Associate Product Manager, Commercialization

Kohler (Rehlko); Milwaukee (WI); On-site; USD 70,000 - 110,000; Full time

Benefits offered by this job

Competitive compensation

Work-life flexibility

Recognition and rewards

Development and career opportunities

Inclusive workplace

Job summary

Kohler (Rehlko) in Milwaukee seeks an Associate Product Manager, Commercialization to lead the go-to-market for new products in Home Energy. You will coordinate prelaunch, launch and postlaunch activities across product management, supply chain, marketing and training.

You will partner with cross-functional teams to craft compelling value propositions, manage timelines, and ensure market readiness. A strategic, proactive contributor with 3–5 years of commercialization experience will thrive in

Qualifications

• Bachelor's degree in Management, Marketing, Business, or a related field.
• 3-5 years of experience in commercialization, product management, product marketing, channel marketing, or brand marketing.
• Proven leadership capabilities with strong strategic thinking and a proactive, results-oriented mindset.
• Strong understanding of go-to-market strategy, new product development, forecasting, product planning, and commercialization processes.
• Excellent organizational, planning, and project management skills, with the ability to manage multiple priorities in a fast-paced environment.

Responsibilities

• Lead and drive the commercialization launch process, cross function alignment, and milestones to ensure success market launch.
• Collaborate with product management to develop product value proposition (PVP) and consumer value proposition (CVP) that informs messaging.
• Collaborate with product managers and product owners on go to market strategy for new product launches.
• Deliver business objectives for category including sales growth, new product vitality and market share growth.
• Schedule and lead cross functional commercialization meetings and associated go-to-market activities.
• Manage and align commercialization needs, timelines of assets, got-to-market budget, and market activations with cross functional stakeholders.
• Create and communicate product overviews with key features, benefits, and differentiators.
• Own and communicate new product launch calendar.
• Collaborate with the channel, demand generation, and sales organizations on product needs, samples, training, and other requests to drive new product introductions.
• Partner with channel and demand on load in quantities and monthly forecast of new product launches
• Create internal and external communications highlighting new product launches and sales tools.

Skills

Strategic thinking

Leadership

Project management

Go-to-market

Education

Bachelor's degree

Job description

Why Work at Rehlko

Our work is guided by our purpose: creating an energy-resilient world for a better future. This purpose embodies the legacy we bring, with more than 100 years as the global leader in energy resilience, delivering solutions critical to sustain and improve life.

Our teams have the opportunity to provide a critical resource - energy - that ensures safety, security, and independence for people around the world. Our team members are focused on pushing boundaries, continuing to innovate in an ever-changing landscape, and keeping up with the pace required to create solutions for today's world demands.

Our product range includes engines, generators, power conversion, UPS systems, EV components and electrification solutions, microgrid controls and management, and clean energy solutions that serve a broad spectrum of OEM, residential, industrial, and commercial customers. At Rehlko, you have the freedom to identify, create, and deliver solutions - large and small - that help people and communities thrive in the moments that matter.

At Rehlko, our team members are the essential energy that powers our organization’s success. We are committed to fostering a safe and sustainable work environment where safety is everyone's responsibility. We empower every team member to actively participate in our Zero Is Possible safety culture by encouraging open communication, proactively reporting hazards, following protocols, and suggesting improvements. Join us in creating an energy resilient world for a better future!

What We Offer

At Rehlko, our Total Rewards programs are designed to accelerate growth, energize performance, and support a culture of inclusion at every stage of life and work. We offer total rewards that are easily understood, recognize results, enable career mobility, and reflect our commitment to valuing diverse needs in a fast-moving world. We provide:

• Competitive compensation and benefits
• Work-life flexibility
• Recognition and rewards
• Development and career opportunities
• A safe and inclusive workplace

Why You Will Love this Job

Our Home Energy team is looking for an Associate Product Manager, Commercialization with exceptional organization skills and a passion for innovation and new products to manage the commercialization process across the Home Energy business.

The Associate Product Manager, Commercialization will be responsible for leading a successful commercialization process and go-to-market strategy for new product launches. This involves managing prelaunch, at launch and postlaunch deliverables, cross-functional meetings, and execution alignment to ensure market readiness. Collaboration between cross-functional team members including product management, supply chain, marketing and training is vital to the success of this role. You will be joining a strong global brand committed to living on the leading edge in the design and technology of products.

Specific Responsibilities

• Lead and drive the commercialization launch process, cross function alignment, and milestones to ensure success market launch.
• Collaborate with product management to develop product value proposition (PVP) and consumer value proposition (CVP) that informs messaging.
• Collaborate with product managers and product owners on go to market strategy for new product launches.
• Deliver business objectives for category including sales growth, new product vitality and market share growth.
• Schedule and lead cross functional commercialization meetings and associated go-to-market activities.
• Manage and align commercialization needs, timelines of assets, got-to-market budget, and market activations with cross functional stakeholders.
• Create and communicate product overviews with key features, benefits, and differentiators.
• Own and communicate new product launch calendar.
• Collaborate with the channel, demand generation, and sales organizations on product needs, samples, training, and other requests to drive new product introductions.
• Partner with channel and demand on load in quantities and monthly forecast of new product launches
• Create internal and external communications highlighting new product launches and sales tools.

Requirements

• Bachelor's degree in Management, Marketing, Business, or a related field required.
• 3-5 years of experience in commercialization, product management, product marketing, channel marketing, or brand marketing.
• Proven leadership capabilities with strong strategic thinking and a proactive, results-oriented mindset.
• Demonstrated track record of delivering measurable business results and successfully driving initiatives to completion.
• Strong understanding of go-to-market strategy, new product development, forecasting, product planning, and commercialization processes.
• Excellent organizational, planning, and project management skills, with the ability to manage multiple priorities in a fast-paced environment.
• Creative and analytical thinker with strong critical thinking, problem-solving, and deci