Associate Director, Media Strategy & Execution

Amylyx Pharmaceuticals, Inc.; United States; On-site; USD 173,000 - 203,000; Full time

Job summary

Amylyx is seeking an Associate Director, Media Strategy & Execution to lead the development and implementation of integrated digital media strategies that elevate engagement with patients and healthcare professionals across PBH, Wolfram syndrome, and ALS programs. This remote role in the U.S.

involves frequent collaboration with teams and vendors, with travel to Cambridge, MA a few times a year. The ideal candidate will have a bachelor's degree and 8+ years in media strategy or related fields

Qualifications

• Bachelor's degree required.
• 8+ years in media strategy, digital marketing, or life sciences.
• Experience managing omnichannel campaigns, media budgets, and vendor relationships.
• Deep understanding of patient/HCP engagement, healthcare marketing compliance, and digital analytics.
• Proficiency with media platforms, BI tools, CRM, and marketing automation.
• Strong communication, stakeholder influence, and project management skills.

Responsibilities

• Craft cross-channel media plans across paid, owned, earned, and emerging digital platforms.
• Translate brand insights into actionable media initiatives.
• Manage budgets and agency partnerships.
• Develop measurement frameworks and optimize campaigns based on performance data.
• Design compliant content strategies, including influencer programs.
• Collaborate with cross-functional teams (brand, legal, analytics, IT).

Skills

Media strategy

Digital marketing

Project management

Stakeholder management

Communication

Education

Bachelor's degree

Tools

BI tools

CRM

Marketing automation

Media platforms

Job description

Role:

Associate Director, Media Strategy & Execution, leading development and implementation of integrated digital media strategies to enhance patient and healthcare professional engagement for Amylyx's clinical-stage programs targeting PBH, Wolfram syndrome, and ALS.

Responsibilities:

• craft cross-channel media plans across paid, owned, earned, and emerging digital platforms
• translate brand insights into actionable media initiatives
• manage budgets and agency partnerships
• develop measurement frameworks and optimize campaigns based on performance data
• design compliant content strategies, including influencer programs
• and collaborate with cross-functional teams (brand, legal, analytics, IT)

Requirements:

• Bachelor's degree
• 8+ years in media strategy, digital marketing, or related fields within life sciences
• experience managing omnichannel digital campaigns, media budgets, and vendor relationships
• deep understanding of patient/HCP engagement, healthcare marketing compliance, and digital analytics
• proficiency with media platforms, BI tools, CRM, and marketing automation
• strong communication, stakeholder influence, and project management skills

Preferred:

familiarity with U.S. healthcare ecosystem, media measurement approaches, and creative content for Meta and social platforms.

Work setup:

remote within the U.S. with travel to Cambridge, MA several times a year; candidates preferably based in New England.

Compensation:

$173K-$203K, commensurate with experience.