Brand Associate, ARIUM

RMR Group; Atlanta (GA); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Health Insurance

Dental Insurance

Vision Insurance

Life & Disability Insurance

HSA & FSA

401(k) Plan with Employer Match

Holidays, Vacation & Sick Time

Parental Leave

Tuition Assistance

Matching Gift Program

Voluntary Benefits

Job summary

The RMR Group is seeking a Brand Associate for ARIUM in Atlanta, GA. You will own the ARIUM brand day-to-day, driving visibility, trust, and brand experience across customer touchpoints while collaborating with Content, PR, Digital, and Operations.

You will work with marketing and operations teams to deliver strategy, manage execution, and ensure on-brand storytelling. A fast-paced environment offers exposure to events, partnerships, and multi-channel campaigns.

Qualifications

• 3+ years in brand management or integrated marketing.
• Experience managing a consumer-facing brand, ideally in real estate, lifestyle, or hospitality.
• Strong organizational skills and cross-functional project leadership.

Responsibilities

• Develop and execute annual brand plans and campaigns to grow ARIUM’s visibility.
• Own customer experience initiatives to strengthen trust and loyalty.
• Oversee creative development, production timelines, and cross-team coordination.

Skills

Brand management

Integrated marketing

Project leadership

Customer insights

Job description

This role can be located in our Atlanta, GA office, and requires four days per week on-site.

Overview

We’re looking for a brand leader who knows how to get things done. As the Brand Associate, ARIUM you will be the day-to-day owner of the ARIUM brand, expanding the reach, awareness, and trust of the ARIUM brand across all customer touchpoints. This role drives marketing for the ARIUM brand, helps shape strategy, and manages execution across a wide range of initiatives. You’ll work closely with Content, PR, Digital, and Operations to drive a brand experience that feels modern, human, and unmistakably ARIUM.

You’ll work closely within the marketing team, external agencies, and our residential operations team. If you like a mix of strategy, project management, and hands‑on work and thrive in a fast‑paced, collaborative environment, this might be your gig.

Responsibilities

• Develop and execute annual brand plans and campaigns that grow ARIUM’s visibility in key markets
• Own customer experience initiatives that strengthen trust and loyalty
• Oversee creative development, production timelines, and cross-team coordination
• Ensure all internal and external touchpoints consistently reflect ARIUM’s brand positioning and voice
• Translate resident insights into programs that elevate the ARIUM living experience. Aggregate content relevant to customer experience (in-person and digital)
• Partner with Content and Social to translate brand strategy into campaigns and storytelling
• Plan and manage ARIUM events, community activations, and partnership initiatives. Includes, supporting regional teams with event toolkits, creative assets, and best practices
• Partner with Operations on on‑site brand standards, signage, and resident engagement activities
• Work with PR on earned storytelling, awards, and reputation-building opportunities
• Report on the performance of campaigns, initiatives, and brand health by tracking performance for awareness, sentiment, and reach
• Bring recommendations based on performance, industry trends, and research to marketing leadership

Qualifications

• Minimum 3 of experience in brand management or integrated marketing
• Experience managing a consumer-facing brand, ideally in real estate, lifestyle, or hospitality
• Strong organizational skills and project leadership across creative, digital, and experiential touchpoints
• Ability to translate customer insights into meaningful brand program
• Comfort managing multiple complex projects with cross-functional teams and external vendors
• A creative and strategic mindset paired with strong executional discipline
• Strategic thinker who also rolls up sleeves to get work done

Total Rewards

The RMR Group offers an extensive total rewards package to ensure that your benefits align with your needs. Employees who work at least 21 hours per week are eligible to participate in The RMR Group’s benefits plans, including:

• Health Insurance
• Dental Insurance
• Vision Insurance
• Life & Disability Insurance
• Health Savings Account (HSA) & Flexible Spending Plans (FSA)
• 401(k) Plan with Employer Match
• Holidays, Vacation & Sick Time
• Parental Leave
• Tuition Assistance
• Matching Gift Program
• Wide Array of Voluntary, Employee-Paid Benefits to choose from including Critical Illness & Accident Insurance, Identity Theft Protection & Pet Insurance

Company Overview

The RMR Group (Nasdaq: RMR) is a leading U.S. alternative asset management company, unique for its focus on commercial real estate (CRE) and related businesses. RMR’s vertical integration is strengthened by nearly 900 real estate professionals in more than 30 offices nationwide who manage approximately $40 billion in assets under management and leverage more than 35 years of institutional experience in buying, selling, financing and operating CRE. RMR benefits from a scalable platform, a deep and experienced management team and a diversity of real estate strategies across its clients. RMR has been recognized by The Boston Globe as a “Top Place to Work”, by the Environmental Protection Agency (EPA) as an “ENERGY STAR Partner of the Year” and ranked by the Building Owners and Managers Association (BOMA) as having one of the highest number of BOMA 360 designated properties in its portfolio. RMR is headquartered in Newton, MA and was founded in 1986.

RMR’s Mission Is To Create Long Term Value For Our Clients By Managing Their Investments And Assets “like We Own It” – An Approach That Consistently And Repeatedly Generates Opportunities For All Our Employees, Investors And Stakeholders. We Are Guided By Six Core Values

• Integrity at Our Core.
• Perform Passionately and Effectively.
• Inspired Thinking.
• Like We Own It.
• Power of We.
• Mutual Respect.

Visit our website to learn more about what makes The RMR Group a rewarding place to build a career.

Follow RMR on LinkedIn and Instagram @thermrgroup.

The RMR Group is an equal opportunity employer. Qualified applications will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. For our EEO Policy Statement, please click here . If you’d like more information on your EEO rights under the law, please click here .