Automation Marketing Lead — Technical Programs

selinc; Washington; On-site; USD 80,000 - 112,000; Full time

Benefits offered by this job

ESOP

401(k) options

Medical insurance

Job summary

SEL in Pullman, WA is seeking a Marketing Program Manager for the Automation product line to translate industry research, product roadmaps, and customer insights into strategic marketing plans.

You will collaborate with R&D, Sales, and Customer Service to ensure marketing collateral is accurate and aligned across divisions, and you’ll lead content development and promotional activities.

Qualifications

• You enjoy delving into research, learning technical topics, and solving complex problems.
• You're skilled at building rapport with diverse stakeholders, representing their perspectives and needs, and facilitating decisions between groups with competing priorities.
• You excel at teaching, presenting to small and large groups, and painting a compelling vision that energizes teams and drives their work.
• You'd enjoy traveling to conferences, tradeshows, and customer sites to interface directly with engineers and leaders in the industry.
• You are highly motivated, well organized, strategically minded, and detail-oriented.

Responsibilities

• Meeting with stakeholders and leaders across divisions to discuss product roadmaps, customer perspectives, industry news, and strategic marketing plans.
• Learning about SEL technologies, major competitors, and industry trends through independent research and close collaboration with subject matter experts and marketing research analysts.
• Developing marketing program plans, project proposals, and briefs that distill key technical information, business intelligence, and strategic objectives into actionable guidance for all related marketing activities and collateral.
• Leading the development of marketing content and promotional activities through close collaboration with creative professionals and marketing operations teams.
• Reviewing collateral for technical accuracy and evaluating the performance of marketing campaigns.
• Presenting marketing plans and results for the designated program area to various stakeholders, including executive leadership.

Job description

SEL in Pullman, WA is seeking a Marketing Program Manager for the Automation product line to translate industry research, product roadmaps, and customer insights into strategic marketing plans.

You will collaborate with R&D, Sales, and Customer Service to ensure marketing collateral is accurate and aligned across divisions, and you’ll lead content development and promotional activities.