Associate Marketing Manager (Remote) US

Cengage; California, Northern (MO, KY); Hybrid; USD 52,000 - 83,000; Full time

Job summary

Cengage is seeking an Associate Marketing Manager to drive marketing plans and collaborate across teams from remote locations in the US. You will analyze trends, shape strategies, and implement campaigns to improve learner outcomes and engagement.

Join a team focused on digital education, online learning products, and customer-centric campaigns that scale across B2B and B2C channels, with opportunities to lead cross-functional projects and optimize marketing workflows.

Qualifications

• Bachelor’s degree in marketing or related field.
• Ability to manage multiple priorities and deadlines.
• Strong market analysis and strategy development skills.
• Excellent written and spoken communication and presentation abilities.

Responsibilities

• Develop and implement marketing plans aligned with goals.
• Collaborate with cross-functional teams to deliver results.
• Analyze market trends to identify strategic opportunities.
• Implement and manage innovative marketing strategies.
• Support communications through technology and channels.
• Assist marketing team to achieve objectives.

Skills

Marketing strategy

Cross-functional collaboration

Market analysis

Digital marketing

Written communication

Verbal communication

Presentation skills

B2B and B2C marketing

Project leadership

Marketing automation

Education

BS in Marketing or related field

Tools

Salesforce Pardot

Amplitude

Google Analytics

WordPress

Adobe Creative Suite

Email service platforms

Microsoft Office

Job description

## Associate Marketing Manager (Remote) USApply: California, USA: United States: Full time: Posted Today: R2026-1260## **We believe in the power and joy of learning**At Cengage, our employees have a direct impact in helping learners around the world discover the power and joy of learning. We are bonded by our shared purpose – driving innovation that helps millions of learners improve their lives and achieve their dreams through education. This position aligns closely with ed2go, part of Cengage, which is an industry leader in affordable online learning for adults.## What you'll do here:* Develop and implement marketing plans that align with Cengage's goals* Collaborate with cross-functional teams to deliver results through alignment* Analyze market trends and determine strategic opportunities* Implement and manage innovative marketing strategies* Support internal and external communications through technology* Provide effective support to the marketing team to help achieve objectives## Skills you will need here:* BS or BA in Marketing, Communications, Business, or a related field* Ability to effectively manage multiple priorities* Proficiency in market analysis and strategy development* Self-motivated with a strong focus on responsiveness* Highly organized with attention to detail* Outstanding written, verbal, and presentation skills* Positive, collaborative approach with strong interpersonal skills* Passion for digital education and positive customer outcomes* Experience with B2B and B2C marketing* Ability to lead cross-functional or group projects* Experience optimizing and automating marketing processes and campaigns## Preferred Skills and Experience:* Multiple years of experience in marketing roles* Practical experience with eCommerce and online customer acquisition strategies* Proficiency with Salesforce Pardot, Amplitude, Google Analytics, and WordPress* Proficiency with Adobe Creative Suite and email service platforms* Proficiency in Microsoft Office Suite* Knowledge of government education funding* Experience delivering campaigns across a variety of marketing channels* Experience using AI tools to support marketing and other professional functions* Channel marketing experience* Product marketing experienceCengage is committed to working with broad talent pools to attract and hire strong and highly qualified individuals. Our job applicants are considered regardless of any classification protected by applicable federal, state, provincial or local laws.Cengage is also committed to providing reasonable accommodations for qualified individuals with disabilities including during our job application process. If you are an applicant with a disability and require reasonable accommodation in our job application process, please contact us at [e-mail].## **About Cengage**Cengage, a global education technology company serving millions of learners, provides affordable, quality digital products and services that equip students with the skills and competencies needed to be job ready. For more than 100 years, we have enabled the power and joy of learning with trusted, engaging content, and now, integrated digital platforms. We serve the higher education, workforce skills, secondary education, English language teaching and research markets worldwide. Through our scalable technology, including MindTap and Cengage Unlimited, we support all learners who seek to improve their lives and achieve their dreams through education.**Compensation**At Cengage Group, we take great pride in our commitment to providing a comprehensive and rewarding Total Rewards package designed to support and empower our employees. Click here to learn more about our *Total Rewards Philosophy*.The full base pay range has been provided for this position. Individual base pay will vary based on work schedule, qualifications, experience, internal equity, and geographic location. Sales roles often incorporate a significant incentive compensation program beyond this base pay range.In this position, you will be eligible to participate in the company’s discretionary incentive bonus program. This position's bonus target amount, which is not guaranteed and is dependent on individual performance and overall company results among other factors, is provided below.# 5% Annual: Individual Target$52,000.00 - $83,200.00 USDCengage, a global edtech company, supports learners, educators and institutions across more than 100 countries. With products serving nearly 16 million digital users across the Higher Education, School, Work and English Language Learning markets, we’ve built a learning ecosystem that connects education to employment. We combine trusted content, AI-powered insights and scalable digital platforms to power learning for every future and drive meaningful outcomes at every stage of the learning journey.***Warning: Be aware, there has been an increase of targeted recruitment******scams perpetrated by bad actors falsely providing job offers on behalf Cengage Group to candidates as a means of obtaining personal information. Note that Cengage will always interview candidates via live in-person meetings, phone calls and video calls before an offer would be extended. Also, be sure to check that communication is coming from an @cengage.com email address.***