B2C E-Commerce Analytics & Website Intern, Summer 2027

Watts Water Technologies; United States; Remote; USD 25,000 - 34,000; Part time

Job summary

Watts Water Technologies is seeking a driven intern to join the Corporate Marketing E-Commerce team in a remote US role. You will gain hands-on experience in e-commerce analytics, content management, online merchandising, and customer experience optimization while supporting daily website operations and reporting activities.

You'll work with cross‑functional teams across manufacturing and digital channels, helping monitor metrics, optimize pages, and assist with product launches.

Qualifications

• Pursuing a Bachelor's degree in Business, Marketing, E‑Commerce, Analytics, Information Systems, or related field.
• Strong analytical and problem-solving skills.
• Attention to detail and organizational skills.
• Proficiency with Microsoft Excel, Google Sheets, or similar analytical tools.
• Strong written and verbal communication skills.
• Interest in e-commerce, analytics, and digital customer experiences.

Responsibilities

• Monitor and report on key e-commerce performance metrics such as traffic, conversion rate, revenue, AOV, product performance, and customer behavior.
• Maintain recurring performance reports and dashboards to support decision-making.
• Analyze website, product, and category performance to identify trends and opportunities.
• Support basic on-page SEO activities including page titles, meta descriptions, image alt text, internal linking, and content quality reviews.
• Assist with day-to-day management of product pages, descriptions, specifications, digital assets, promotions, and navigation updates.
• Conduct website audits to identify issues and recommend corrective actions.
• Assist with product launches, promotional updates, and merchandising initiatives.
• Test website functionality and customer experience elements (search, navigation, checkout, promotions).
• Support website optimization through analysis, testing, and performance monitoring.
• Conduct customer journey reviews to improve online shopping experience.
• Willingness to take on special projects and other duties as assigned; uphold Watts values.

Skills

Analytical thinking

Problem solving

Attention to detail

Organization

Communication skills

Interest in e-commerce

Education

Bachelor’s degree in Business, Marketing, E‑Commerce, Analytics, Information Systems, or related field

Tools

Microsoft Excel

Google Sheets

Power BI

Tableau

Looker Studio

Job description

We’re Watts. Together, we’re reimagining the future of water.

We feel proud every day about what we do. We’re all part of the same crucial mission, no matter what function we support – it’s to provide safe, clean water for the world, and to protect our planet’s most valuable resource.

What we do:

For 150 years, Watts has built best-in-class products that are trusted bycustomers in residential and commercial settings across the world.We areat theforefront of innovation, working with cutting-edge technology to provide smart andconnected, sustainable water solutions for the future. Watts is a leading brand with aquality reputation — and we have a dynamic future ahead.

The Watts Internship Program is your chance to bring what you’ve learned in the classroom to life! You’ll dive into real‑world projects, gaining hands‑on experience while learning how business really works from the inside. During the program, you’ll get to roll up your sleeves and make an impact on day‑to‑day operations. Plus, you’ll have tons of opportunities to network with passionate professionals across manufacturing, industrial engineering, and more—sparking new ideas through cross‑department collaboration. It’s all about expanding your skills, challenging yourself, and exploring where your ambitions can take you!

Scope of Position

This analytical and detail‑oriented individual, as part of the Corporate Marketing E-Commerce team, will support the ongoing management, performance measurement, and optimization of Watts’ direct‑to‑consumer e-commerce websites. The intern will gain hands‑on experience in e-commerce analytics, website content management, online merchandising, and customer experience optimization while assisting the team with daily website operations and reporting activities.

This position is not responsible for supervision of others.

This position reports to the Manager, B2C E-Commerce.

This role is remote based in the US.

Primary Job Duties and Responsibilities

• Monitor and report on key e-commerce performance metrics, including website traffic, conversion rate, revenue, average order value, product performance, and customer purchase behavior.
• Maintain recurring performance reports and dashboards to support business decision‑making.
• Analyze website, product, and category performance to identify trends, opportunities, and areas for improvement.
• Support basic on-page SEO activities, including page titles, meta descriptions, image alt text, internal linking, and content quality reviews.
• Support day-to-day management of e-commerce website content, including product pages, descriptions, specifications, digital assets, promotions, and navigation updates.
• Conduct website audits to identify missing, inaccurate, outdated, or inconsistent content and recommend corrective actions.
• Assist with product launches, promotional updates, website merchandising activities, and content management initiatives.
• Test website functionality and customer experience elements, including search, navigation, checkout, and promotional content.
• Support website optimization initiatives through analysis, testing, and performance monitoring.
• Conduct customer journey reviews and identify opportunities to improve the online shopping experience.
• Assist with special projects and other duties as assigned by management.
• Demonstrate commitment to Watts’ values of Integrity, Accountability, Continuous Improvement and Innovation, and Transparency.

Required Qualifications

• Currently pursuing a Bachelor’s degree in Business, Marketing, E-Commerce, Analytics, Information Systems, or a related field.
• Strong analytical and problem‑solving skills.
• Strong attention to detail and organizational skills.
• Proficiency with Microsoft Excel, Google Sheets, or similar analytical tools.
• Strong written and verbal communication skills.
• Interest in e-commerce, analytics, and digital customer experiences.

Preferred Qualifications

• Experience with Google Analytics (GA4) or other web analytics platforms.
• Familiarity with e-commerce platforms or content management systems (CMS).
• Experience using PivotTables, XLOOKUP/VLOOKUP, and basic data analysis techniques.
• Basic understanding of e-commerce KPIs and website performance measurement.
• Experience maintaining or updating website content.
• Exposure to Power BI, Tableau, Looker Studio, or similar reporting tools. Basic familiarity with QA/UAT, A/B testing, or conversion rate optimization is a plus.

General Applicable Company Competencies

• Commitment to Watts’ values of integrity, accountability, continuous improvement and innovation, and transparency.
• Punctuality and dependability.
• Ability to adapt to changing priorities and business needs.
• Maintain productive and collaborative relationships with employees across the organization.
• Adherence to Watts’ cultural beliefs and policies.

Physical Requirements : Specific physical abilities required for this position include, but are not limited to:

• Ability to remain seated at a desk or workstation for extended periods.
• Ability to perform repetitive tasks like typing on a keyboard or using a mouse for extended periods.
• Ability to physically move around the office, organize or transport files, packages, or other office‑related materials.
• Ability to read documents, use a computer, and perform data entry tasks.
• Ability to communicate clearly with management and coworkers, particularly in meetings or phone calls.
• Ability to operate standard office equipment such as computers, printers, phones, and copiers.
• Ability to occasionally lift and carry light objects, such as office supplies, documents, or small equipment.

Nothing in this job description restricts Watts’ right to assign or reassign duties, responsibilities, and working hours/conditions to this position at any time. This position is “at will,” which means that either the employee or Watts may terminate the employment relationship at any time, with or without notice, and for any lawful reason.

Watts in it for you

Please note that the following benefits apply only to permanent roles and do not apply to internship roles.

• Competitive compensation based on your skills, qualifications and experience
• Comprehensive medical and dental coverage, retirement benefits
• Family building benefits, including paid maternity/paternity leave
• 10 paid holidays and Paid Time Off
• Continued professional development opportunities and educational reimbursement
• Additional perks such as fitness reimbursements and employee discount programs
• Learn more about our benefit offerings here: https://tapintowattsbenefits.com/

How we work:

At Watts, our culture is team‑oriented and supportive. Employees here genuinely care about the quality of their work, and about each other. Our people are the heart of who we are and contribute to our longevity and continued success.

And this is a place where you can have a big career. No matter your role, there are opportunities for learning and development, and your daily contributions make a meaningful impact on the lives of people who use our products and on the future of water.

Watts is committed to equal employment opportunity. We follow a policy of administering all employment decisions and personnel actions without regard to race, color, religion, creed, sex, pregnancy, national origin, sexual orientation, age, physical or mental disability, genetic disposition or carrier status, marital status, military or veteran status, minorities, or any other category protected under applicable federal, state, or local law. Consistent with the obligations of state and federal law, Watts will make reasonable accommodations for qualified individuals with disabilities. Any employee who needs a reasonable accommodation should contact Human Resources.