Associate Director of Sales

Hyatt; New York (NY); On-site; USD 106,000 - 126,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) retirement savings plan

Parental leave

Paid time off and holidays

Employee assistance program

Career development opportunities

Colleague travel and hotel discounts

Job summary

Dream Downtown in New York is seeking an Assistant Director of Sales to lead Major Market group sales initiatives, drive revenue, and mentor a high-performing team onsite.

You will manage key accounts, craft strategic plans, and collaborate with Revenue, Events, F&B, and Finance to execute the hotel’s commercial strategy.

Qualifications

• Minimum of 5 years of progressive hotel sales experience with a proven track record.
• Experience producing Major Market group business and managing a sales pipeline.
• Experience in upscale, luxury, lifestyle, or boutique hotel environments preferred.
• Leadership or supervisory experience coaching and developing sales professionals.

Responsibilities

• Carry and achieve an assigned Major Market group sales quota.
• Personally prospect, solicit, negotiate, close, and grow Major Market group business.
• Build and actively manage a Major Market group sales pipeline, maintaining accurate CRM data.
• Develop account plans for high-value group accounts, including prospecting, site inspections, presentations, and follow-up.
• Provide strategic guidance on rate, date, space, concessions, and contract commitments for group opportunities.
• Manage and grow a portfolio of key accounts, maintaining relationships with clients.
• Assist the sales team in achieving revenue goals and personal Major Market production.
• Develop compelling sales presentations, proposals, and site inspections to showcase offerings.
• Use brand promotions and resources to maximize opportunities.
• Monitor market trends to identify opportunities and inform strategies.
• Represent the hotel through community involvement and industry engagements.

Skills

Sales leadership

Major Market sales

Account planning

Team development

Tools

CRM systems

MS Office

Job description

Organization- Dream Downtown

A Design-Driven Boutique Hotel in New York's Meatpacking District Located among the cobblestone streets, galleries, restaurants, boutiques, and cultural landmarks of Manhattan's Meatpacking District, Dream Downtown combines bold design with thoughtful hospitality and distinctly New York energy. The hotel's iconic stainless-steel façade and porthole windows honor its history as the former National Maritime Union headquarters. Inside, guests discover loft-style accommodations, distinctive event spaces, elevated dining and nightlife, attentive service, and a signature glass-bottom pool. Just steps away, guests can explore the High Line, Whitney Museum, Chelsea Market, Little Island, and the Hudson River waterfront. With its dynamic mix of art, culture, food, fashion, and nightlife, Dream Downtown places guests at the center of one of New York City's most vibrant neighborhoods.

The Assistant Director of Sales (ADOS) is a senior-level sales leadership position reporting directly to the Director of Sales & Marketing (DOSM). This role is designed for an experienced hospitality sales professional who is ready to expand their leadership capabilities and prepare for future advancement into a Director of Sales & Marketing role within a lifestyle hotel environment. The ADOS is a key member of the hotel's commercial leadership team, balancing active selling and direct revenue production with the day-to-day leadership, development, and administrative oversight of the Sales department. The role requires a highly visible, full-time onsite presence to coach and support the sales team, strengthen internal and external partnerships, and drive revenue through strategic account management, business development, and market expansion. A primary responsibility of this position is to carry, personally own, and achieve a Major Market group sales quota. The ADOS is expected to develop and convert Major Market group business, manage the related sales pipeline, and deliver measurable production against assigned group revenue goals while supporting the broader hotel commercial strategy. Success in this role requires strong business acumen, disciplined sales execution, and the ability to foster trusted relationships across the hotel and in the marketplace. The ADOS serves as a bridge between commercial strategy and operational execution, ensuring alignment across teams and delivering exceptional client and guest experiences.

Primary Responsibilities

Major Market Group Sales & Revenue Generation

• Carry and achieve an assigned Major Market group sales quota as a core individual production responsibility.


• Personally prospect, solicit, negotiate, close, and grow Major Market group business in support of hotel revenue and profitability goals.


• Build and actively manage a Major Market group sales pipeline, maintaining accurate account, opportunity, and forecast information in the hotel's CRM and sales systems.


• Develop and execute account plans for high-value group accounts, including strategic prospecting, client engagement, site inspections, presentations, entertainment, and follow-up.


• Provide strategic guidance on rate, date, space, concessions, and contract commitments for group opportunities.


• Manage and grow a portfolio of key accounts while developing, entertaining, and maintaining relationships with existing clients.


• Assist the Sales team in achieving individual and annual revenue goals while remaining accountable for personal Major Market group production.


• Develop compelling sales presentations, proposals, and site inspections that showcase the hotel's unique offerings.


• Utilize brand promotions, marketing initiatives, sales programs, and available resources to maximize business opportunities.


• Monitor travel industry trends, market conditions, and economic factors to identify opportunities and inform sales strategies.


• Represent the hotel through community involvement, networking events, customer entertainment, industry organizations, trade shows, and business travel.

Sales Leadership & Team Development

• Partner closely with the DOSM to execute strategic and tactical sales initiatives that support overall hotel revenue goals.


• Lead, coach, mentor, and inspire a high-performing sales team while fostering accountability, engagement, and professional development.


• Maintain a strong onsite presence to provide daily leadership, support, and guidance to Sales colleagues.


• Assist with recruiting, hiring, onboarding, training, coaching, and retention efforts for Sales team members.


• Conduct performance discussions and support colleague development plans and performance management initiatives.


• Organize and lead sales meetings and participate in hotel leadership meetings as required.


• Serve as Acting Director of Sales & Marketing in the absence of the DOSM.

Cross-Functional Collaboration & Partnership

• Foster strong partnerships between the Sales team and operational departments across the hotel.


• Collaborate closely with Revenue Management, Events, Food & Beverage, Rooms Division, Finance, Engineering, and People & Culture to ensure seamless execution of business opportunities.


• Promote a "One Hotel, One Team" culture built on communication, accountability, and mutual support.


• Serve as a trusted business partner to department leaders, ensuring operational readiness and exceptional service delivery for clients and guests.


• Build and maintain strong external relationships with clients, community partners, and industry stakeholders to strengthen the hotel's market presence.


• Foster a culture of teamwork and collaboration that enhances colleague engagement and overall hotel performance.

Administrative & Operational Leadership

• Provide administrative oversight for the Sales department, including payroll review and approval, scheduling, attendance administration, and time-off request management.


• Partner with People & Culture on colleague relations, performance management, coaching, corrective action, and recognition initiatives.


• Assist with annual business planning, budgeting, forecasting, and strategic sales initiatives.


• Monitor hotel financial performance relative to budget and forecast objectives.


• Compile, review, and analyze departmental reports, including monthly and quarterly forecasts, booking pace reports, STAR reports, quota performance, and other sales metrics.


• Participate in ownership meetings and executive leadership discussions as required.


• Ensure compliance with company policies, procedures, and operational standards.


• Perform other job-related duties as assigned.

Markets of Focus

• Technology & Digital Services


• Financial Services & Banking


• Real Estate & Development


• Government, Nonprofit, Associations & Media

How We Care For Our People

Our purpose sets us apart: to care for people so they can be their best. Every business decision is made through the lens of our purpose, and it guides how we support one another as members of the Hyatt family. Our care for our colleagues is the foundation of our success. We're proud to have earned a place on Fortune's prestigious 100 Best Companies to Work For® list for ten consecutive years. This recognition reflects our commitment to creating an environment rooted in inclusivity, empathy, respect, and belonging, where every colleague feels valued and empowered to grow. As a leader within our hotel, the Assistant Director of Sales plays an important role in fostering this culture by developing talent, building meaningful relationships, promoting collaboration across departments, and helping create an environment where colleagues can thrive both personally and professionally.

Who You Are

As our ideal candidate, you understand the power and purpose of Hyatt's Culture of Care and embody our core values of Empathy, Inclusion, Integrity, Experimentation, Respect, and Well-being. You are a collaborative, relationship-focused leader who thrives in a fast-paced hospitality environment. You are energized by developing people, building partnerships, carrying a meaningful Major Market group quota, and driving results through teamwork and accountability. You understand that success comes from fostering strong relationships across departments, maintaining a visible and engaged presence, and creating a culture that supports both colleague growth and business performance.

You are someone who:

• Leads with integrity, professionalism, and accountability.


• Builds trust and strong partnerships with colleagues, clients, and hotel leadership.


• Enjoys mentoring and developing high-performing teams.


• Embraces cross-functional collaboration and a "One Hotel, One Team" mindset.


• Balances strategic thinking with hands-on leadership and active selling.


• Demonstrates strong business acumen and a consistent, quota-driven approach to sales.


• Thrives in an onsite leadership role, engaging daily with colleagues, guests, and operational partners.


• Is committed to continuous learning, innovation, and professional growth.

Compensation & Benefits

Salary Range: $106,300–$126,000 annually, plus eligibility to participate in an applicable incentive plan. Compensation is based on experience, qualifications, skills, and overall fit for the position.

Work Location Requirement: This is a property-based leadership position. Candidates must be able to commit to a full-time onsite role , maintaining a visible and engaged presence at the hotel to support team development, operational partnerships, client engagement, and overall business performance.

Benefits Include:

• Medical insurance


• Dental insurance


• Vision insurance


• 401(k) retirement savings plan


• Parental leave


• Paid time off and holidays


• Employee assistance program


• Career development opportunities


• Colleague travel and hotel discounts

Equal Opportunity Employer

We are committed to creating a workplace where colleagues feel valued, respected, and empowered to succeed. We believe that diverse backgrounds, experiences, and perspectives strengthen our teams and enrich the experiences we create for our guests.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by applicable federal, state, or local law.

Qualifications

• Minimum of 5 years of progressive hotel sales experience with a proven track record of driving revenue growth, carrying a sales quota, and achieving or exceeding sales goals.


• Demonstrated experience producing Major Market group business and managing a group sales pipeline from prospecting through conversion and execution.


• Experience within an upscale, luxury, lifestyle, or boutique hotel environment preferred.


• Prior leadership or supervisory experience with demonstrated success coaching, training, mentoring, and developing sales professionals.


• Experience managing key sales processes, including account qualification, referral generation, prospecting, business development, negotiation, and closing.


• Strong understanding of hotel sales strategy, revenue management, forecasting, budgeting, and financial analysis.


• Excellent analytical, negotiation, presentation, communication, and organizational skills.


• Outstanding relationship-building skills with the ability to foster strong internal and external partnerships and create meaningful connections with clients, colleagues, and community stakeholders.


• Proven ability to collaborate effectively across departments, influence outcomes through cross-functional relationships, and foster a culture of partnership, accountability, and teamwork.


• Experience supporting administrative functions, including payroll administration, scheduling, time-off management, colleague development, and performance management.


• Proficiency in Microsoft Office Suite, including Word, Excel, and PowerPoint, as well as hotel sales and CRM systems.


• High-energy, results-driven, self-motivated leader with a passion for hospitality, exceptional customer service, and colleague development.


• Clear, concise written and verbal communication skills with the ability to engage effectively with clients, colleagues, ownership groups, and executive leadership.


• Ability to manage multiple priorities and thrive in a fast-paced luxury hospitality environment.


• Ability to maintain a full-time onsite presence and serve as a visible, engaged leader for the Sales team. This position requires daily interaction with colleagues, operational departments, hotel leadership, and clients to support team development, strengthen partnerships, drive revenue performance, foster collaboration, and ensure operational excellence.


• Passion for building lasting relationships, developing talent, promoting cross-department collaboration, and contributing to a culture of teamwork, accountability, and exceptional guest experiences.