Associate Director, Market Research – Oncology Solid Tumor Pipeline

Johnson & Johnson Innovative Medicine; Horsham (PA); Hybrid; USD 130,000 - 180,000; Full time

Job summary

Johnson & Johnson Innovative Medicine in Horsham, PA seeks an Associate Director, Market Research – Oncology Solid Tumor Pipeline to lead market research across assets transitioning to launch planning.

You will partner with cross-functional teams to deliver insights, shape strategy, and guide evidence-based decisions for Erda iDRS and other pipeline assets, with a focus on oncology. This role requires leadership and a Credo-based approach.

Qualifications

• BA/BS required; Advanced Degree desirable
• 7+ years of relevant business experience in market research, business intelligence, marketing, sales, business analytics, strategic planning, or management consulting
• Proven ability to translate research insights into actionable recommendations
• Strong storytelling and presentation skills with impactful visuals
• Ability to operate autonomously, define business questions, and balance rigor with speed to decision

Responsibilities

• Serve as Market Research lead for Erda iDRS and other Solid Tumor pipeline assets, informing asset strategy and launch readiness
• Establish market research foundation for Erda iDRS as the primary focus
• Develop scalable learning plans for priority pipeline programs ahead of launch readiness horizon
• Collaborate with New Product Business Development and cross-functional stakeholders for smooth asset transition to commercial planning
• Lead primary research across healthcare professionals, patients, and payers; include disease-state exploration and opportunity evaluation
• Integrate market research with analytics, competitive intelligence, forecasting, and other evidence sources for clear recommendations
• Demonstrate leadership in setting priorities and directing resources toward high-value pipeline decisions
• Ensure timely tracking and management of market research budget

Skills

Market research

Cross-functional collaboration

Storytelling & visuals

Autonomy & integrity

Oncology experience

Education

BA/BS required; Advanced degree desirable

Job description

At Johnson & Johnson,we believe health is everything. Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented, treated, and cured,where treatments are smarter and less invasive, andsolutions are personal.Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.Learn more at jnj.com.

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Marketing

Job Sub Function:

Marketing Insights & Analytics

Job Category:

Professional

All Job Posting Locations:

Horsham, Pennsylvania, United States of America

Job Description:

Johnson & Johnson Innovative Medicine is recruiting for an Associate Director, Market Research – Oncology Solid Tumor Pipeline located in Horsham, Pennsylvania.

About Innovative Medicine

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

Learn more at https://www.jnj.com/innovative-medicine

Purpose: The Associate Director, Market Research is responsible for leading market research across the Solid Tumor pipeline as assets transition from early business development into commercial launch planning. The role will initially concentrate on Erda iDRS and will expand to support additional priority Solid Tumor pipeline assets as they enter the 18-month launch-readiness horizon. The individual will also provide targeted market research support for in-line assets based on business priorities and available funding.

This individual will closely partner with cross-functional teams across early development, commercial strategy, marketing, sales, medical, and other business functions to deliver business-building recommendations, shape development and launch decisions, and drive organizational action. The position plays a key role in advising leadership, establishing foundational market understanding for emerging assets, and guiding evidence-based strategy across the Solid Tumor pipeline.

This individual will lead the design and execution of integrated learning plans spanning patients, healthcare professionals, payers, and other key stakeholders. Research will support asset transition, disease-state understanding, target product profile development, opportunity assessment, positioning, customer strategy, and launch readiness. The individual must demonstrate exceptional leadership, communicate insights clearly and concisely, collaborate across teams, influence without authority, and encourage thoughtful risk-taking. They will be personally accountable for making Johnson & Johnson Credo-based decisions and fostering a Credo-based culture.

Responsibilities:

• Serve as the Market Research lead for Erda iDRS and other Solid Tumor pipeline, building and managing insight plans that inform asset strategy, investment decisions, and launch preparation.
• Establish the market research foundation for Erda iDRS, with this asset representing the primary focus of the role at the outset.
• Develop scalable learning plans for priority pipeline programs, activating research as each asset approaches the 18-month launch-readiness horizon.
• Partner with New Product Business Development and cross-functional stakeholders to ensure effective transition of assets into commercial planning.
• Up to 10% of the role will support in-line market research needs.
• Lead primary research across healthcare professionals, patients, and payers, including disease-state exploration, treatment-pathway assessment, opportunity evaluation, positioning, message development, and launch tracking.
• Integrate market research with analytics, competitive intelligence, forecasting, and other evidence sources to generate clear, actionable recommendations.
• Demonstrate leadership courage in setting priorities and directing resources toward the highest-value pipeline and launch-readiness decisions.
• Ensure timely tracking and management of the market research operating budget against agreed priorities.

Qualifications / Requirements:

Education

• BA/BS Required; Advanced Degree Desirable

Experience & Skills

Required

• At least 7 years of relevant business experience in market research, business intelligence, marketing, sales, business analytics, strategic planning, or management consulting.
• Knowledge and experience across a broad spectrum of market research (qualitative and quantitative) approaches with the ability to identify appropriate approaches to address key business questions
• Proven success partnering across business teams to integrate research insights and relevant analytics/data and then translate into actionable recommendations.
• Fluency in storytelling and developing effective presentations through compelling visualizations of research findings and insights with comprehensive and impactful recommendations and solutions that drive key decisions
• Demonstrated ability to operate with a high degree of autonomy and integrity to define key business questions with a focused approach to solving through market research plans
• High degree of comfort navigating ambiguity and striking the right balance between research rigor and speed to decision making

Preferred

• Experience supporting oncology pipeline assets, early commercialization strategy, or launch-readiness planning
• Experience working on or directly with pharmaceutical brand marketing/sales teams
• Relevant therapeutic area experience: Bladder / Prostate Oncology is preferred.
• Proven track record of mentorship / coaching of team members to enable development of market research skills
• Application of AI into market research approaches, insight generation and efficiencies
• Demonstrated commitment to learning emerging technologies, such as AI, through exploration, iteration, and applying new tools over time

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, please contact us via https://www.jnj.com/contact-us/careers or contact AskGS to be directed to your accommodation resource.

#LI-Hybrid

Required Skills:

Preferred Skills:

Analytical Reasoning, Big Data Management, Brand Positioning Strategy, Business Data Analysis, Competitive Landscape, Cross-Functional Collaboration, Customer Analytics, Customer Intelligence, Data Analysis, Developing Others, Execution Focus, Financial Analysis, Inclusive Leadership, Industry Analysis, Innovation, Leadership, Marketing Insights, Market Knowledge, Operational Excellence, Performance Measurement, Team Management