B2B Tech Marketing & Brand Lead

Sagent LLC; Addison (TX); On-site; USD 80,000 - 120,000; Full time

Job summary

The Marketing Manager at Sagent LLC leads and executes marketing programs to strengthen brand, support revenue growth, and communicate the value of managed IT services and IT lifecycle solutions. This role balances strategy with hands-on execution across digital marketing, content, sales enablement, events, and lead generation.

The ideal candidate is a strategic, results-driven marketer who collaborates across teams, translates technical concepts into customer-focused messaging, and drives

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 4–5+ years of marketing experience in B2B technology or IT services.
• Experience with websites, digital marketing, social media, and content development.
• Familiarity with CRM and marketing automation platforms.
• Experience organizing trade shows or field marketing.

Responsibilities

• Develop and execute an annual marketing plan aligned with revenue and growth objectives.
• Maintain and evolve brand positioning, messaging, and visual identity.
• Manage website content, SEO/SEM, email marketing, and digital campaigns.
• Create content and sales enablement materials; support campaigns and ABM.
• Plan events, trade shows, and customer events; track ROI.
• Collaborate with Sales and cross-functional teams; monitor metrics and lead gen.

Skills

Strategic thinking

Brand management

Digital marketing

Content marketing

Lead generation

Cross-functional collaboration

Project management

Education

Bachelor's degree in Marketing, Communications, Business, or related field

Tools

CRM

Marketing automation platforms

SEO/SEM tools

Microsoft Office

Job description

The Marketing Manager at Sagent LLC leads and executes marketing programs to strengthen brand, support revenue growth, and communicate the value of managed IT services and IT lifecycle solutions. This role balances strategy with hands-on execution across digital marketing, content, sales enablement, events, and lead generation.

The ideal candidate is a strategic, results-driven marketer who collaborates across teams, translates technical concepts into customer-focused messaging, and drives