Associate Director Marketing - UZEDY Non-personal HCP promotion

Teva Pharmaceuticals; Lake Hiawatha (NJ); On-site; USD 142,000 - 185,000; Full time

Job summary

Teva Pharmaceuticals is seeking an Associate Director of Marketing to drive non-personal promotion strategies for UZEDY targeting Health Care Providers. This pivotal role involves developing marketing materials, executing strategic campaigns, and collaborating with multiple teams to enhance brand performance. The ideal candidate will possess significant pharmaceutical marketing experience and strong analytical skills, ensuring promotional effectiveness in challenging environments.

Benefits

Comprehensive health insurance

401(k) retirement savings with employer match

Paid Time Off including vacation and holidays

Life and Disability Insurance

Flexible Spending Accounts and Health Savings Account

Tuition Assistance

Qualifications

• 5 years of pharmaceutical experience required.
• 2 years of marketing experience, preferably in psychiatry.
• Ability to manage projects with multiple stakeholders.

Responsibilities

• Lead HCP non-personal promotion strategies for UZEDY.
• Develop promotional materials for hospitals and mental health facilities.
• Analyze market data to inform marketing decisions.

Skills

Pharmaceutical industry acumen

Market analysis

Project management

Interpersonal skills

Data synthesis

Education

Bachelor's degree

Master's degree (preferred)

Tools

MS Office

Job description

Associate Director Marketing - UZEDY Non-personal HCP promotion

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Associate Director Marketing - UZEDY Non-personal HCP promotion

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Who We Are

Together, we’re on a mission to make good health more affordable and accessible, to help millions around the world enjoy healthier lives. It’s a mission that bonds our people across nearly 60 countries and a rich, diverse variety of nationalities and backgrounds. Working here means working with the world’s leading manufacturer of generic medicines, and the proud producer of many of the products on the World Health Organization’s Essential Medicines List. Today, at least 200 million people around the world take one of our medicines every single day. An amazing number, but we’re always looking for new ways to continue making a difference, and new people to make a difference with.

Who We Are

Together, we’re on a mission to make good health more affordable and accessible, to help millions around the world enjoy healthier lives. It’s a mission that bonds our people across nearly 60 countries and a rich, diverse variety of nationalities and backgrounds. Working here means working with the world’s leading manufacturer of generic medicines, and the proud producer of many of the products on the World Health Organization’s Essential Medicines List. Today, at least 200 million people around the world take one of our medicines every single day. An amazing number, but we’re always looking for new ways to continue making a difference, and new people to make a difference with.

The opportunity

This position is responsible for the evaluation of market conditions, identification of issues and opportunities within the therapeutic category to develop campaigns targeting Health Care Providers (HCPs) with Non-Personal Promotion (NPP) and aligned with the overarching UZEDY brand strategies and objectives. The Associate Director, Marketing – HCP UZEDY Non-Personal Promotion reports to the Director, Marketing – HCP Promotion UZEDY and works with internal Teva colleagues, field sales colleagues and agency partners to develop HCP NPP content. Developing and executing a site-of-care strategy (i.e. Hospital) for UZEDY is of particular importance for this role, as is collaboration with the Value and Access team to create compelling payer-focused marketing strategies.

How You’ll Spend Your Day

• Lead and execute segments of brand promotion on HCP non-personal tactics to drive brand performance.
• Plan and conduct market research, analyze market data, and translate insights into HCP non-personal materials.
• Develop and implement the promotional approach, materials, and messaging for the UZEDY field sales force for use in various settings of care including hospitals, and long-term mental health facilities.
• Work in close partnership with the Value and Access team to create payer-focused marketing strategies.
• Deliver impactful hospital promotion and operations programs, including HIFT/samples across the portfolio.
• Act as brand planning lead across the portfolio.
• Partner with Teva colleagues in the field on the usage and evolution of approved HCP NPP UZEDY marketing materials.
• Track promotional budget and ensure resources are being allocated according to brand strategic priorities.
• Act as the HCP NPP brand voice in the development and execution of field meetings (e.g., NFM, POA).
• Liaise with sales training to ensure HCP NPP field sales training materials and approach reflect overall brand strategy.
• Plan and develop tactics aligned with predefined strategies and establishes timelines and budgets.
• Works with agency partners to create, develop and implement tactical plans and provides input on strategy and direction of the brand, including Corporate Communications.
• Manage the promotional approval process of HCP materials through collaboration with Medical, Legal, and Regulatory partners.
• Analyzes market data and information and makes informed decisions.
• Align organizationally and individually with internal and external codes of conduct.
  
  

Education/Certification/Experience

Your experience and qualifications

• Bachelor’s degree required; Master’s degree preferred
• A minumum of 5 years of pharmaceutical experience
• A minumum of 2 years of pharmaceutical marketing experience or equivalent with experience in Schizophrenia or other psychiatry markets (e.g., bipolar, major depressive disorder) preferred
  
  

Skills/Knowledge/Abilities

• Strong pharmaceutical industry and therapeutic area business acumen.
• Able to draw insights from variety of sources, understands market and competition. Compiles relevant data from appropriate sources and performs analysis for the department. Synthesizes complex and diverse information, recognizes trends and/or interrelationship.
• Ability to meet objectives and deadlines, promote efficiency and effectiveness, and incorporate improvements and program return on investment (ROI).
• Project management experience and the ability to manage and coordinated projects with multiple internal stakeholders and vendors.
• Excellent verbal, written, organization and interpersonal skills required.
• Versed in MS Office tools including Word, PowerPoint, Excel and Outlook.
  
  

Travel Requirements

Approximately 30% domestic travel throughout the US.

Compensation Data

The annual starting salary for this position is between $142,000 – $185,000 annually. Factors which may affect starting salary within this range and level of role may include geography/market, skills, education, experience and other qualifications of the successful candidate.

The annual starting salary for this position is between $142,000 – $185,000 annually. Factors which may affect starting salary within this range and level of role may include geography/market, skills, education, experience and other qualifications of the successful candidate.

Enjoy a more rewarding choice

We Offer a Competitive Benefits Package, Including

• Comprehensive Health Insurance: Medical, Dental, Vision, and Prescription coverage starting on the first day of employment, providing the employee enrolls.
• Retirement Savings: 401(k) with employer match, up to 6% and an annual 3.75% Defined Contribution to the 401k plan.
• Time Off: Paid Time Off including vacation, sick/safe time, caretaker time and holidays.
• Life and Disability Protection: Company paid Life and Disability insurance.
• Additional benefits include, but are not limited to, Employee Assistance Program, Employee Stock Purchase Plan, Tuition Assistance, Flexible Spending Accounts, Health Savings Account, Life Style Spending Account, Volunteer Time Off, Paid Parental Leave, if eligible , Family Building Benefits, Virtual Physical Therapy, Accident, Critical Illness and Hospital Indemnity Insurances, Identity Theft Protection, Legal Plan, Voluntary Life Insurance and Long Term Disability and more.
  
  

The total compensation may also include restricted stock units and discretionary awards, depending on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Already Working @TEVA?

If you are a current Teva employee, please apply using the internal career site available on "Employee Central". By doing so, your application will be treated with priority. You will also be able to see opportunities that are open exclusively to Teva employees. Use the following link to search and apply: Internal Career Site

The internal career site is available from your home network as well. If you have trouble accessing your EC account, please contact your local HR/IT partner.

Teva’s Equal Employment Opportunity Commitment

Teva Pharmaceuticals is committed to equal opportunity in employment. It is Teva's policy that equal employment opportunity be provided without regard to age, race, creed, color, religion, sex, disability, pregnancy, medical condition, genetic information, marital status, sexual orientation, gender identity or expression, ancestry, national or ethnic origin, citizenship status, military status or status as a disabled or protected veteran, or any legally recognized status entitled to protection under applicable federal, state, or local laws.



Please advise us of any accommodations needed to support you throughout the recruitment and selection process. All accommodation information provided will be treated as confidential and used only for the purpose of providing an accessible candidate experience. Request a reasonable accommodation by sending an email to [e-mail] with the nature of your request and your contact information. Only inquiries concerning a request for a reasonable accommodation will be responded to from this email address.

Important notice to Employment Agencies - Please Read Carefully

Teva Pharmaceuticals USA does not accept unsolicited assistance from agencies for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.

Teva Pharmaceuticals is committed to equal opportunity in employment. It is Teva's policy that equal employment opportunity be provided without regard to age, race, creed, color, religion, sex, disability, pregnancy, medical condition, genetic information, marital status, sexual orientation, gender identity or expression, ancestry, national or ethnic origin, citizenship status, military status or status as a disabled or protected veteran, or any legally recognized status entitled to protection under applicable federal, state, or local laws.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Wellness and Fitness Services, Biotechnology Research, and Pharmaceutical Manufacturing

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