Brand Ambassador - Marketing CLTFC

Charlotte Football Club; Charlotte (NC); On-site; USD 21,000 - 28,000; Part time

Job summary

Charlotte Football Club is seeking part-time Crown Crew brand ambassadors to promote the team at events across the Carolinas. You will support both matchday and non-matchday activities, helping to create a lively atmosphere and share key messages with fans.

The role requires strong people skills, reliability, and a willingness to work evenings, weekends, and home games. Local travel to events is expected and a valid driver’s license is preferred.

Qualifications

• Residents of the Carolinas preferred; willing to commute.

Responsibilities

• Promote Charlotte FC at events year-round (fairs, festivals, parades, etc.).
• Assist in execution of matchday and non-matchday events.
• Interact with fans to educate on promotions, ticket updates, and team information.

Skills

Interpersonal skills

Communication

Outgoing personality

MLS knowledge

Driver's license

Job description

8600 McAlpine Park Dr, Charlotte, NC 28211, USA

Job Description

Posted Wednesday, August 5, 2026 at 4:00 AM

Department: Marketing

Reporting Relationship: Reports to Marketing Activation Coordinator

Status: Part-Time (Non-exempt)

Charlotte Football Club is the Major League Soccer Club in the Carolinas. The Club’s mission is to be a unifying force that is bigger than one city and encourage a sense of belonging through a progressive, collective, and ambitious approach that guides efforts on and off the pitch. CLTFC is committed to driving growth through the sport and community outreach. Charlotte FC is owned by David Tepper and is a part of Tepper Sports & Entertainment, which also includes Bank of America Stadium and the Carolina Panthers. For more information, visitCharlotteFootballClub.com.

Position Summary

The Crown Crew serves as brand ambassadors for Charlotte FC at events around the Carolinas including community festivals, internal club events, and more. Additionally, throughout the MLS season, the Crown Crew will play a pivotal role in enriching the matchday experience for Charlotte FC. This position is within Charlotte FC’s Marketing Department where the team will be tasked with empowering and connecting with avid, casual, and new fans.

Primary Responsibilities

• Promote Charlotte FC at various events throughout the year, including fairs, festivals, sporting events, parades, and more.
• Assist in the execution of matchday and non-matchday internal events.
• Interact with avid, casual, and new fans to educate/inform the community of important Charlotte FC messages (specific promotions, ticket updates/offers, team information, etc.)
• Responsible for setup and breakdown of events.
• Create a fun, loud, and positive atmosphere at events by interacting with fans, distributing giveaways, and encouraging fans to support the team.
• On-site support for execution of community and grassroots activations and Charlotte FC-led events.
• Additional related duties as assigned.

Experience & Required Skills

• Applicants must currently reside in the Carolinas, preferably near major metro areas or be willing to commute.
• Strong interpersonal and communication skills
• Outgoing and engaging personality
• Knowledge of Major League Soccer, specifically Charlotte FC
• Punctual, professional and mature demeanor
• Must have a valid driver’s license and reliable transportation
• Must be a team player
• Spanish-speaking skills are a plus but not required

Work Environment and Physical Requirements

This position operates in a professional office environment and outside in a stadium facility. Local travel to events may be required.This position works no more than 30 hours per week.

• Must be able and willing to work in all Charlotte FC home matches.
• Must be able and willing to work a minimum of one Crown Crew shift per month, including Charlotte FC home matches, grassroots activations and Charlotte FC- led events.
• Must be able and willing to work non-traditional hours, including nights, weekends, and holidays as needed.
• Must be able and willing to lift and carry at least 50 lbs.
• Ability to remain standing/walking for 8 to 10 hours.
• Ability to climb stairs.
• Ability to work both indoors and outdoors, and endure weather conditions, including rain, wind, high and low temperatures, etc.

Charlotte FC is an equal opportunity at-will employer and do not discriminate against any employee or applicant for employment because of age, race, religion, color, disability, sex, sexual orientation, or national origin.

8600 McAlpine Park Dr, Charlotte, NC 28211, USA