Associate Director, Business Intelligence

Digitailor; Philadelphia (Philadelphia County); On-site; USD 112,000 - 161,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

401k

Paid time off

Job summary

PHM, a leading health media agency in the US, seeks an Associate Director of Business Intelligence to lead client measurement and insights across health and wellness campaigns. You will manage data sources, collaborate with client and partner teams, and translate findings into strategic optimizations for media investment.

Ideal candidates have 5–7 years in data analytics/consulting with BI tool expertise and a track record of delivering high-quality client deliverables.

Qualifications

• 5 to 7 years of work experience in data/analytics consulting or quantitative marketing/analysis.
• Deep understanding of how multi-channel marketing drives client outcomes.
• Proficient with MS Office and BI tools such as Datorama, Tableau, Power BI, Adobe, Google.

Responsibilities

• Create measurement plans and proposals with client and internal teams.
• Oversee data sources and third-party vendors for the measurement platform.
• Translate insights into client-ready recommendations to optimize media investment.
• Lead presentations and reports in person or virtually.

Skills

Excel

PowerPoint

Tableau

Power BI

Datorama

Tools

Tableau

Power BI

Datorama

Adobe

Google Analytics

Job description

Company description PHM is the leading health media agency in the US, built for the modern healthcare experience. Here, industry depth meets media scale, where data becomes direction, where creativity and storytelling bring truth to life, and where orchestration replaces fragmentation. Dedicated to making brands discovered, PHM redefines what media can do through data, content, and creativity. Because in modern healthcare, the brands that are found are the ones that lead. And when brands lead, advantage follows. Go deeper. Be found.

Overview

The Associate Director of Business Intelligence will apply their years of experience in data analysis and strategic consulting as the BI lead on any of our myriad of enterprise clients within the health and wellness industry. Important to this success will be the ability to source and use the many data sources at the disposal of the BI team to not only represent the business impact that our media/marketing campaigns have in the marketplace but also the ability to translate these insights into relevant recommendations to optimize media investment for our clients. You will report to the Director of Business Intelligence.

Responsibilities

Create professional relationships with the many members of your internal and client team(s) while being solely responsible for the level of quality in communications and deliverables for the entire team that serves on your client's behalf. Work throughout the year with internal and external (client team, partner agencies/consulting groups) partners to create measurement plans/proposals that satisfy all client goals and address challenges/opportunities with clearly defined goals and definitions of program success. Oversee the creation of the business rules and parameters of the engagement and participate together with internal Finance and Operations teams in the scoping process and any necessary requests for proposal from outside vendors/data companies. Manage the many internal data sources and (where applicable) third-party vendors/data streams that comprise our custom measurement platform while keeping process on task within the established timelines and delivery dates. Synthesize the data available into insights about the success of our programs in transforming the behavior of our target audience (healthcare professionals, patients/prospects or a combination of the two) while identifying opportunities for program optimization and enhancement. Be a strategic consultant using the aforementioned insights as the foundation for presentations, reports, assorted client deliverables in either a face-to-face or virtual setting. Identify areas of opportunity to expand our presence through consultative selling at current clients while periodically participating in the any new business development opportunities as they arise. Understand client needs and internal operations to achieve success for the client and team. Provide strategic review of your team's work to ensure deliverables are on time, data cleanliness & clean presentation of story is presented, and overall, of high quality. Collaborate with people across the organization, affect positive change, understand competitive offerings, identify needs to get projects moving and keep them moving forward with our teams. Independently provide POV for clients or our teams, while sourcing or researching any needed information to inform decision-making in consideration of business rules. Manage a team, teaching process and providing a growth path for direct reports while managing their workload for success.

Qualifications

5 to 7 years of work experience in data/analytics consulting or quantitative marketing/analysis (healthcare, pharmaceuticals or life sciences experience) Depth of understanding of how clients use all aspects of their multi-channel marketing mix in reaching their customers. Power-user of business IT software: MS Excel, Word, PowerPoint Literacy of business intelligence software such as Datorama, Tableau, Power BI, Adobe, Google, etc. #LI-JO2 Additional information Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail]. All your information will be kept confidential according to EEO guidelines.

Compensation

Range: USD $112,290.00 - USD $161,280.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 1/9/2027.