Aviation Content Creator & Social Media Associate

ADP, Inc.; Melbourne (FL); On-site; USD 35,000 - 52,000; Full time

Job summary

Rocket Air in Melbourne, FL is seeking a creative Content Creator & Social Media Assistant to support content development, social media, and marketing initiatives across its aviation brands. This entry-level role focuses on bringing the Rocket Air brand to life through photo, video, graphic, and written content for social, websites, email campaigns, and events.

You will work with teams to identify stories, capture day-to-day activity, develop engaging assets, and maintain a consistent brand

Qualifications

• Bachelor’s degree in Marketing, Communications, Digital Marketing, Business, or related field preferred.
• 1+ year of experience in social media, content creation, photography, videography, marketing, or related field preferred.
• Aviation, travel, luxury services, or education experience is a plus but not required.
• Interest in aviation and ability to learn aviation terminology and company operations.
• Experience creating and editing short-form social media video content.
• Strong writing, communication, and storytelling skills.
• Highly organized with strong attention to detail.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Familiarity with major social media platforms including Instagram, Facebook, TikTok, LinkedIn, and YouTube.
• Ability to work collaboratively with employees, customers, students, leadership, and other stakeholders.

Responsibilities

• Create engaging photo, video, graphic, and written content for use across social media, websites, email campaigns, advertising, recruiting, promotional materials, events, sales initiatives, internal communications, and other marketing channels.
• Proactively identify and capture content opportunities throughout Rocket Air's operations, including aircraft, flight operations, maintenance and avionics projects, products, employees, students, customers, events, facilities, milestones, behind-the-scenes activities, and other stories that showcase the company and its brands.
• Plan, capture, and edit short- and long-form video content including Reels, TikToks, Stories, YouTube videos, employee features, customer and student experiences, testimonials, educational content, promotional videos, and company storytelling.
• Support Rocket Air's social media presence by maintaining content calendars, scheduling and publishing content, writing captions and digital copy, optimizing content for individual platforms, and maintaining consistent brand voice, messaging, and visual standards.
• Monitor social media engagement, comments, messages, audience growth, trends, and emerging content opportunities; respond to or route inquiries as appropriate.
• Collaborate with the Marketing Manager and departments throughout the organization to understand marketing priorities, identify content needs, coordinate content collection, and develop creative assets supporting campaigns, promotions, recruiting, events, announcements, product launches, and other company initiatives.
• Support marketing campaigns by producing the creative assets needed for digital and traditional marketing channels, including photography, video, graphics, website content, email content, promotional materials, and other marketing collateral.
• Coordinate on-site content days, photo and video shoots, interviews, events, and other content-producing activities, including preparing equipment, shot lists, participants, locations, and necessary materials.
• Edit photo and video content while maintaining established brand and quality standards.
• Maintain an organized and searchable digital content library, including photos, videos, graphics, raw footage, completed creative assets, and other marketing materials for future use.
• Monitor content and social media performance by tracking engagement, reach, audience growth, video performance, and other relevant metrics. Assist with performance reporting and use results to improve future content.
• Stay current on social media trends, emerging platforms, video formats, creative techniques, and content best practices, and proactively recommend ideas and opportunities appropriate for the Rocket Air brands.
• Support special marketing projects, company events, campaigns, recruiting efforts, promotional activities, and other creative needs as assigned.
• Perform other duties and projects that support Rocket Air's marketing and brand initiatives.

Skills

Social media

Content creation

Photography

Videography

Video editing

Copywriting

Organization

Project management

Communication

Storytelling

Collaboration

Education

Bachelor's degree in Marketing/Communications

Tools

Adobe Creative Suite

Photoshop

Premiere Pro

Job description

Rocket Air in Melbourne, FL is seeking a creative Content Creator & Social Media Assistant to support content development, social media, and marketing initiatives across its aviation brands. This entry-level role focuses on bringing the Rocket Air brand to life through photo, video, graphic, and written content for social, websites, email campaigns, and events.

You will work with teams to identify stories, capture day-to-day activity, develop engaging assets, and maintain a consistent brand