Associate Creative Director

Sequencing Inc.; Northern (KY); Hybrid; USD 90,000 - 130,000; Full time

Job summary

Sequencing Inc. is seeking an Associate Creative Director to transform genomic data into compelling stories that resonate with audiences. You will collaborate with diverse teams to manage campaigns that reinforce trust in whole genome sequencing.

Your role demands extensive experience in creative leadership and hands-on expertise in multiple creative domains, enabling you to foster innovation and consistency across various media channels.

A passion for health tech and wellness will be a plus.

Qualifications

• 10+ years in creative roles, at least 3 years in senior leadership.
• Hands-on craft experience in art direction, design, copywriting, or related.
• Strong performance creative across Meta, TikTok, and YouTube.
• Knowledge of subscription dynamics and customer journey.

Responsibilities

• Turn complex genomic data into emotional stories.
• Shape creative language that sets Sequencing.com apart.
• Lead creative across various media channels.
• Guide internal teams to maintain high creative standards.

Skills

Creative leadership

Art direction

Copywriting

Video production

Motion design

Creative strategy

AI creative tooling

Job description

The Position

Sequencing.com is building the platform that turns clinical grade whole genome sequencing into a lifelong source of personalized health insights, from everyday wellness questions to serious health decisions. As our Associate Creative Director, you own how millions of people first meet that idea, understand it, and stay with it over time, across both brand and performance channels. You report to marketing leadership and partner closely with growth, lifecycle, product marketing, design, and leadership to ship campaigns, launches, and stories that help people understand their genome, trust whole genome sequencing, and act on what they learn.

The Impact

• Turn complex genomic data into clear, emotional stories people understand and trust.
• Shape the creative language that sets Sequencing.com apart in DNA, wellness, and personalized health.
• Lead high performing creative across Meta, TikTok, YouTube, CTV, and emerging AI native channels.
• Build creative systems across acquisition, engagement, retention, and subscription experiences.
• Stay close to the work through concepting, art direction, writing, design, prototyping, and production.
• Build fast loops for experimentation, testing, iteration, and learning.
• Guide internal teams and external partners to a high, consistent creative bar.
• Bring a clear point of view across brand and performance, and treat them as one craft.

Dominant and Expressed Traits

• 10 plus years in creative roles, including at least 3 years in a senior creative leadership role
• Hands on craft in at least two of art direction, design, copywriting, video, motion, or creative strategy.
• Track record of high performing work for consumer internet, subscription, DTC, wellness, or technology brands.
• Strong performance creative across Meta, TikTok, YouTube, and emerging AI native channels.
• Daily fluency with AI creative tooling across image, video, motion, storytelling, and ideation.
• Strong grasp of subscription dynamics, retention, and the end to end customer journey.
• Experience leading internal creative teams and managing agencies, freelancers, and production partners.
• High ownership and autonomy in a fast paced, fully remote environment; experience in wellness, healthtech, biotech, or adjacent categories is a plus.