Associate Product Manager, Commercialization

Rehlko; Milwaukee (WI); On-site; USD 90,000 - 114,000; Full time

Benefits offered by this job

Competitive compensation

Work-life balance

Recognition rewards

Career development

Inclusive workplace

Job summary

Rehlko is seeking an Associate Product Manager, Commercialization to lead the end-to-end go-to-market process for Home Energy products. You will manage prelaunch, launch, and postlaunch deliverables while aligning cross-functional teams across product management, supply chain, marketing, and training to ensure market readiness.

You will own the launch calendar, craft compelling value propositions, and coordinate with channel and demand teams to drive new product introductions.

Qualifications

• Bachelor's degree in Management, Marketing, Business or a related field.
• 3-5 years of experience in commercialization, product management, product marketing, channel marketing, or brand marketing.
• Proven leadership capabilities with strategic thinking and a proactive, results-oriented mindset.
• Strong go-to-market, forecasting, and commercialization knowledge.
• Excellent organizational and project management skills with multi-priority handling.
• Excellent written, verbal, and interpersonal communication.

Responsibilities

• Lead and drive the commercialization launch process and cross-functional milestones for market success.
• Collaborate with product management to develop product value propositions and messaging.
• Coordinate go-to-market strategy with product managers and owners for new launches.
• Deliver objectives for sales growth, product vitality, and market share expansion.
• Schedule and lead cross-functional commercialization meetings and related go-to-market activities.
• Align assets, budgets, and market activation timelines with stakeholders.
• Create and share product overviews highlighting key features and differentiators.
• Manage the new product launch calendar and communications with sales channels.

Skills

Go-to-market strategy

Product marketing

Forecasting

Cross-functional collaboration

Project management

Education

Bachelor's degree in Management/Marketing/Business

Tools

Microsoft Office Suite

Job description

Why Work at Rehlko

Our work is guided by our purpose: creating an energy-resilient world for a better future. This purpose embodies the legacy we bring, with more than 100 years as the global leader in energy resilience, delivering solutions critical to sustain and improve life. Our teams have the opportunity to provide a critical resource - energy - that ensures safety, security, and independence for people around the world. Our team members are focused on pushing boundaries, continuing to innovate in an ever-changing landscape, and keeping up with the pace required to create solutions for today's world demands. Our product range includes engines, generators, power conversion, UPS systems, EV components and electrification solutions, microgrid controls and management, and clean energy solutions that serve a broad spectrum of OEM, residential, industrial, and commercial customers. At Rehlko, you have the freedom to identify, create, and deliver solutions - large and small - that help people and communities thrive in the moments that matter. At Rehlko, our team members are the essential energy that powers our organization's success. We are committed to fostering a safe and sustainable work environment where safety is everyone's responsibility. We empower every team member to actively participate in our Zero Is Possible safety culture by encouraging open communication, proactively reporting hazards, following protocols, and suggesting improvements. Join us in creating an energy resilient world for a better future!

What We Offer

At Rehlko, our Total Rewards programs are designed to accelerate growth, energize performance, and support a culture of inclusion at every stage of life and work. We offer total rewards that are easily understood, recognize results, enable career mobility, and reflect our commitment to valuing diverse needs in a fast-moving world.

We provide:

• Competitive compensation and benefits
• Work-life flexibility
• Recognition and rewards
• Development and career opportunities
• A safe and inclusive workplace

Why You Will Love this Job

Our Home Energy team is looking for an Associate Product Manager, Commercialization with exceptional organization skills and a passion for innovation and new products to manage the commercialization process across the Home Energy business. The Associate Product Manager, Commercialization will be responsible for leading a successful commercialization process and go-to-market strategy for new product launches. This involves managing prelaunch, at launch and postlaunch deliverables, cross-functional meetings, and execution alignment to ensure market readiness. Collaboration between cross-functional team members including product management, supply chain, marketing and training is vital to the success of this role. You will be joining a strong global brand committed to living on the leading edge in the design and technology of products.

Specific Responsibilities

• Lead and drive the commercialization launch process, cross function alignment, and milestones to ensure success market launch.
• Collaborate with product management to develop product value proposition (PVP) and consumer value proposition (CVP) that informs messaging.
• Collaborate with product managers and product owners on go to market strategy for new product launches.
• Deliver business objectives for category including sales growth, new product vitality and market share growth.
• Schedule and lead cross functional commercialization meetings and associated go to market activities.
• Manage and align commercialization needs, timelines of assets, got-to-market budget, and market activations with cross functional stakeholders.
• Create and communicate product overviews with key features, benefits, and differentiators.
• Own and communicate new product launch calendar.
• Collaborate with the channel, demand generation, and sales organizations on product needs, samples, training, and other requests to drive new product introductions.
• Partner with channel and demand on load in quantities and monthly forecast of new product launches.
• Create internal and external communications highlighting new product launches and sales tools.

Requirements

• Bachelor's degree in Management, Marketing, Business, or a related field required.
• 3-5 years of experience in commercialization, product management, product marketing, channel marketing, or brand marketing.
• Proven leadership capabilities with strong strategic thinking and a proactive, results-oriented mindset.
• Demonstrated track record of delivering measurable business results and successfully driving initiatives to completion.
• Strong understanding of go-to-market strategy, new product development, forecasting, product planning, and commercialization processes.
• Excellent organizational, planning, and project management skills, with the ability to manage multiple priorities in a fast-paced environment.
• Creative and analytical thinker with strong critical thinking, problem-solving, and decision-making abilities.
• High sense of ownership, accountability, and initiative, with the drive to move projects forward and identify effective solutions.
• Exceptional written, verbal, presentation, and interpersonal communication skills, with the ability to effectively engage stakeholders at all levels of the organization and externally.
• Strong customer relationship management, networking, and relationship-building capabilities.
• Advanced proficiency in Microsoft Office Suite, including PowerPoint, Excel, and Word.
• Leads by example through professionalism, technical competence, collaboration, energy, and a commitment to excellence.
• Travel required up to 25% for customer visits, trade shows, and manufacturing plant support.
• Applicants must be authorized to work in the US without requiring sponsorship now or in the future.

Salary

The Salary range for this position is $89,800.00-$114,100.00. The specific Salary rate offered to a candidate may be influenced by a variety of factors including the candidate's experience, their education, and the work location.

About Us

Rehlko proudly offers a rich history steeped in creativity and commitment to our associates and communities, along with competitive benefits and compensation.

Our Purpose-Creating an energy resilient world for a better future-and Values: Curiosity, Trust, Pace, and Excellence, are important cultural components that shape the way we work and relate to one another. Learn more about Rehlko at http://www.rehlko.com/who-we-are.

In addition to the investment in your development, Rehlko offers a benefits package including a competitive salary, health, vision, dental, 401(k) with Rehlko matching, and more!?

Equal Opportunity / Discrimination Policy

Rehlko is an equal opportunity employer that prohibits discrimination and will make decisions regarding employment opportunities, including, but not limited to, hiring, job assignment, compensation, promotion, benefits, training, discipline, and termination, without regard to race, creed, color, ethnicity, religion, sex, pregnancy, childbirth, or related medical conditions, genetic information, age, national origin, citizenship, ancestry, caste, mental or physical disability, marital or familial status, sexual orientation, gender identity or expression, genetic information, political belief or affiliation, union membership status, military status, veteran status, or any other characteristic protected by national, state, local, or other applicable laws.

Americans with Disabilities Act (ADA) It is the policy of Rehlko to comply with all applicable provisions of the Americans with Disabilities Act (ADA) and corresponding national, state, local, or other applicable laws. Rehlko will not discriminate against any qualified associate or applicant with respect to any terms, privileges, or conditions of employment because of a person's physical or mental disability. Rehlko will provide a reasonable accommodation to associates or applicants with disabilities, in accordance with applicable laws. If you have a disability and require an accommodation in the application process or during the course of employment, please contact [e-mail]. Rehlko is an equal opportunity/affirmative action employer.

Our Values

• Curiosity - Seek, learn, share
• Trust - Go farther together
• Pace - Focus to go faster
• Excellence - Find the win every day