Associate Director, Paid Social

Real Chemistry; Lambertville (NJ); Hybrid; USD 90,000 - 115,000; Full time

Benefits offered by this job

Free snacks

Private medical insurance

Dental & Vision

LinkedIn Learning

Job summary

Real Chemistry is seeking an Associate Director, Paid Social to lead strategy and execution for healthcare client campaigns. You will guide senior teams, manage budgets, and drive innovative paid social initiatives across multiple accounts from our US offices or remotely within the US.

The role requires 5+ years in digital media campaign management and 3+ years of platform experience, with strong data skills and client communication. Hybrid work model with opportunities across major US offices.

Qualifications

• 5+ years of professional experience in digital media as a campaign manager.
• 3+ years of hands-on platform experience – Programmatic, Paid Search or Paid Social.
• Experience leading day-to-day meetings and client deliverables.
• Strong analytical, communication and time-management skills.

Responsibilities

• Lead paid social strategy and planning across client accounts.
• Translate objectives into audience-led activation plans.
• Oversee campaign execution, optimization, reporting and budgeting.
• Develop test-and-learn frameworks to drive performance.

Skills

Digital media

Campaign management

Platform strategy

Client communication

Data analysis

Tools

Excel

PowerPoint

Word

Job description

At Real Chemistry, making the world a healthier place isn’t just an aspiration—it’s our everyday reality. Our drive to transform healthcare is informed by our blend of deep scientific expertise, human‑centred creativity, and AI‑driven insights, fostering a unique environment where innovation thrives and our people are impact‑obsessed. As a global agency, we provide a full suite of services across healthcare communications and marketing to our clients, including top players in the pharmaceutical and biotech industries.

Our culture is rooted in our people—we believe we are best together and are committed to excellence for both our clients and colleagues. Whether you’re a seasoned professional or just starting your career, if you share our passion for healthcare and connection, we invite you to explore our opportunities.

Discover your purpose. Embrace innovation. Experience .

Associate Director, Paid Social

The Associate Director, Paid Social is a strategic and operational leader responsible for guiding channel strategy, campaign execution, team development, and client success across a portfolio of healthcare and pharmaceutical accounts. Serving as a trusted strategic partner and escalation point, this individual oversees Managers, Senior Managers, Supervisors and junior team members while driving innovation, campaign excellence, account evolution and performance growth. The Associate Director brings platform expertise, strong client leadership skills, and a passion for advancing paid social capabilities through new technologies, audience strategies, data‑driven insights and test‑and‑learn initiatives.

This is a hybrid role, based in any of our US offices-including Boston, Chicago, Carmel, or Lambertville—or remotely within the US, depending on team and business needs.

What you’ll do:

• Lead paid social strategy and tactical planning across multiple client accounts, translating business objectives into sophisticated audience‑led activation plans.
• Elevate channel recommendations into integrated, omnichannel approaches that drive measurable business outcomes.
• Oversee campaign execution, optimization, reporting and financial stewardship across a portfolio of campaigns and accounts.
• Develop and implement strategic test‑and‑learn frameworks that drive account innovation and continuous performance improvement.
• Serve as the primary escalation point for campaign performance concerns, operational challenges, client requests and project roadblocks.
• Build frameworks that help teams translate campaign performance data into compelling business insights and ROI narratives.
• Identify, evaluate and introduce emerging platforms, technologies, audience solutions, measurement capabilities and vendor partnerships.
• Partner closely with Integrated Media, Analytics, Strategy, Ad Operations, Creative and Client Experience teams to deliver connected media solutions.
• Lead strategic client conversations, presentations and recommendations while building trusted relationships across client organizations.
• Oversee monthly billing, financial tracking and budget actualization to ensure accuracy and accountability.
• Ensure flawless campaign launches through strong operational processes, quality assurance standards and team oversight.
• Mentor, coach and develop Managers, Supervisors, Senior Associates and Associates while helping to build future leaders within the Paid Social practice.
• Support hiring, onboarding, training and performance management initiatives across the team.
• Contribute to thought leadership, process improvement and the continued evolution of Real Chemistry Media's paid social capabilities.

This position is a perfect fit for you if:

• Our Company values -Best Together, Impact-Obsessed, Excellence Expected, Evolve AlwaysandAccountability with an "I"- really speak to you.
• You are adaptable, resilient, and OK with adjusting your scope, responsibilities, and focus as we grow. When things change, so do we. We’re always evolving.
• You are proactive, driven, and resourceful with strong prioritization skills and a desire to dive into the data.
• You are highly organized self‑starter, able to work independently and under tight deadlines.

What you should have:

• 5+ years of professional experience working in digital media as a campaign manager – while owning buying platform management, campaign management, optimization & digital media operations
• 3+ years of hands‑on platform experience – Programmatic, Paid Search and/or Paid Social
• Successful track record of taking on increasing levels of responsibility
• Ability to multi‑task and prioritize accordingly in a dynamic, fast‑paced work environment
• Experience with leading day‑to‑day meetings, statuses, calls
• Experience in platform strategy and tactical recommendations
• Experience with client communication & deliverables
• Experience in healthcare industry (preferred buy not required)
• Ability to identify, troubleshoot and effectively resolve issues
• Excellent oral and written communication skills
• Excellent analytical and critical thinking skills
• Excellent mathematical skills
• Excellent project management & time management skills
• Thorough attention to detail
• Proficiency in Microsoft Excel, PowerPoint & Word

Pay Range: $90,000.00-$115,000.00

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on job‑related, non‑discriminatory factors including but not limited to work experience, skills, certifications, and geographical location. The Company reserves the right to modify this pay range at any time.

Real Chemistry is proud to be Great Place to Work® certified; check out what our people shared about our culture and workplace on our Great Places to Work Profile here.

We believe we can do our best when feeling our best, which is why we’ve put together a benefits program designed to give you the support you and your family need at every stage of life. Real Chemistry offers a comprehensive benefit program and perks, tailored to your region. Globally, this includes offices in our key markets with free snacks to keep you running all day long, generous holiday and paid time off, options for private medical, dental, and vison plans, and support in saving for the future. Other perks include mental wellness coaching and support and access to more than 13,000 online classes with LinkedIn Learning. Learn more about our great benefits and perks and search specific offerings in your region at: www.realchemistrybenefits.com.

At Real Chemistry, we believe we're at our best when we're connected. Our Real Hybrid and Regional Teams (Real HART) approach is designed to foster collaboration, learning, innovation, and meaningful relationships while providing flexibility where appropriate. Because our workforce spans multiple countries, regions, and client needs, work arrangements may vary by role and location. Some positions offer hybrid or remote flexibility, while others require regular in‑office presence. For example, certain teams and regions, including some of our UK operations, have office‑based requirements. Your recruiter will discuss the specific expectations for the role you're pursuing during the interview process and keep you informed throughout the hiring journey. For employees located within a one‑hour commute of a Real Chemistry office, we require in‑person attendance two days per week, either from a Real Chemistry office or when working onsite with clients. Employees in regions without a nearby office may work remotely and come together throughout the year for collaboration, culture‑building, learning, and team connection opportunities. While these guidelines reflect our current workplace model, we understand that everyone’s circumstances are unique. If you require additional flexibility, we welcome an open conversation with your recruiter and our HR team to discuss your needs and determine what may be possible.

Real Chemistry is an Equal Opportunity employer. We continually strive to build and sustain an inclusive and equitable work environment where our employees feel empowered to leverage all they bring from their personal lived experience and professional expertise, to make our team the best in the industry. We encourage motivated and qualified applicants to apply without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity/expression, ethnic or national origin, age, physical or mental disability, genetic information, marital information, or any other characteristic protected by federal, state, or local employment discrimination laws where Real Chemistry operates. Should you require accommodations throughout the interview process please let your recruiter know.