Associate Director, HCP Experience – US Pain

Vertex US Distribution; United States; Hybrid; USD 163,000 - 244,000; Full time

Job summary

Vertex is seeking a talented marketing professional for the US Pain Business Unit to support the HCP experience with JOURNAVX. The Associate Director, HCP Experience shapes and delivers best‑in‑class experiences for healthcare professionals as JOURNAVX launches, a novel selective pain signal inhibitor of NaV1.8 in acute pain.

You will design and execute integrated HCP engagement strategies across education and prescribing touchpoints, collaborating with the Senior Director, HCP Marketing to

Qualifications

• Bachelor’s degree required; 7+ years in healthcare/biopharmaceuticals marketing.
• Experience in HCP marketing or promotional programs in U.S. or global markets.
• Experience working with agencies and managing cross-functional projects.

Responsibilities

• Execute HCP Experience Strategy across channels and touchpoints.
• Own experience components including payer pull-through and PSP changes.
• Develop and refine HCP promotional materials with agencies.
• Drive execution by managing agencies and internal processes to budget and timelines.
• Collaborate cross-functionally with field leadership, medical, and market access teams.
• Identify opportunities to enhance HCP experience via test-and-learn approaches.
• Track performance and optimize programs using data and insights.

Skills

HCP marketing programs

Project management

Strategy execution

Cross-functional collaboration

Data-driven decisions

Written and verbal communication

Education

Bachelor’s degree

7+ years healthcare/biopharmaceuticals marketing

Tools

CRM platforms

Marketing automation

Job description

Job Description General Summary

Vertex is seeking a talented marketing professional to join the US Pain Business Unit to support the HCP experience with JOURNAVX. The Associate Director, HCP Experience will play a critical role in shaping and delivering best‑in‑class experiences for healthcare professionals (HCPs) as we continue the launch of JOURNAVX, a novel selective pain signal inhibitor of NaV1.8 in acute pain. This role will focus on designing and executing integrated HCP engagement strategies across key touchpoints of the education and prescribing experience. The individual will work closely with the Senior Director, HCP Marketing to bring the HCP strategy to life and ensure a seamless, impactful experience across the customer journey. This role reports to the Senior Director, HCP Marketing for the US Pain Business Unit.

Key Duties and Responsibilities

Execute HCP Experience Strategy Partner with the Senior Director, HCP Marketing to translate brand strategy into impactful HCP experiences across channels and touchpoints Own Key Experience Components Support the development and execution of integrated HCP engagement plans, including payer pull‑through, PSP changes and other capabilities across the HCP workflow. Ensure alignment and consistency of messaging and experience across all HCP‑facing channels Enhance Omnichannel Engagement Partner cross‑functionally to help map and optimize HCP journeys across channels Support test‑and‑learn initiatives to improve targeting, personalization, and engagement effectiveness Develop Promotional Materials Lead development and refinement of HCP promotional materials in partnership with agencies and cross‑functional teams Ensure materials are aligned to brand strategy, compliant, and tailored to target HCP segments Drive Execution Excellence Manage agency partners and internal processes to deliver high‑quality work on time and within budget Support brand planning and execution processes, ensuring alignment to strategic priorities Collaborate Cross‑Functionally Work closely with field leadership, medical, market access, and other marketing teams to ensure an integrated HCP engagement approach Contribute to cross‑functional HCP engagement forums and planning processes Support Innovation & Continuous Improvement Identify opportunities to enhance HCP experience through new capabilities, channels, and technologies Contribute to a test‑and‑learn culture focused on continuous improvement Compliance & Culture Ensure all activities align with legal, regulatory, and compliance requirements Role model a culture of integrity, collaboration, and accountability Leverage Data & Insights Partner with Market Insights and analytics teams to understand HCP needs and behaviors Track performance of HCP programs and recommend optimizations based on data and insights

Knowledge and Skills

Experience executing HCP marketing programs across multiple channels (e.g., digital, peer‑to‑peer, congress, field materials) Strong project management skills with ability to manage multiple workstreams simultaneously Ability to translate strategy into execution with attention to detail and quality Strong collaboration skills and ability to work effectively across cross‑functional teams Analytical mindset with ability to leverage data to inform decisions and optimize performance Strong written and verbal communication skills Comfortable working in a fast‑paced, evolving environment

Education and Experience

Bachelor’s degree required 7+ years of experience in healthcare/biopharmaceuticals in marketing, consulting, or agency roles, or equivalent combination of education and experience Experience supporting HCP marketing or promotional programs in U.S. or global markets Experience working with agencies and managing cross‑functional projects

Preferred Qualifications

Experience supporting product launches or new indication expansions Familiarity with omnichannel engagement strategies and marketing automation tools Experience working with CRM platforms and digital engagement tools Ability to travel ~20–30%

Pay Range

Pay Range: $162,800 - $244,200 Disclosure Statement: The range provided is based on what we believe is a reasonable estimate for the base salary pay range for this job at the time of posting. This role is eligible for an annual bonus and annual equity awards. Some roles may also be eligible for overtime pay, in accordance with federal and state requirements. Actual base salary pay will be based on a number of factors, including skills, competencies, experience, and other job‑related factors permitted by law. At Vertex, our Total Rewards offerings also include inclusive market‑leading benefits to meet our employees wherever they are in their career, financial, family and wellbeing journey while providing flexibility and resources to support their growth and aspirations. From medical, dental and vision benefits to generous paid time off (including a week‑long company shutdown in the Summer and the Winter), educational assistance programs including student loan repayment, a generous commuting subsidy, matching charitable donations, 401(k) and so much more.

Flex Designation

Flex Designation: Hybrid‑Eligible Or On‑Site Eligible Flex Eligibility Status: In this Hybrid‑Eligible role, you can choose to be designated as: 1. Hybrid: work remotely up to two days per week; or select 2. On‑Site: work five days per week on‑site with ad hoc flexibility. Note: The Flex status for this position is subject to Vertex’s Policy on Flex @ Vertex Program and may be changed at any time.

Company Information

Vertex is a global biotechnology company that invests in scientific innovation.

Vertex is committed to equal employment opportunity and non‑discrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry, ethnicity, disability, veteran status, genetic information, sexual orientation, marital status, or any characteristic protected under applicable law. Vertex is an E‑Verify Employer in the United States. Vertex will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law. Any applicant requiring an accommodation in connection with the hiring process and/or to perform the essential functions of the position for which the applicant has applied should make a request to the recruiter or hiring manager, or contact Talent Acquisition at [e-mail]

Help Us Achieve Our Mission Vertex is a global biotechnology company that invests in scientific innovation to create transformative medicines for people with serious diseases and conditions. The company has approved therapies for cystic fibrosis, sickle cell disease, transfusion‑dependent beta thalassemia, acute pain and acromegaly, and it continues to advance clinical and research programs in these areas. Vertex also has a robust clinical pipeline of investigational therapies across a range of modalities in other serious diseases where it has deep insight into causal human biology, including IgA nephropathy, neuropathic pain, APOL1‑mediated kidney disease, primary membranous nephropathy, congenital adrenal hyperplasia, ACTH‑dependent Cushing's syndrome, autosomal dominant polycystic kidney disease, type 1 diabetes, generalized myasthenia gravis, and myotonic dystrophy type 1.

Vertex was founded in 1989 and has its global headquarters in Boston, with international headquarters in London. Additionally, the company has research and development sites and commercial offices in North America, Europe, Australia, Latin America and the Middle East. Vertex is consistently recognized as one of the industry's top places to work, including 16 consecutive years on Science magazine's Top Employers list and one of Fortune’s 100 Best Companies to Work For.

For company updates and to learn more about Vertex's history of innovation, visit www.vrtx.com or follow us on LinkedIn, Facebook, Instagram, YouTube, and X We believe our culture is one of Vertex’s greatest strengths and a key enabler of our ability to deliver transformative medicines for patients who need them. Rooted in innovation, purpose and collaboration, our culture empowers people to take smart risks, challenge conventional thinking and do their best work. The diversity of our people is central to that culture. By bringing together individuals with different backgrounds, experiences and perspectives, we foster an environment where new ideas thrive, better decisions are made and breakthrough innovation is possible. We are committed to creating a workplace where everyone feels valued, included and connected to our shared mission, because we know that our unique culture and the collective strength of our people are what set Vertex apart.