Associate Director of Website Services and Marketing

Nashville Public Radio; City of Rye (NY); On-site; USD 80,000 - 90,000; Full time

Job summary

A prestigious educational institution in New York is seeking an Associate Director of Website Services and Marketing. The successful candidate will oversee various marketing efforts, maintain the school's website, and ensure effective communication. This full-time position offers a salary range of $80,000–$90,000 and requires at least 5 years of relevant experience.

Benefits

Professional development opportunities

Highly competitive salaries

Extensive benefits

Qualifications

• 5+ years of experience in marketing, communications, digital media, or a related field.
• Experience managing a website CMS, specifically Finalsite.
• Experience managing a CRM, preferably Veracross.

Responsibilities

• Maintain the school’s advertising calendar across departments.
• Ensure marketing efforts are data-driven.
• Update and maintain the school’s website and mobile app.

Skills

Experience in marketing, communications, or digital media

Outstanding communication skills

Proactive and detail-oriented

Tech-savvy team player

Knowledge of Google Analytics

Tools

Finalsite

Veracross

HTML

Mailchimp

Job description

Overview

Rye Country Day School is seeking an Associate Director of Website Services and Marketing beginning by August 2025. This is a full-time 12-month onsite position reporting to the Director of Institutional Publications & Communications.

Rye Country Day School is a coeducational, PreK-12, college preparatory school in Westchester County, New York. The school is dedicated to providing students with an excellent education using traditional and innovative approaches, and to creating a nurturing, supportive, diverse, and inclusive community where all students can participate fully and reach their potential across academic, athletic, creative, and social endeavors. The school promotes moral responsibility and aims to develop strength of character within a respectful environment.

Responsibilities

• Maintain the school’s advertising calendar, coordinating deadlines across departments (Admissions, Advancement, Summer and After-School Programs) to ensure timely delivery of content for print, digital, and social media
• Ensure that all marketing efforts are data-driven through market and peer research and knowledge of trends in Pre-K–Grade 12 enrollment and communications
• Produce and distribute the weekly parent newsletter (e-notes), ensuring clarity, accuracy, and brand consistency
• Manage the parent portal on Veracross, updating resources, calendars, announcements, and important dates; assist with external (parent) website questions or issues
• Maintain CampBrain for auxiliary program registration
• Build and send school emails via Veracross and Mailchimp, including event invitations, reminders, and newsletters
• Update and maintain the school’s website (Finalsite) and mobile app, including:
  • Maintaining a regular schedule of website redesigns and optimizations
  • Coordinating with faculty and staff to ensure up-to-date and accurate content
  • Owning day-to-day communications with Finalsite regarding website issues or enhancements
• Serve as the internal project manager for the school’s upcoming website redesign, collaborating with key school stakeholders and external partners to execute a successful relaunch
• Serve on school event committees to ensure branded representation of the school
• Attend occasional weekend and evening events as a representative of the school
• Provide regular marketing support for Advancement, Admissions, and Academic Departments
• Assist with social media publishing and monitoring, as assigned
• Assist with photography and video needs for marketing and communications purposes

Qualifications

• 5+ years of experience in marketing, communications, digital media, or a related field
• Proactive, detail-oriented, and tech-savvy team player
• Outstanding communication, interpersonal, and collaboration skills; able to communicate effectively in person and in writing across departments and constituencies
• Experience managing a website CMS, specifically Finalsite
• Experience managing a CRM (Veracross experience preferred)
• Experience with HTML and email platforms
• Knowledge of Google Analytics and other web performance tools
• Keen attention to detail and experience with QA protocols
• Ability to multi-task and manage numerous simultaneous projects
• Positive, flexible, and collaborative team member
• Familiarity with independent schools or mission-driven organizations is a plus
• Commitment to RCDS’s mission and core values

About RCDS and Benefits

RCDS seeks faculty and staff who support our mission to foster a lifelong passion for learning, understanding, and service in an ever-changing world, and who share our commitment to creating and sustaining a vibrant, thriving, and inclusive multicultural learning community. The school provides invigorating and supportive work experiences for its diverse staff, with opportunities for professional development, growth, and leadership; highly competitive salaries and extensive benefits. RCDS is committed to diversity and inclusion throughout the community and curriculum. Visit our website at http://www.ryecountryday.org to learn more about the school’s curriculum, values, and strategic initiatives.

Equal Opportunity Employer

Rye Country Day School is an equal opportunity employer and complies with all federal, state, and local laws prohibiting discrimination in employment because of race, color, national origin, citizenship, age, sex, religion, disability, marital status, sexual orientation, and veteran status.

How to Apply

Interested candidates should apply by submitting a resume and cover letter via the following link: https://rcds.workable.com/.

Salary

Salary Range: $80,000–$90,000