Manager, Paid Social

Real Chemistry; New York (NY); Hybrid; USD 65,000 - 80,000; Full time

Benefits offered by this job

Benefits package

Hybrid/Remote flexibility

Great Place to Work certification

LinkedIn Learning access

Job summary

Real Chemistry is seeking a Manager, Paid Social to lead social campaign planning, strategy, execution, and delivery for client objectives. You will partner with strategy and account teams, leveraging paid social expertise to drive omni-channel, digital-first campaigns.

This hybrid role can be based in New York, Boston, Chicago, Carmel, Lambertville, San Francisco, or remotely within the US, offering flexibility based on team needs and client work.

Qualifications

• 1-3 years of experience managing paid social media as a hands-on trader across multiple platforms.
• Preference for pharma/healthcare knowledge, but not required.
• Proficiency with buying platforms: Meta, LinkedIn, Google, Reddit, X; certifications a plus.
• Deep understanding of social media strategy and best practices across platforms.
• Excellent project management and budget-tracking skills.

Responsibilities

• Lead day-to-day paid social media efforts across multiple healthcare accounts within an integrated team.
• Plan, set up, QA, optimize, and report on social campaigns to meet client goals.
• Stay informed on platform trends and share insights with the team.
• Create clear decks translating objectives into actionable media plans.
• Collaborate with analytics to define KPIs and measurement approaches.

Skills

Paid social advertising

Social platforms expertise

Agency experience

Project management

Healthcare industry knowledge

Tools

Meta Business Manager

LinkedIn Ads

Google Ads

Reddit Ads

X Ads

Job description

At Real Chemistry, making the world a healthier place isn’t just an aspiration—it’s our everyday reality. Our drive to transform healthcare is informed by our blend of deep scientific expertise, human-centred creativity, and AI-driven insights, fostering a unique environment where innovation thrives and our people are impact-obsessed. As a global agency, we provide a full suite of services across healthcare communications and marketing to our clients, including top players in the pharmaceutical and biotech industries.

Our #LifeatRealChem culture is rooted in our people—we believe we are best together and are committed to excellence for both our clients and colleagues. Whether you're a seasoned professional or just starting your career, if you share our passion for healthcare and connection, we invite you to explore our opportunities.

Discover your purpose. Embrace innovation. Experience #LifeatRealChem.

Job Summary:

Real Chemistry is looking for a Manager, Paid Social to join our growing team!

The Manager, Paid Social is responsible for social campaign paid planning, strategy, execution, implementation, and delivery to meet client objectives.

You’ll be the day-to-day partner to strategy & account teams and will leverage your knowledge of paid social media to support strategy development and delivery. You will activate omni-channel, digital first marketing and advertising campaigns for our clients, leveraging your capabilities in managing paid social media, dynamic ad creative, personalization, and integrated digital media programs.

This is a hybrid role, based in any of our US offices—including New York City, Boston, Chicago, Carmel, Lambertville, or San Francisco—or remotely within the US, depending on team and business needs.

What you’ll do:

• Collaborate with internal team and client peers to support strategic solutions that respond to business and communications challenges with healthcare professionals, patients, and caregivers
• Act as day-to-day paid social media lead across several healthcare accounts, but part of an integrated team; responsible for the execution of social media campaign planning, setup, creation, QA, optimization, performance, and management
• Cultivate and maintain in-depth knowledge and understanding of social media platforms and trends to guide account teams and help Real Chemistry continue to be a leader in the space
• Create and help present thoughtful, clear, concise decks that translate business objectives and strategies into tangible media plans that achieve business goals
• Provide counsel and guidance internally and with client on guiding creative and placement optimizations as well as best practices for incorporating paid social into an overall social strategy
• Provide strong input on KPIs for program success and performance data, partnering with analytics teams on building measurement approaches that deliver on KPI’s and goals
• Support financial processes; monitor budgets in ad platforms, maintain flowcharts, review and approve campaigns in MediaOcean/Prisma
• Provide proactive recommendations on research findings, campaign results, industry trends and innovation, competitive pressures to keep clients informed and manage programs upon best practices of paid social media
• Ability to understand key metrics and utilize data and analytics to inform trading strategies and campaign management approach
• Build close partnerships with media partners and understand the ecosystem from demand, supply, verification, measurement etc.

This position is a perfect fit for you if:

• Our Company values, Best Together, Impact Obsessed, Excellence Expected, Evolve Always, and Accountability with an "I", genuinely resonate with how you work and lead.
• You demonstrate the Real Chemistry Can mindset by approaching challenges with optimism, accountability, creativity, and a solutions-oriented attitude, always looking for ways to make a meaningful impact for our clients, colleagues, and communities.
• You are adaptable, resilient, and comfortable adjusting your scope, responsibilities, and priorities in a fast-paced, evolving environment. As our business grows and changes, so do we.
• You are proactive, driven, and resourceful, with strong prioritization skills, intellectual curiosity, and a desire to leverage data to inform decisions and drive outcomes.
• You are energized by innovation and the transformative potential of AI, actively exploring new technologies, identifying opportunities to work smarter, and championing practical, responsible AI adoption that drives meaningful business impact.

What you should have:

• 1-3 years of experience managing paid social media and being a hands-on trader, managing a client’s performance marketing/advertising-driven activities across multiple social platforms
• Preference for experience in pharma/healthcare industry, but not required - must have strong knowledge of the platforms and data used to support and measure the overall performance of the campaign
• Proficiency with social media buying platforms: Meta Business Manager, LinkedIn Ads, Google Ads, Reddit Ads, X Ads etc. - Meta Blueprint, X Ads Academy/Twitter Flight School and Google Certifications a plus
• Display an in-depth understanding of the functionality, strategies behind social media driven campaigns and best practices of all major social platforms
• Exceptional project management skills: demonstrated ability to work under pressure to meet deadlines, prioritize and manage detailed budgets
• Ability to work well under pressure and to build relationships with internal teams
• Work related diversity, equity and inclusion involvement a plus

Pay Range:

$65,000-$80,000

The anticipated salary range for this position is listed above. Consistent with applicable law, compensation will be determined based on job-related, non-discriminatory factors including but not limited to experience, skills, qualifications, geographic location, and internal parity.

In addition to base salary, Real Chemistry offers a comprehensive benefits package and a variety of programs designed to support our employees' well-being, growth, and success.

Real Chemistry reserves the right to update compensation and benefits programs at any time.

Real Chemistry is proud to be Great Place to Work® certified; check out what our people shared about our culture and workplace on our Great Places to Work Profile here.

We believe we can do our best when feeling our best, which is why we’ve put together a benefits program designed to give you the support you and your family need at every stage of life. Real Chemistry offers a comprehensive benefit program and perks, tailored to your region. Globally, this includes offices in our key markets with free snacks to keep you running all day long, generous holiday and paid time off, options for private medical, dental, and vison plans, and support in saving for the future. Other perks include mental wellness coaching and support and access to more than 13,000 online classes with LinkedIn Learning. Learn more about our great benefits and perks and search specific offerings in your region at: www.realchemistrybenefits.com.

At Real Chemistry, we believe we're at our best when we're connected. Our Real Hybrid and Regional Teams (Real HART) approach is designed to foster collaboration, learning, innovation, and meaningful relationships while providing flexibility where appropriate. Because our workforce spans multiple countries, regions, and client needs, work arrangements may vary by role and location. Some positions offer hybrid or remote flexibility, while others require regular in-office presence. For example, certain teams and regions, including some of our UK operations, have office-based requirements. Your recruiter will discuss the specific expectations for the role you're pursuing during the interview process and keep you informed throughout the hiring journey. For employees located within a one-hour commute of a Real Chemistry office, we require in-person attendance two days per week, either from a Real Chemistry office or when working onsite with clients. Employees in regions without a nearby office may work remotely and come together throughout the year for collaboration, culture-building, learning, and team connection opportunities. While these guidelines reflect our current workplace model, we understand that everyone’s circumstances are unique. If you require additional flexibility, we welcome an open conversation with your recruiter and our HR team to discuss your needs and determine what may be possible.

Real Chemistry is an Equal Opportunity employer. We continually strive to build and sustain an inclusive and equitable work environment where our employees feel empowered to leverage all they bring from their personal lived experience and professional expertise, to make our team the best in the industry. We encourage motivated and qualified applicants to apply without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity/expression, ethnic or national origin, age, physical or mental disability, genetic information, marital information, or any other characteristic protected by federal, state, or local employment discrimination laws where Real Chemistry operates. Should you require accommodations throughout the interview process please let your recruiter know.