Associate Manager Consumer Insights (Chili's)

Brinker International; Dallas (TX); Hybrid; USD 50,000 - 90,000; Full time

Job summary

Join a forward-thinking company that values happiness and teamwork! As an Associate Manager of Consumer Insights, you will play a vital role in analyzing marketing research to enhance brand performance. You will monitor consumer trends, conduct research, and collaborate with brand managers to drive key initiatives. This exciting position offers a chance to grow your skills while contributing to a vibrant team culture. Enjoy a competitive benefits package, including medical coverage, paid time off, and generous dining discounts. Experience a casual and collaborative work environment that prioritizes work-life balance and community engagement.

Benefits

Medical/Dental/Vision insurance

Life insurance

Paid vacation/holidays

401(k) with company match

Generous dining discounts

Onsite gym

Yoga and boot camp programs

Company-wide events and celebrations

Regular volunteer opportunities

Qualifications

• 1-3 years of experience in restaurant or retail research.
• Strong analytic and communication skills are essential.

Responsibilities

• Analyze marketing research to support organizational objectives.
• Conduct quantitative research to measure menu satisfaction.

Skills

Analytic skills

Interpersonal skills

Written communication

Verbal communication

Excitement to learn

Education

Bachelor's degree in marketing

Advanced degree

Tools

Survey programming software

Job description

Associate Manager Consumer Insights (Chili's)

If 'work hard play hard' were enough for a job description we would just stop there, because that's what ChiliHeads have been doing since 1975.

ChiliHeads are a team that takes pride in Chili's culture and seeks every opportunity to make people feel special. Life is too short not to work happy, right? Actually, life is too long not to work happy. That's better.

At Brinker, we connect, serve, and give to create the best life for our Team Members, guests, and community. It's in our DNA. Seriously, grab your electron microscope, take a look, and you'll see little burgers and Presidente Margaritas built right in. It's what makes a ChiliHead a ChiliHead.

Through those cultural beliefs, Brinker empowers all Team Members to positively impact our 4 key results: engaging team members, bringing back guests, growing sales, and increasing profits. Actually, how about a bonus 5th key- once a ChiliHead, always a ChiliHead. Oh, extra credit #6 - if you can eat it, you can dip it in ranch. So, if that sounds fun, and you like ranch, keep reading...

Job Summary

This individual will be responsible for analyzing marketing research to support key organizational objectives domestically. Drives the voice of the customer via concept testing, consumer facing taste tests, and Multi-Market Testing to improve brand position and performance in the marketplace. Reports to the Manager of Consumer Insights.

Your Key Job Functions

1. Monitor consumer trends to help guide ideation and key initiatives.
2. Conduct quantitative research to:
   • Measure menu satisfaction.
   • Screen new product ideas.
3. Monitor consumer research studies, partnering with external market research companies and appropriate internal resources.
4. Lead multi-market test feedback, working closely with project and brand managers. Manage timelines, data collection progress, and synthesize internal, field, and guest feedback.
5. Work in close partnership with brand and beverage managers.

What You Bring to the Team

1. Bachelor's degree in marketing, Marketing Research, Business Administration, or Social Sciences. Advanced degree is a plus.
2. 1-3 years of restaurant or retail research; and/or research agency experience.
3. Analytic skills.
4. Excitement to learn new skills, find answers to brand questions, and help the Insight team.
5. Excellent interpersonal skills, able to work directly with brand managers, outside suppliers, and present to Marketing Leadership.
6. Excellent written and verbal communication skills.
7. Strong work ethic.
8. Experience with survey programming software is a strong plus.

Why Brinker

We offer a competitive benefits package including medical/dental/vision, life insurance, paid vacation/holidays, and 401(k) with company match and generous dining discounts. Every team member working at the Restaurant Support Center (aka Brinker headquarters) is eligible for an annual bonus potential.

Our campus includes an onsite gym plus opportunities to increase your wellbeing with onsite Yoga and boot camp programs. Work/Life/Fun balance in a casual, hybrid and collaborative work environment! Team members enjoy company-wide events and celebrations. Regular volunteer opportunities with our community give back programs.