Associate Manager, Global Brand Marketing - Jurassic World

Mattel, Inc.and Subsidiaries; El Segundo (CA); On-site; USD 80,000 - 100,000; Full time

Job summary

A leading toy company in El Segundo is seeking an Associate Marketing Manager to drive global brand strategies and manage marketing projects for their Jurassic World line. The ideal candidate will have over 5 years of marketing experience, excellent communication skills, and a passion for creative product development. This role offers competitive compensation and a collaborative work environment.

Benefits

Competitive total pay programs

Comprehensive benefits

Empowering culture

Qualifications

• 5+ years (2 years with MBA) experience in marketing, preferably in product development.
• Thorough understanding of marketing mix and KPIs.
• Experience analyzing data and managing financials.

Responsibilities

• Ensure all brand marketing projects are supported by business strategy.
• Work closely with the Product Design, Packaging, and Development teams.
• Manage licensor partner relationship through business performance reporting.

Skills

Organizational skills

Communication skills

Attention to detail

Time management

Presentation skills

Collaboration

Analytical skills

Education

5+ years experience in marketing

MBA preferred

Job description

CREATIVITY IS OUR SUPERPOWER. It's our heritage and it's also our future. Because we don't just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard-when everyone can show up as themselves and do their best work every day.

The Opportunity: We are currently seeking an Associate Marketing Manager for our Jurassic World Action Figures, Global Brand Team.

On the Global Brand Marketing team, we oversee the global brand strategy, developing and managing the toy line, and spearheading marketing plans for regional teams to execute in market. The Associate Marketing Manager will play an important role in setting global brand strategies and managing product development for regional teams to execute in market.

What Your Impact Will Be: We are looking for a candidate with strong organizational skills and attention to detail, excellent communication skills, a positive attitude, and excitement to work on a licensed business.

• Ensure all brand marketing projects are supported by business strategy, objectives and insights
• Assist in gaining buy-in to global product strategies at all levels, as well as executional commitment from internal partners to activate across key markets and lines of business
• Work closely with the Product Design, Packaging and Development teams to bring innovative and compelling toys to market on time and on budget backed by Consumer Insights
• Communicate regularly with regional teams and lines of business to ensure needs are being met
• Actively manage licensor partner relationship through business performance reporting, product line development updates, and other ad-hoc requests to ensure alignment
• Prepare for and deliver presentations that convey a strategic message to large audiences
• Present with confidence to drive brand strategy and products
• Brief and develop marketing assets by working with internal teams and external agency partners
• Help develop global marketing campaigns for execution at a local level
• Monitor key trends, brands and competitors' performance in all markets
• Lead global business reporting and analysis
• Act as point of contact for brand inquiries and dissemination of brand information and assets
• Take initiative to clarify ever-changing business needs and challenges, and work appropriately with team and cross-functional partners to find solutions

What We're Looking For:

• 5+ years (2 years with MBA) experience in marketing, preferably in product development
• Experience with company/product/marketing that is rooted in consumer trends
• Thorough understanding of marketing mix and KPIs
• Experience analyzing data and managing financials
• Ability to synthesize data and pull insights to create recommendations
• Strong skills presenting in front of large groups
• Highly organized, independent and detail oriented with strong follow up skills
• Strong time management, planning and project execution skills
• Excellent written and verbal communication skills
• Strong interpersonal skills with the ability to build solid collaborative relationships
• Passion for toy and entertainment

Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.

Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran and protected veteran status, disability status, and or any other basis protected by applicable federal, state or local law.