Associate Creative Director

Sequencing; United States; On-site; USD 100,000 - 140,000; Full time

Job summary

Sequencing is seeking an Associate Creative Director to lead the creative strategy for communicating personalized health through genome sequencing. In this role, you will partner with marketing leadership to develop campaigns that resonate with millions, turning complex data into engaging stories.

The ideal candidate will have over 10 years of experience in creative roles, especially in digital contexts like Meta and TikTok, with a hands-on approach in various creative crafts. Enjoy a fast-paced, fully remote environment with opportunities to influence health and wellness narratives.

Qualifications

• 10+ years in creative roles, with 3+ years in senior creative leadership.
• Strong performance creativity across social media platforms.
• Experience leading internal creative teams and managing partners.

Responsibilities

• Turn complex genomic data into clear, emotional stories.
• Shape the creative language for Sequencing.com.
• Lead high-performing creative across various digital channels.
• Guide teams to maintain a high creative standard.

Skills

Creative leadership

Art direction

Copywriting

Video production

AI creative tooling

Job description

The Position

Sequencing.com is building the platform that turns clinical grade whole genome sequencing into a lifelong source of personalized health insights, from everyday wellness questions to serious health decisions. As our Associate Creative Director, you own how millions of people first meet that idea, understand it, and stay with it over time, across both brand and performance channels. You report to marketing leadership and partner closely with growth, lifecycle, product marketing, design, and leadership to ship campaigns, launches, and stories that help people understand their genome, trust whole genome sequencing, and act on what they learn.

The Impact

• Turn complex genomic data into clear, emotional stories people understand and trust.
• Shape the creative language that sets Sequencing.com apart in DNA, wellness, and personalized health.
• Lead high performing creative across Meta, TikTok, YouTube, CTV, and emerging AI native channels.
• Build creative systems across acquisition, engagement, retention, and subscription experiences.
• Stay close to the work through concepting, art direction, writing, design, prototyping, and production.
• Build fast loops for experimentation, testing, iteration, and learning.
• Guide internal teams and external partners to a high, consistent creative bar.
• Bring a clear point of view across brand and performance, and treat them as one craft.

Dominant and Expressed Traits

• 10 plus years in creative roles, including at least 3 years in a senior creative leadership role
• Hands on craft in at least two of art direction, design, copywriting, video, motion, or creative strategy.
• Track record of high performing work for consumer internet, subscription, DTC, wellness, or technology brands.
• Strong performance creative across Meta, TikTok, YouTube, and emerging AI native channels.
• Daily fluency with AI creative tooling across image, video, motion, storytelling, and ideation.
• Strong grasp of subscription dynamics, retention, and the end to end customer journey.
• Experience leading internal creative teams and managing agencies, freelancers, and production partners.
• High ownership and autonomy in a fast paced, fully remote environment; experience in wellness, healthtech, biotech, or adjacent categories is a plus.