Associate Director, Global Product Marketing

Lonza Group Ltd.; Morristown (NJ); Hybrid; USD 140,000 - 198,000; Full time

Benefits offered by this job

Performance-related bonus

Medical, dental and vision insurance

401(k) matching plan

Life insurance, disability insurance

Employee assistance programs

PTO

Job summary

Lonza Group Ltd. in Morristown, NJ is seeking an Associate Director, Global Product Marketing to lead the strategy and GTM execution for a portfolio of advanced capsule and dosage form technologies.

The role supports collaboration across functions and requires onsite work with up to 20% remote flexibility, travel up to 30%, and strong market insights. You will drive end-to-end marketing strategy, develop technical and commercial content, and define value propositions to differentiate Lonza's

Qualifications

• Significant experience in product marketing within nutraceuticals, CDMO, life sciences, specialty ingredients, healthcare, or other science-driven B2B industries.
• Strong understanding of solid oral dosage forms, capsule technologies, formulation science, or related delivery systems.
• Proven success developing and executing product marketing, content marketing, launch, and demand generation strategies.

Responsibilities

• Lead the end-to-end product marketing strategy for Lonza's Dosage Forms Solutions portfolio, defining value propositions and messaging frameworks.
• Develop technical and commercial content across channels (web, literature, white papers, case studies, datasheets, social media, sales enablement).
• Partner with Product Management, Sales, R&D, Regulatory, Supply Chain, and regional marketing teams to translate science into customer value.
• Drive go-to-market launches, demand generation, and e-commerce campaigns to increase awareness and growth.
• Analyze market trends and campaign performance to optimize marketing effectiveness.
• Manage the product marketing budget and external agency relationships.

Skills

Product marketing

B2B marketing

Cross-functional collaboration

Strategic planning

Content creation

Education

Bachelor's degree in Marketing/Business

MBA or Master's degree preferred

Job description

Associate Director, Global Product Marketing

Location: Morristown, NJ

Join Lonza's Capsugel Dosage Forms Solutions (DFS) business and help shape the future of nutraceutical innovation. As Associate Director, Product Marketing, you will lead global product marketing strategy and go-to-market execution for a portfolio of advanced capsule and dosage form technologies, helping customers solve formulation challenges and bring differentiated products to market. This role is primarily based on site. Working together in person supports close, real-time collaboration and the technical precision needed to manufacture medicines to the highest quality and safety standards. We offer flexibility to work remotely for no more than 20% of your time. Requests are considered on a case-by-case basis, in line with business needs.

What you will get

The full-time base annual salary for this position is expected to range between $140,000 – $198,450.

In addition, below you will find a comprehensive summary of the benefits package we offer:

• Performance-related bonus.
• Medical, dental and vision insurance.
• 401(k) matching plan.
• Life insurance, as well as short-term and long-term disability insurance.
• Employee assistance programs.
• PTO

Compensation for this role will be determined by the candidate’s qualifications, skills, experience, and relevant knowledge.

What you will do

Lead the end-to-end product marketing strategy for Lonza's Dosage Forms Solutions portfolio, defining value propositions, competitive positioning, messaging frameworks, and customer-centric marketing plans. Develop compelling technical and commercial content across multiple channels, including websites, product literature, white papers, case studies, technical datasheets, social media, and sales enablement materials. Partner closely with Product Management, Commercial Development, Sales, R&D, Regulatory Affairs, Supply Chain, and regional marketing teams to translate complex science into differentiated customer value propositions. Drive global go-to-market launches, demand generation initiatives, and e-commerce campaigns that increase product awareness, adoption, and commercial growth. Analyze market trends, customer insights, competitive intelligence, and campaign performance metrics to identify opportunities and optimize marketing effectiveness. Manage the DFS product marketing budget, external agency relationships, and resource allocation to maximize return on investment. Influence cross-functional stakeholders globally while serving as the marketing lead for a growing portfolio of innovative dosage form technologies.

What we are looking for

Significant experience in product marketing within nutraceuticals, CDMO, life sciences, specialty ingredients, healthcare, or other science-driven B2B industries. Strong understanding of solid oral dosage forms, capsule technologies, formulation science, or related delivery systems, with the ability to translate technical concepts into compelling commercial narratives. Proven success developing and executing product marketing, content marketing, launch, and demand generation strategies that drive customer engagement and business growth. Experience using market research, customer insights, competitive intelligence, and performance analytics to make data-driven decisions. Strong communication, storytelling, project management, and stakeholder influence skills within a global matrix organization. Bachelor's degree in Marketing, Business, Science, or a related field; MBA or Master's degree preferred. Demonstrated business acumen, collaboration, leadership, accountability, and customer-focused insightfulness, consistent with Lonza's core competencies.

Ability to work onsite in Morristown, NJ, a minimum of three days per week, partnering closely with cross-functional stakeholders to drive collaboration, innovation, and business results. Travel up to 30% required. Must reside within commuting distance of a CHI site: Tampa, FL; Greenwood, SC; Morristown, NJ; or Cohasset, MN.

About Lonza

At Lonza, our people are our greatest strength. With 30+ sites across five continents, our globally connected teams work together every day to manufacture the medicines of tomorrow. Our core values of Collaboration, Accountability, Excellence, Passion and Integrity reflect who we are and how we work together. Everyone’s ideas, big or small, have the potential to improve millions of lives, and that’s the kind of work we want you to be part of. Innovation thrives when people from all backgrounds bring their unique perspectives to the table. At Lonza, we offer equal employment opportunities to all qualified applicants regardless of race, religion, color, national origin, sex, sexual orientation, gender identity, age, disability, veteran status, or any other characteristic protected by law.

If you’re ready to help turn our customers’ breakthrough ideas into viable therapies, we look forward to welcoming you on board.