Audience Activation Manager Job at Trader Interactive in Virginia Beach

Mediabistro; Virginia Beach (VA); Remote; USD 50,000 - 90,000; Full time

Job summary

An innovative firm is seeking an Audience Activation Manager to lead strategic media campaigns. This role emphasizes collaboration and data-driven insights to enhance campaign performance. With a focus on flexibility, the company offers a fully remote work environment and a supportive culture that prioritizes employee growth. You'll have the chance to make a significant impact in a global digital marketplace, surrounded by a diverse team dedicated to excellence. If you're passionate about performance media and eager to drive results, this opportunity is perfect for you.

Benefits

31 days of paid time off

Continuing education access

Full benefits package

401K with company match

Wellness program

Qualifications

• 2+ years of experience in biddable media space.
• Experience troubleshooting pixels and measurement challenges.

Responsibilities

• Develop campaign strategy with internal or external client teams.
• Monitor campaign performance and optimize for KPIs.

Skills

Biddable Media Experience

Campaign Strategy Development

Data Analysis

Social Media Knowledge

Programmatic Advertising

Education

Bachelor's Degree in Business

Bachelor's Degree in Communications

Bachelor's Degree in Marketing

Tools

Campaign Management Platforms

Analytics Tools

Job description

Are you ready to be a big part of something big?

At Trader Interactive, we make buying and selling a great experience. We're a group of go-getters who decided they didn't want to settle for the status quo. We come together as one team to build value and drive innovation across our industries - but we have fun while we do it and make sure our people are always our #1 priority.

When it comes to your career, we want to provide big opportunities to help you make a big impact. But for this to be possible, we strive to feel small. Small enough to quickly change tack, small enough to learn from different teams and small enough to connect authentically with leadership.

And one of the best parts? We give you the freedom to work from whatever working location works best for you and your lifestyle - yes, this means you can be 100% remote if you want to be!

What We Offer

• An inclusive and supportive work environment where you can move your career forward and will have the chance to do work that has real, significant impact on the world.
• The opportunity to be a part of a global group of digital marketplace businesses (CAR Group) located across Australia, Brazil, Chile and South Korea - collectively we have around 1,800 team members worldwide, and our Global Talent Exchange Program means you might just find yourself working in one of those businesses sometime soon.
• Plenty of flexible leave options and employee benefits including up to 31 days of paid time off in your first year, continuing education with access to LinkedIn Learning, a full benefits package including medical, dental & vision, 401K with company match, and wellness program.

What You'll Do

As an Audience Activation Manager , you are responsible for development of strategic biddable media recommendations, for your book of business. Upon approval from the client, Audience Activation Manager will own development of their own campaigns across selected biddable media platforms. Audience Activation Manager will also be the primary contact regarding campaign optimizations, adjustments and progression, and will be the owner of campaign communication within Trader Interactive Media Group. Audience Activation Manager will deeply care about proper execution and service levels provided with best-in-class collaboration across multiple teams. Responsibilities include but are not limited to :

• Develop campaign strategy with the internal or external client teams
• Evaluate the best avenues and draw conclusions that are both data and marketing driven from client campaigns on a tactical level
• Provide advanced actionable insights and implement them to see campaign take shape
• Create audience-first campaigns within a selected suite of platforms
• Monitor campaign performance, optimize and communicate campaign traction to both internal and external clients
• Responsible for monitoring and achieving campaign KPIs
• Keep up with new and innovative technology trends

What We're Looking For

• 2+ years of experience in biddable media space
• Experience activating campaigns in biddable space - social and programmatic knowledge preferred
• Experience troubleshooting pixels and measurement challenges
• Experienced in uploading and troubleshooting creative assets
• Knowledge and passion for performance media outcomes

Bonus Points :

• Experience in the commercial vehicle, recreational vehicle, or automotive digital media industries
• Bachelor's degree in Business, Communications, Marketing or related field

So come and join our team - because every role is a big role in our plans to go big.

TI proudly supports a diverse workforce, and we encourage candidates from underrepresented groups to apply. Trader Interactive is an equal opportunity employer where hiring is based entirely on business needs, job requirements, and individual merit.

Department Media Locations Remote USA Remote status Fully Remote

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Audience Manager Job • Virginia Beach, VA, United States