Associate Director, Content Capabilities Lead

PR Girl Manifesto; Northern (KY); Hybrid; USD 142,000 - 224,000; Full time

Job summary

Merck & Co., Inc. seeks an Associate Director, Content Capabilities Lead to drive adoption, governance and value realization of content capabilities across the organization.

You will partner with operations, technology and transformation teams to define requirements and roadmap priorities. This hybrid role in North Wales, PA focuses on stakeholder engagement, change management, training and coordinated delivery across CEI, US Content Op Model, and related teams to accelerate impact and

Qualifications

• Bachelor’s degree in Marketing, Business, Information Systems, Digital, or related field.
• 8+ years of experience in digital, marketing, content operations, marketing governance, or related fields.
• Experience leading large-scale capability implementation or transformation.
• Experience working in Agile or sprint-based marketing environments.
• Ability to communicate technical concepts to senior leaders and non-technical stakeholders.

Responsibilities

• Evaluate business opportunities, challenges, and needs to inform capability investments and enhancements.
• Partner with technology teams to translate business requirements into scalable solutions.
• Champion a vision for an integrated ecosystem that meets current and future needs.
• Lead stakeholder engagement, change management, training, and adoption activities.
• Monitor feedback and align with stakeholders to drive continuous improvement and roadmaps.

Skills

Agile Methodology

Change Management

Content Capabilities

Stakeholder Engagement

Marketing Technology

Operating Models

Cross-functional Collaboration

Communication

Education

Bachelor's degree

Tools

Agile tools

Job description

# Associate Director, Content Capabilities LeadMerckNorth Wales, PAFull-TimeOct 02, 2026Marketing## Job Description**Job Description****Position Overview:** The **Associate Director, Content Capabilities Lead** serves as the business lead for content capabilities, driving their adoption, evolution, governance, and business value realization across the organization.The individual partners closely with operations, technology, and transformation stakeholders to define and prioritize business requirements, shape capability roadmaps, and ensure content capabilities evolve to meet business objectives, stakeholder needs, and future-state operating model requirements.As a key connector across CEI, US Content Op Model, OMM, Content Accelerator, and DHH, this individual drives alignment across the content capabilities ecosystem. They balance current business needs with long-term capability advancement while championing a culture of continuous improvement through stakeholder feedback, performance insights, and evolving business priorities. The role drives adoption, enhances user experience, and maximizes the business value delivered by content capabilities.**Key Responsibilities:** * Evaluate business opportunities, challenges, and emerging needs to inform capability investments and enhancement priorities.* Partner with technology teams to translate business requirements into scalable solutions and capability enhancements.* Champion a vision for an integrated ecosystem that meets current business needs while enabling the future-state content operating model* Partner with key stakeholders to prioritize business requirements, capability backlog, dependencies, and future-state enhancements in alignment with enterprise transformation objectives and the HH Transformation Management Office* Lead business readiness activities, including stakeholder engagement, change management, training, user communications, and adoption support for internal teams and agency partners* Build strong working relationships with capability leads, monitor issue resolution, and collaborate on business-facing documentation, governance, and implementation planning* Monitor user feedback and implementation outcomes, and align with stakeholders on enhancement opportunities to drive continuous improvement and inform the forward roadmap* Identify opportunities for standardization, simplification, transparency, traceability, and improved speed to market**Position Qualifications:** **Minimum Requirements:** * Bachelor's degree in Marketing, Business, Information Systems, Digital, Communications, or a related field* 8+ years of experience in digital, marketing, content operations, marketing governance, marketing technology, or related fields, including experience leading large-scale capability implementation or transformation initiatives* Experience working in Agile or sprint-based marketing environments* Demonstrated experience leading or supporting platform implementation, business process design, implementation planning, and adoption of technology-enabled workflows in a complex organizational environment* Strong understanding of marketing technology ecosystems, agile ways of working, content development workflows, and cross-functional operating models* Experience partnering effectively with technology teams, vendors, agencies, and cross-functional business stakeholders to deliver integrated solutions* Experience leading change management, capability training, stakeholder engagement, and user adoption strategies for new capabilities or platforms* Ability to communicate technical concepts, tradeoffs, and value propositions clearly to senior leaders and non-technical stakeholders* Strong problem-solving, prioritization, and execution skills, with the ability to manage multiple workstreams and influence stakeholders in a matrixed environment* Ability to work hybrid at least 3 days per week at our North Wales (Upper Gwynedd), Pennsylvania office **Required Skills:**Adaptability, Adaptability, Advertising Campaign Development, Agile Methodology, Building Capability, Business Alignment, Business Decisions, Business Informatics, Business Needs, Business Process Improvements, Business Requirements Analysis, Business Transformation, Business Workflow Analysis, Capability Mapping, Change Management, Creative Campaign Development, Decision Making, Digital Analytics, Marketing Budget Management, Marketing Strategy Implementation, Market Research, Operating Models, Pharmaceutical Industry, Pricing Strategies, Principles of Marketing {+ 9 more}**Preferred Skills:**Current Employees apply HERECurrent Contingent Workers apply HERE**US and Puerto Rico Residents Only:**Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here if you need an accommodation during the application or hiring process.As an Equal Employment Opportunity Employer, we provide equal opportunities to all employees and applicants for employment and prohibit discrimination on the basis of race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or other applicable legally protected characteristics.As a federal contractor, we comply with all affirmative action requirements for protected veterans and individuals with disabilities. For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit:EEOC Know Your RightsEEOC GINA SupplementWe are proud to be a company that embraces the value of bringing together, talented, and committed people with diverse experiences, perspectives, skills and backgrounds. The fastest way to breakthrough innovation is when people with diverse ideas, broad experiences, backgrounds, and skills come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another's thinking and approach problems collectively.Learn more about your rights, including under California, Colorado and other US State ActsThe salary range for this role is$142,400.00 - $224,100.00This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. An employee's position within the salary range will be based on several factors including, but not limited to relevant education, qualifications, certifications, experience, skills, geographic location, government requirements, and business or organizational needs.The successful candidate will be eligible for annual bonus and long-term incentive, if applicable.We offer a comprehensive package of benefits. Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days. More information about benefits is available at https://jobs.merck.com/us/en/compensation-and-benefits.You can apply for this role through https://jobs.merck.com/us/en (or via the Workday Jobs Hub if you are a current employee). The application deadline for this position is stated on this posting.**San Francisco Residents Only:**We will consider qualified applicants with arrest and conviction records for employment in compliance with the San Francisco Fair Chance Ordinance**Los Angeles Residents Only:**We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance**Search Firm Representatives Please Read Carefully** Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.**Employee Status:**Regular**Relocation:**Domestic**VISA Sponsorship:**No**Travel Requirements:**10%**Flexible Work Arrangements:**HybridNot IndicatedNoN/A10/9/2026