B2B Technical Content Specialist

The Schebler Company

Pleasant Valley Township (IA)

On-site

USD 45,000 - 65,000

Full time

5 days ago
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Job summary

The Schebler Company is seeking a Content Development Specialist to create, manage, and execute high-quality content across Chimney Systems, Specialty Fabrication, HVAC, CryoDuct, Engineered Stacks, and other units. You will translate technical concepts into engaging content that strengthens brand consistency, supports lead generation, and positions Schebler as an industry leader.

You will collaborate with Sales, Engineering, Product Development, and executives, maintain editorial calendars, and

Qualifications

  • Bachelor’s degree in Marketing, Communications, Journalism, English, Public Relations, or related field.
  • 3–5 years of professional content creation or marketing experience in B2B/manufacturing preferred.
  • Excellent written, editing, and proofreading skills.
  • Ability to translate technical concepts into clear content.

Responsibilities

  • Develop and manage marketing content across blogs, newsletters, website copy, case studies, LinkedIn posts, email campaigns, technical articles, customer success stories, brochures, and other sales collateral.
  • Collaborate with subject matter experts to transform technical and industry-specific information into clear, engaging content.
  • Maintain and manage editorial calendars, coordinating content priorities, deadlines, and campaign schedules.
  • Conduct customer, industry, and competitive research to identify content opportunities and support marketing initiatives.
  • Monitor content performance using analytics and SEO best practices, making recommendations to improve engagement, lead generation, and overall marketing effectiveness.
  • Partner with Sales, Engineering, and Product Development teams to support product launches, customer communications, and business development efforts.
  • Assist in developing and maintaining brand guidelines, messaging frameworks, and content standards across all business units.
  • Participate in customer interviews, internal meetings, and strategy sessions to gather insights and identify new content opportunities.
  • Perform quality reviews to ensure content accuracy, consistency, grammar, and adherence to Schebler's brand voice.
  • Utilize AI tools and other marketing technologies responsibly to improve efficiency while maintaining originality and quality.
  • Perform other duties as assigned.

Skills

Writing
Editing
Proofreading
Research
SEO basics
Analytics
Project management
Communication

Education

Bachelor's degree (marketing/communications)

Tools

Microsoft Office
WordPress
SEO tools
Google Analytics
AI writing tools
CMS
Project management tools
Editing tools

Job description

The Schebler Company is seeking a Content Development Specialist to create, manage, and execute high-quality content across Chimney Systems, Specialty Fabrication, HVAC, CryoDuct, Engineered Stacks, and other units. You will translate technical concepts into engaging content that strengthens brand consistency, supports lead generation, and positions Schebler as an industry leader.

You will collaborate with Sales, Engineering, Product Development, and executives, maintain editorial calendars, and

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