Austin Integrated Marketing & Content Lead

GOOD GOOD; Austin (TX); On-site; USD 60,000 - 85,000; Full time

Job summary

A creative food brand in Austin seeks an Integrated Marketing Manager to lead their social media strategy and enhance community engagement. The ideal candidate should have 2–4 years of experience in social media management, focusing on content creation for platforms like Instagram and TikTok. This position emphasizes building genuine relationships, analyzing engagement trends, and contributing to local activations. The role requires a strong aesthetic eye and a passion for modern brands.

Qualifications

• 2–4+ years experience managing social media for a brand, preferably in CPG, food, lifestyle, or wellness.
• Proven ability to own social strategy and execute day‑to‑day content.
• Strong eye for aesthetics, storytelling, and pacing.

Responsibilities

• Create and edit engaging short‑form content for Instagram and TikTok.
• Define content pillars, platform goals, and success metrics.
• Track performance and analyze engagement and growth.

Skills

Social media management

Content creation

Community engagement

Trend analysis

Tools

Instagram

TikTok

Gorgias

Job description

A creative food brand in Austin seeks an Integrated Marketing Manager to lead their social media strategy and enhance community engagement. The ideal candidate should have 2–4 years of experience in social media management, focusing on content creation for platforms like Instagram and TikTok. This position emphasizes building genuine relationships, analyzing engagement trends, and contributing to local activations. The role requires a strong aesthetic eye and a passion for modern brands.