Associate Director, Business Development

Publicis Groupe ANZ; New York (NY); On-site; USD 97,000 - 156,000; Full time

Benefits offered by this job

Medical coverage

Dental and vision

401K

Paid time off

Parental and family care leave

Job summary

Publicis Groupe is seeking an Associate Director, Business Development to partner across the Groupe on new business opportunities, building data, tech, audience and analytics narratives, including presenting CoreAI to clients.

You will lead responses to RFIs/RFPs, craft pitch presentations, manage global and local pitch activities, and collaborate with Sapient, Epsilon and other capabilities to win and retain strategic accounts.

Qualifications

• BA/BS in Business, Marketing, or Strategy-related discipline
• 5-9 years of relevant experience with marketing and media agencies or adjacents such as ad- and mar-tech firms, consultancies, or client-side marketing organizations
• Demonstrated skills in slide design, analysis, writing, communication, and cross-functional collaboration
• Strong understanding of the marketing and media industry, pipeline management and client acquisition
• Strategic thinker and content creator, crafting a storyline that compels the client prospect to partner with the Groupe, or retain a strategic account
• Illustrate the ability to prioritize and resolve complex problems and escalation to senior leadership team as necessary
• Communicate clearly and concisely, keeping audience in mind
• Attention to detail in crafting briefs for senior executives and clients

Responsibilities

• Assist in overseeing the efforts to acquire new clients, growing revenue for the Groupe at large, and retain strategic accounts
• Create the initial responses to client inquiries pertaining to data, audience, and analytics, or CoreAI, including RFIs and RFPs, capabilities presentations, working sessions, client briefs, and final proposal documents
• Support the development, design, and presentation of all client pitch presentations
• Thoughtfully manage all pitch activities (including global and local): responsible from receipt of request through final submission/presentations
• Collaborate closely with Groupe Solutions, Audience, Data, Platform, and Marketing capabilities to craft pitch strategy and narrative
• Partner with cross-functional teams, building trusted relationships across the Agency Leads, Groupe capabilities, Sapient, Epsilon, etc.

Skills

Business development

Marketing

Strategy

Slide design

Analysis

Writing

Communication

Cross-functional collab

Client acquisition

Storytelling

Problem solving

Detail orientation

Education

Bachelor's degree in Business/Marketing/Strategy

Job description

Company description

Publicis Groupe is a global leader in communication and is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Through a unified and fluid organization, Publicis Groupe partners with its clients across communication, media, data and technology to ensure access to the full breadth of capabilities in every market. Present in over 100 countries, Publicis Groupe employs around 103,000 professionals.

Overview

Publicis Groupe empowers clients with the highest fidelity audience and analytics capabilities that predict, power, and prove business outcomes.

With our investments in Epsilon, Sapient, Marcel,and nowCoreAI,we power creative and media personalization at scale for our clients.Our ‘Groupe Solutions’ team isan accelerant at the center of the Groupe. Made up of audience strategists, data scientists, and analytics practitioners,wepartner with Groupe leaders to win orretainstrategic accountswith industry-leadingdata, tech, audience,and analytics solutions.

What isCoreAI?

CoreAIis Publicis Groupe’s long-term strategic initiative to develop an AI-powered data and intelligence layer across the Groupe, bringing together all our data and platforms under one single entity.The Groupe Solutions teamis responsible forbringing this to life toenhance our agency talent with the highest fidelity data and best applications to power personalization and brand growth.

Responsibilities

TheAssociateDirector,Business Developmentwill partner across theGroupewhen our team plays an integral role in a new business opportunity, helping to build the data, tech, audience, and analytics narrative,which could be inclusive ofpresentingCoreAIto clients.The ideal candidatewill:

• Assistin overseeingthe efforts toacquirenew clients, growing revenue for the Groupe at large, andretainstrategic accounts
• Create the initial responses to client inquiries pertaining to data, audience, and analytics, or CoreAI, including Requests for Information (RFI), and Requests for Proposals (RFPs), capabilities presentations, working sessions, client briefs, and final proposal documents
• Support the development, design, and presentation of all client pitch presentations
• Thoughtfully manage all pitch activities (including global and local): responsible from receipt of request through final submission / presentations
• Collaborate closely with Groupe Solutions, Audience, Data, Platform, and Marketing capabilities to craft pitch strategy and narrative
• Partner with cross-functional teams, building trusted relationships across the Agency Leads, Groupe capabilities, Sapient, Epsilon, etc.

Qualifications

The ideal candidate should understand strategy,media,and technology, and have direct experience with business development, product marketing, agency service frameworks,and organizational design.

• BA/BS in Business,Marketing, or Strategy-related discipline
• 5-9 years of relevant experience with marketing and media agencies or adjacent capabilities, such as ad- and mar-tech firms, consultancies, or client-side marketing organizations
• Demonstrated skills in slide design, analysis, writing, communication, and cross-functional collaboration
• Strong understanding of the marketing and media industry, pipeline management and client acquisition
• Strategic thinker and content creator, crafting a storyline that compels the client prospect to partner with the Groupe, or retain a strategic account
• Illustrate the ability to prioritize and resolve complex problems and escalation to senior leadership team as necessary
• Have proficiency in communicating clearly and concisely, keeping audience in mind
• Possess exceptional attention to detail, with the ability to craft concise briefs for senior executives and clients

Additional information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.

• Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
• Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met.
• Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met.
• For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.

All your information will be kept confidential according to EEO guidelines.

Veterans Encouraged to Apply.

Compensation Range: USD $97,375.00 - USD $155,961.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. This role may also be eligible for bonus or incentive compensation. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/3/2026.