Associate Director, Strategy New New York

Kepler Group; New York (NY); On-site; USD 123,000 - 137,000; Full time

Benefits offered by this job

Health/Dental/Vision

Unlimited PTO

401k Contributions

Wellness stipend

Tuition stipend

Parental leave

Work from anywhere

Job summary

Kepler looks for a Strategy Associate Director to lead 3-8 digital media experts and drive success across client relationships. You will oversee sophisticated media plans, leverage industry relationships to buy media, ensure flawless execution of digital campaigns and drive rigorous analysis to measure and improve results.

You will guide a team of account leaders, media strategists and technical specialists while partnering with clients to align business goals with digital strategies.

Qualifications

• 5-8+ years of experience in digital advertising account management, yield optimization, marketing strategy/consulting, or brand management.
• Experience leading cross-functional teams, both directly and indirectly.
• Strong analytical skills with Excel for data analysis and advanced analytics approaches.
• Excellent listening, presentation, and written and verbal communication skills.

Responsibilities

• Be accountable for the successful delivery of marketing/media services for assigned client(s), interfacing regularly with key client contacts
• Partner with clients to understand their business goals, marketing objectives, and competitive constraints, and build digital strategies to address these areas
• Directly lead a team of 3-8 Managers and (Sr) Analysts, and provide strategic guidance across Kepler’s functional teams
• Be a strategic expert on digital media planning, tactics and measurement -- leading the team through media planning, tactic selection, partner negotiation, campaign design, ad ops and measurement

Skills

Digital advertising

Account management

Leadership

Data analysis

Communication

Time management

Tools

Excel

Media planning tools

Job description

Kepler executes engineered marketing, where every message and ad delivered helps create a more personalized and productive relationship between brands and their consumers. We do this by acting as clients’ agency of record, as their in-house team, or some hybrid of the two – and by harnessing data and technology across all paid digital media and data-driven CRM channels.

Kepler prides itself on being a great place to work. In fact, we’re proud to share that AdAge recognized Kepler among the Best Place to Work in 2022, validating our investment in our team and our clients.

• We're transparent with our employees. You'll hear updates on company financials, how we're performing against bonus goals, and how we're responding to challenges we face.
• We're growing. For you, that means unparalleled growth opportunities and a role in shaping the direction of the company.
• We're fun. You'll work with and learn from the smartest people in the industry and have a blast doing it.

The Strategy Associate Director will manage a team of 3-8 digital media experts and be accountable for the success of one or more client relationships. As a client leader, you’ll be responsible for deeply understanding clients’ business issues and goals and successful delivery of marketing/media services.

But this isn’t your typical “account” job. In addition to managing relationships, you’ll be overseeing development of sophisticated media plans, leveraging industry relationships to buy media, ensuring flawless execution of digital campaigns and driving sophisticated analysis to measure and drive results. Your team members will be strong account leaders, media strategists and technical experts.

This position demands strong quant and communication skills, a sense of personal accountability, a passion for delivering client impact, and a desire to be part of a tightly-knit team that’s out to change the industry.

What You Will Do:

• Be accountable for the successful delivery of marketing/media services for assigned client(s), interfacing regularly with key client contacts
• Partner with clients to understand their business goals, marketing objectives, and competitive constraints, and build digital strategies to address these areas
• Directly lead a team of 3-8 Managers and (Sr) Analysts, and provide strategic guidance across Kepler’s functional teams
• Be a strategic expert on digital media planning, tactics and measurement -- leading the team (internal and client) through media planning, tactic selection, partner negotiation, campaign design, ad ops and measurement

Desired Skills and Experience:

• 5-8+ years of experience in digital advertising account management, yield optimization, marketing strategy/consulting, or brand management
• Experience leading cross-functional teams, both directly and indirectly
• Ability to apply innovative thinking to solve complex client marketing challenges
• Strong ability to create, build and leverage relationships and effectively interface with client leadership
• Strong analytical skills - comfortable using Excel for data analysis with understanding of advanced analytic approaches
• Excellent listening, presentation, and written and verbal communication skills
• Effective time management skills; ability to prioritize, delegate and meet deadlines
• Ability to contribute as a leader in a fast-paced, entrepreneurial, team-based environment

Transparency is fundamental to Kepler’s culture. Our compensation strategy is designed to attract, reward, and retain the talented employees that drive Kepler’s growth and success. We aim to offer competitive direct compensation and a rich indirect compensation program that demonstrates the value we place on our employees and their wellbeing.

Total Compensation:

• Target Annualized Discretionary Bonus: 5% ($5,850 - $6,500)
• Target Total Cash: $122,850- $136,500
• Healthcare/Dental/Vision
• Unlimited PTO
• 401k Contributions
• $75/mo Wellness Stipend
• $2,000/yr Annual Tuition Stipend
• Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave
• Annual Work From Anywhere 4 weeks per year

Kepler is a people first organization. Studies show that imposter syndrome can prevent women and people of color from applying unless they meet every single qualification. We welcome all who are interested to apply, you just might be a great candidate for this role or others.