Associate Digital Shelf Manager - Ecommerce

GALLO; Tampa (FL); Hybrid; USD 85,000 - 110,000; Full time

Benefits offered by this job

Medical and dental coverage

401k plans

Profit sharing

Pet insurance

Company holidays

Employee wine shop access

Job summary

GALLO seeks an Associate Digital Shelf Manager in Tampa, FL to own end-to-end digital shelf optimization across our portfolio with retailers and marketplaces. You will ensure accurate, compliant content that drives discoverability and conversion, partnering with Marketing, Creative Services and IT.

The role advances GALLO’s digital capabilities, improves workflows, and explores SEO/content automation opportunities in a fast-moving ecommerce environment. Travel up to 5% may be required.

Qualifications

• Bachelor’s degree with 5+ years in e-commerce, digital marketing, content management, category development, account management or IT.
• High School Diploma plus 9 years in e-commerce, marketing, account management or sales e-commerce, digital marketing, content management, category development or IT.

Responsibilities

• Own end-to-end digital shelf optimization across brands and retailers.
• Lead product content syndication and maintenance across platforms (Salsify, Syndigo, retailer portals).
• Collaborate with Marketing, Creative Services and IT to ensure data and digital assets are accessible.
• Improve workflows and explore SEO and content automation opportunities.

Skills

Strong project management

Written and verbal communication

Analytical and problem-solving

Cross-functional collaboration

Excel & PowerPoint proficiency

Travel readiness up to 5%

Age 18+

Education

Bachelor’s degree + 5 years relevant experience

High School Diploma + 9 years relevant experience

Tools

Salsify

Syndigo

Job description

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Location: Oak Brook, IL, US, 60523 Chicago, IL, US, 60613 Tampa, FL, US, 33607 Charlotte, NC, US, 28277 Bentonville, AR, US, 72712 Cincinnati, OH, US, 45202 Modesto, CA, US, 95354 Rogers, AR, US, 72758 Dallas, TX, US, 75201 Irving, TX, US, 75039

Work Category:Hybrid Telecommute, at one of the following office locations: Oak Brook IL, Cincinnati OH, Charlotte NC, Irving TX, Rogers AR, Tampa FL or Modesto CA.

We’re a family-owned company with a 90+ year legacy, that’s consistently recognized as a Glassdoor “Best Places to Work.” We have 130+ brands in our total alcohol beverage portfolio including wine, malt, spirits, and ready-to-drink beverages. We’re home to the #1 wine and spirits brands in the U.S. - Barefoot Wine & High Noon and are the official sponsors of the NFL, NHL, UFC, and PGA of America.

View our Corporate Values and Mission Statement here.

A Taste of What You'll Do

Join GALLO as an Associate Digital Shelf Manager and help shape how our portfolio of brands shows up across the rapidly evolving digital marketplace. In this highly collaborative role, you’ll own end-to-end digital shelf optimization, bringing together product content, technology, insights and retailer requirements to create accurate, compelling and compliant digital experiences that drive discoverability, content quality and conversion readiness.

You’ll establish digital shelf standards and priorities across retailers and marketplaces, using scorecards, auditing, retailer data and competitive benchmarking to identify opportunities and turn insights into action. As a subject matter expert, you’ll lead product content syndication and maintenance across platforms, working hands‑on with tools such as Salsify, Syndigo and retailer portals while partnering with Marketing, Creative Services and IT to ensure teams have the data and digital assets they need.

You’ll also help advance GALLO’s digital capabilities by improving workflows, strengthening technology integrations and exploring emerging opportunities in SEO, answer engine optimization and content automation. Your insights will become practical recommendations for brands, retailers and the broader portfolio, giving you the opportunity to influence teams across the organization and build scalable solutions in a fast-moving e-commerce environment.

What You'll Need

• Bachelor’s degree plus 5 years of e-commerce, digital marketing, content management, category development, account management or IT experience reflecting increasing levels of responsibility; OR High School Diploma or State-Issued equivalent certificate plus 9 years of e-commerce, marketing, account management or sales e-commerce, digital marketing, content management, category development, account management or IT experience reflecting increasing levels of responsibility.
• Strong project management skills with demonstrated ability to manage multiple priorities and deadlines.
• Demonstrated experience improving processes, workflows or operational capabilities.
• Strong written and verbal communication skills, including communicating recommendations and performance to business stakeholders.
• Strong analytical and problem-solving skills with the ability to translate data and performance measures into actionable recommendations.
• Demonstrated ability to collaborate across multiple functions and effectively influence stakeholders without direct authority.
• Comfortable in a fast-paced, dynamic and ambiguous environment.
• Advanced with Microsoft Excel and PowerPoint skills including experience organizing and cleaning large datasets using formulas, pivot tables, lookups, and other data transformation techniques.
• Ability to travel to company offices, sites, and/or meeting locations as required, for onboarding, training, meetings, and events for development, department needs, and business delivery.
• Required to travel to company offices, sites, and/or meeting locations for onboarding, training, meetings, and events for development, department needs, and business delivery up to 5% of the time, with or without reasonable accommodation. This may be in addition to travel requirements, if applicable, as listed in this job description.
• Required to be 18 years or older. This may be in addition to other age requirements, if applicable, as listed in this job description.

How You'll Stand Out

• Bachelor’s degree in Marketing, Business, IT, or a similar field, plus 7 years of Gallo sales experience to include a rotation in marketing, category development, commerce or IT; OR, Bachelor’s degree in Marketing, Business, IT, or a similar field plus 5 years of E-Commerce experience. Hands‑on experience as a power user with digital shelf and content syndication platforms such as Salsify and Syndigo.
• Experience with digital shelf auditing and analytics platforms such as Profitero or Commerce IQ. Experience working product detail page content, product data and content‑quality remediation across multiple retailers or marketplaces.
• Experience serving as business owner for technology platforms, integrations, vendors, workflow automation or scalable content management solutions. Experience leveraging digital shelf insights, competitive benchmarking and score carding to inform the digital strategy and to identify opportunities and influence business recommendations.
• Proven ability to influence cross-functional teams and external partners to establish shared priorities, resolving competing demands and advancing enterprise digital shelf initiatives across a complex portfolio. Demonstrated ability in framing ambiguous business issues, translating complex data into actional recommendations and communicating clear points of view that influence decisions and business outcomes. Experience working with consumer packaged goods and managing a complex portfolio of brands or products across eCommerce retailers and/or knowledge of the Gallo portfolio and beverage alcohol category.

We are committed to providing competitive compensation, perks, and a culture that supports your well-being. Benefits depend on your work category and may include medical and dental coverage, 401k plans, profit sharing, pet insurance, company holidays, access to an employee wine shop, and more! Additional information will be provided before your first interview.

The Fine Print

• The Company does not sponsor for employment-based visas for this position now or in the future.
• We offer a broad salary range to allow for long-term growth. Actual compensation paid within the range will be determined by multiple factors, including, but not limited to, education, experience, knowledge, skills and abilities, internal equity, and alignment with market data. Although we estimate the successful candidate hired into this role will be placed between the entry point and middle of the range, the decision will be made on a case‑by‑case basis related to these factors. In addition to the salary, this position may be eligible for bonuses, incentive plans, or participate in tasting room tip pools, as applicable.
• This position will be based in the location(s) specified in the job posting with an option for occasional telecommuting. You will be expected to live within a commutable distance.
• It is the Company’s policy for job postings to be open to internal candidates for a minimum of 5 days and to external candidates, if applicable, for a minimum of 3 days.

Gallo’s policy is to afford equal employment opportunities to all applicants and employees and not to discriminate on the basis of race, traits associated with race, including but not limited to, hair texture and protective hairstyles (such as braids, locks, and twists), color, national origin, ancestry, creed, religion, physical disability, mental disability, medical condition as defined by applicable state law (including cancer and predisposing genetic characteristics), genetic information, marital status, familial status, sex, gender, gender identity, gender expression, sexual orientation (actual or perceived), transgender status, sex stereotyping, pregnancy, childbirth or related medical conditions, reproductive health decision making, age, military or veteran status, domestic violence or sexual assault victim status, or any other basis protected by applicable law. Nor will Gallo discriminate based on a perception that an individual has any of the foregoing characteristics or is associated with a person who has, or is perceived to have, any of those characteristics.

Gallo will comply with state and local laws prohibiting discrimination for lawful out-of-work behavior, such as off‑duty use of cannabis away from the workplace (subject to federal and state law exceptions), the existence of non‑psychoactive cannabis metabolites in hair, blood, urine, or other bodily fluids as determined by a drug screening test (subject to federal and state law exceptions).

We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gallo is committed to providing reasonable accommodation for candidates with disabilities in our recruiting process. If you need any assistance or accommodation due to a disability, please let us know at 209.341.7000.

Gallo is enrolled in the Department of Homeland Security's E‑Verify program and will use the program to verify the employment eligibility of all newly hired employees as required.