Associate Director, International Marketing, Emerging and Mature Assets, Specialty

AbbVie Inc.

Mettawa (IL)

On-site

USD 142,000 - 269,000

Full time

13 days ago

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Job summary

AbbVie is seeking an Associate Director for International Marketing, Emerging and Mature Assets in the Specialty area. You will develop and execute strategy for mature brands and obesity emerging assets, coordinating with global affiliates and cross-functional teams to drive franchise growth.

The role requires strong leadership, strategic thinking, and hands-on execution of commercial plans, with accountability for budgets and market insights across international markets.

Qualifications

  • Proven marketing experience with development of brand strategy, execution, and commercial planning.
  • Experience leading cross-functional teams to deliver franchise goals.

Responsibilities

  • Develop and execute strategy for mature brands to maximize impact and franchise position.
  • Contribute to commercial planning, revenue forecasting, and budget management.
  • Collaborate with affiliates, iMAP, BD and PCS for value propositions and market research.
  • Lead presentations to executives and cross-functional partners to gain alignment.

Skills

Marketing strategy
Brand management
Cross-functional leadership
Budget management
Relationship building
Multitasking

Education

Bachelor’s degree

Job description

Associate Director, International Marketing, Emerging and Mature Assets, Specialty
  • Full-time
  • Salary Min: 141500
  • Salary Max: 268500
  • Workday Global Grade: 20
  • Compensation: USD 141,500 - USD 268,500 - yearly
About AbbVie

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com . Follow @abbvie on LinkedIn, Facebook , Instagram , X and YouTube.

Reporting to the Virology, Emerging and Mature Assets General Manager, the Associate Director will take responsibility for developing the brand strategy & implementing tactical activities to meet overarching franchise goals in International markets. The role will lead strategy and execution across mature brands and emerging obesity assets, prioritizing high-impact support, affiliate alignment, and cross-functional coordination. Drive commercial planning, evidence generation, stakeholder engagement, competitive insight, and disciplined budget management to strengthen franchise performance and growth.

Responsibilities
Mature Brands
  • Develop and execute strategy for selected mature brands, with a strong focus on prioritizing where support will have the greatest impact.
  • Continuously assess market dynamics, performance trends, and brand needs to identify the most effective opportunities to strengthen and grow franchise position.
  • Communicate clearly and concisely to build affiliate understanding, alignment, and buy-in on strategy, tactics, and support priorities.
  • Build strong, trusted relationships with external customers and key internal stakeholders to support brand success.
  • Gather and synthesize competitive intelligence and market insights from internal and external sources to guide decision-making and prioritization.
  • Manage the annual franchise budget with discipline, ensuring resources are allocated to the highest-priority brand and affiliate support needs.
Obesity Emerging Assets
  • Contribute to commercial planning, including creation and refinement of value propositions, potential positioning, early lifecycle planning, and associated revenue/cost forecasting.
  • Drive commercial evaluations of additional potential indications across multiple potential patient populations and sub-populations for existing assets and Business Development opportunities, in close partnership with iMAP, BD and PCS teams.
  • Co-create and contribute to clinical and medical evidence generation plans in partnership with R&D.
  • Partner with PCS, Insights and market research teams to develop and validate value propositions through HCP and patient engagement.
  • Develop compelling presentations to convey strategies to broad sets of stakeholder audiences, including senior executives, cross-functional leadership teams, and cross-functional partners for understanding and gathering support for development plans of the obesity franchise.
  • Bachelor’s Degree required.
  • Proven marketing experience with increased proficiency in brand strategy development, execution and commercial planning.
  • Previous pharmaceutical brand experience in an affiliate is preferred.
  • Ability to multitask and prioritize, excellent time & organization management skills, attention to details.
  • Ability to work independently and as part of a team on various projects simultaneously.
  • Has positive attitude and build strong relationships with peers and cross functionally to enable higher performance.
  • Influences others, including those over whom they have no direct authority.
  • Demonstrates leadership & build close relations across various functions and affiliates to ensure buy-in & roll-out of the strategy/tactics.

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state orlocal law:

  • The compensation range described below is the range of possible base pay compensation that the Companybelieves ingood faith it will pay for this role at the timeof this posting based on the job grade for this position.Individualcompensation paid within this range will depend on many factors including geographic location, andwemayultimatelypaymore or less than the posted range. This range may bemodifiedin thefuture.
  • We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick),medical/dental/visioninsurance and 401(k) to eligibleemployees.
  • This job is eligible toparticipatein our long-term incentiveprograms.

Note: No amount of payis considered to bewages or compensation until such amount is earned, vested, anddeterminable.The amount and availability of any bonus,commission, incentive, benefits, or any other form ofcompensation and benefitsthat are allocable to a particular employeeremainsin the Company's sole andabsolutediscretion unless and until paid andmay bemodifiedat the Company’s sole and absolute discretion, consistent withapplicable law.

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

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