Associate Director, Planning

PHD; New York (NY); On-site; USD 70,000 - 125,000; Full time

Job summary

PHD in New York is seeking a senior-level media professional with robust experience in integrated media planning to lead client engagements and drive strategic media investments.

The role requires strong leadership, cross‑functional collaboration, and the ability to manage complex budgets while delivering impactful media solutions for top brands. Office presence in New York is expected as part of Omnicom’s network.

Qualifications

• Bachelor’s degree in communications, advertising, media or related field.
• 6+ years of experience in integrated media planning.
• Expertise in developing fully integrated media strategies and plans with emphasis on local media (broadcast, digital, and social).
• Auto category experience preferred.
• Experience working in a cross-functional team environment.
• Ability to make operational and investment recommendations and decisions.
• Passionate and eager to improve processes and workstreams.
• Strong account management and client service experience; build relationships with clients.

Responsibilities

• Be responsive, accountable, and detail‑oriented as a primary client relationship holder.
• Present media plans, analyses, strategic recommendations and other deliverables to clients.
• Maintain complex monthly budget and billing documents and deliver clear, client‑facing documents for client approvals.
• Manage, mentor, and motivate direct reports with daily supervision and guidance.
• Coordinate workflow with strategy, creative, clients, and external teams.
• Oversee all work produced by the team of direct reports.
• Provide insights and actions from data to advance the client’s business.
• Set strategic direction and growth-focused tone for the team.
• Build sound strategic frameworks aligned to client goals.
• Develop partnerships with clients, partner agencies, peers.

Skills

Integrated media planning

Budget management

Client relationship management

Cross-functional teamwork

Presentation skills

Written communication

Education

Bachelor’s degree in communications, advertising, media and/or related field

Job description

Job Description

PHD is a global communications planning and media buying agency network delivering smart strategic thinking and creative innovation for the world’s leading brands. Brilliant media thinking is in our DNA. A culture of thought‑leadership, creativity and innovation has seen us grow from a challenger agency in the UK, to a global leader with over 6,000 employees in over 100 offices worldwide. We combine the latest industry insight with the best creative minds to produce planning innovation and create award‑winning work for some of the world’s largest advertisers. Finding a better way is our ethos and sums up how we approach everything – from a new client brief to the way we work.

Qualifications

• Bachelor’s degree in Communications, Advertising, Media and/or related field
• Minimum 6 Years Of Experience In Integrated Media Planning
• Expertise in developing fully integrated media strategies and plans, with emphasis on local media (broadcast, digital, and social)
• Auto Category Experience Preferred
• Experience working in a cross‑functional team environment
• Ability to make operational and investment recommendations and decisions
• Passionate and eager to improve processes and workstreams
• High level of proficiency in Account Management and client service; experience developing close relationships and serving as a valuable partner to the client
• Excellent presentation and written communication skills
• Ability to manage, track, and clearly report complex budgets

Responsibilities

• Be responsive, accountable, and detail‑oriented as a primary client relationship holder
• Present media plans, analyses, strategic recommendations and other deliverables to clients
• Maintain complex monthly budget and billing documents and deliver clear, client‑facing documents to facilitate client approvals
• Manage, mentor, and motivate direct reports to encourage their professional development while providing daily supervision and guidance
• Manage workflow, deadlines, and interactions with strategy team, creative partners, clients, and other external teams
• Responsible for all work products created by team of direct reports
• Provide higher level of insight and analysis to campaign performance. Draw insights and actions from data to advance the client’s business forward
• Set the tone and strategic direction of the team built around growth and application of learnings
• Build sound strategic frameworks that ladder to client business goals
• Maintain communication and develop strategic partnerships with key stakeholders – clients, partner agencies, peers, etc.

Employment Conditions

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in‑office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in‑office attendance.

EEO Statement

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.

Location: New York. Salary: $70,000.00-$125,000.00