Associate Marketing Manager, Paid Social, Prime Video US Media

Hollyfrontier; Atlanta (GA); Vor Ort; USD 47.500 - 113.700; Vollzeit

Zusammenfassung

Prime Video is seeking a talented Associate Marketing Manager to plan, create, optimize, and deploy paid media campaigns for its growing original library of TV shows and movies. The role requires data‑driven decision making, testing, and collaboration with brand, creative, media, and measurement teams to improve performance across Meta, YouTube, TikTok, and others.

Open to candidates in Culver City, CA, with 3+ years of non‑internship marketing experience and a proven ability to drive campaign

Qualifikationen

• 3+ years of professional non-internship marketing experience.
• Experience building and optimizing marketing campaigns.
• Experience using data and metrics to drive improvements.
• Experience working within cross-functional marketing and creative teams.
• Experience effectively communicating information in spoken and written form.
• Experience with audience segmentation and targeting.
• Experience influencing others to achieve business KPIs.

Aufgaben

• Plan, launch, test, and optimize paid media campaigns and strategies.
• Own goals and performance metrics for campaigns; monitor effectiveness and identify improvement opportunities.
• Present cross‑functional teams on key campaign metrics and progress toward goals.
• Continuously develop new ideas, test them, and identify best practices.
• Perform data analysis using pivot tables, dashboards, and in‑platform tools to extrapolate performance insights and develop actionable next steps.
• Own and execute testing roadmaps, using A/B testing, experimentation, and proper test setup.
• Build paid social programs from the ground up with limited direction to meet business and service goals.
• Work cross‑functionally with brand, creative, media strategy, media analysis, and measurement teams on a daily basis.
• Collaborate with key media platforms such as Meta, YouTube, TikTok, Snapchat, Pinterest, Reddit, and others.
• Identify new opportunities, stand up new programs in the paid social space, test aggressively across campaigns, and influence and devise product roadmaps.

Kenntnisse

Marketing experience

Campaign optimization

Data-driven

Cross-functional teams

Communication skills

Audience segmentation

KPI influence

Jobbeschreibung

Associate Marketing Manager, Paid Social

Prime Video is seeking a talented Associate Marketing Manager to plan, create, optimize, and deploy paid media campaigns and guide strategy in support of Prime Video’s growing library of Prime Original TV shows and movies. The successful candidate will have a proven track record of delivering results on social campaigns, with the ability to multi‑task and prioritize successfully. They will navigate ambiguous situations with a passion for testing, learning, and making data‑driven decisions.

Key Responsibilities

• Plan, launch, test, and optimize paid media campaigns and strategies.
• Own goals and performance metrics for campaigns; monitor effectiveness and identify improvement opportunities.
• Present cross‑functional teams on key campaign metrics and progress toward goals.
• Continuously develop new ideas, test them, and identify best practices.
• Perform data analysis using pivot tables, dashboards, and in‑platform tools to extrapolate performance insights and develop actionable next steps.
• Own and execute testing roadmaps, using A/B testing, experimentation, and proper test setup.
• Build paid social programs from the ground up with limited direction to meet business and service goals.
• Work cross‑functionally with brand, creative, media strategy, media analysis, and measurement teams on a daily basis.
• Collaborate with key media platforms such as Meta, YouTube, TikTok, Snapchat, Pinterest, Reddit, and others.
• Identify new opportunities, stand up new programs in the paid social space, test aggressively across campaigns, and influence and devise product roadmaps.

Qualifications & Experience

• 3+ years of professional non‑internship marketing experience.
• Experience building and optimizing marketing campaigns.
• Experience using data and metrics to drive improvements.
• Experience working within cross‑functional marketing and creative teams.
• Experience effectively communicating information in spoken and written form.
• Experience with audience segmentation and targeting.
• Experience influencing others to achieve business KPIs.

Location

Open to candidates who can work in Culver City, CA, USA.

Compensation and Benefits

The base pay for this position ranges from $47,500/year in the lowest geographic market up to $113,700/year in the highest geographic market. Pay is based on factors including market location and may vary based on job‑related knowledge, skills, and experience. Amazon is a total compensation company; depending on the position offered, equity, sign‑on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and other benefits. For more information, see https://www.aboutamazon.com/workplace/employee-benefits.

Equal Opportunity Employer

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.

Legal

Pursuant to the Los Angeles Fair Chance Ordinance, we will consider qualified applicants with arrest and conviction records.