Associate Campaign Manager

Baidu USA; Mountain View (CA); On-site; USD 34,440 - 48,216; Part time

Job summary

Baidu USA is seeking a motivated Associate Campaign Manager in Mountain View, CA. The role involves managing the entire campaign cycle, from activation to optimization, while collaborating with client services and sales teams.

The ideal candidate should have over 12 years of ad operations experience, fluency in Mandarin, and the ability to work on-site full-time. The position offers a great opportunity to grow within a dynamic team focused on programmatic advertising.

Qualifications

• 12 years of experience in campaign management or ad operations.
• Professional proficiency in Mandarin Chinese is a must.
• Ability to work on-site 5 days a week in Mountain View.

Responsibilities

• Own the campaign cycle from trafficking ad campaigns to optimization.
• Monitor and optimize campaign performance daily.
• Generate and present campaign performance insights in client calls.

Skills

Campaign management

Client-facing skills

Data analysis

Communication skills

Education

Associate's degree in business, marketing, or related field

Job description

Associate Campaign Manager

Mountain View, CA

Job Title: Associate Campaign Manager (Contractor) Job Location: Mountain View, CA Job Type: Contractor, Onsite, Monday Friday

About the Role

We are seeking a highly motivated and driven individual for the position of Associate Campaign Manager. As a key member of our Global Business Team, the Campaign Manager will work closely with client services, account managers, and sales teams to activate & optimize for ROAS-positive direct response campaigns and drive incremental growth in client's programmatic ad stack. The successful candidate must have strong hands-on campaign experience, not afraid to get into the weeds with data, and profound understanding of ad trafficking, performance measurement & a team player mentality in this fast-paced, trading desk environment.

Key Responsibilities

• Own the campaign cycle from trafficking ad campaigns (display, native & videos), activation to optimization in the MediaGo DSP, including pixel & S2S post-back implementation
• Monitor and optimize campaign performance daily by adjusting bids, targeting, creatives, and pacing to meet KPIs & incremental goals
• Troubleshoot creative disapprovals & technical issues to maintain consistency in day-to-day ad spending
• Be ready to generate and present campaign performance insights & strategic recommendations in the form of story-telling in client calls
• Collaborate with Account Managers, Sales, Product Managers, Algorithm and Analytics teams to ensure cohesive campaign delivery and, when applicable, identify upsell opportunities
• Assist in client-facing activities such as campaign briefings, status calls, and reports
• Stay current on AdTech trends, platform updates, and best practices to improve campaign execution & platform user experience

Qualifications

• Associate's degree & above in business, marketing, cognitive science or related field
• 12 years of experience in campaign management or ad operations
• Professional proficiency in Mandarin Chinese is a must
• Strong cross-functional & client facing skills & the ability to build and maintain relationships
• Excellent communication and presentation skills
• Self-motivated & results-driven with a proven track record of achieving or exceeding sales targets
• Ability to work well in a team-oriented environment
• Strong organizational and time management skills
• Ability to work on-site 5 days a week in our Mountain View office

Culture Fit

• Integrity Act ethically and transparently, even when no one is watching.
• Customer Focus Prioritize understanding and exceeding partner needs to build strong, lasting relationships.
• Business Expertise Continuously deepen your knowledge of programmatic advertising to deliver high-quality, impactful solutions.
• Results Driven Consistently pursue meaningful outcomes, exceed goals, and push the business forward.

Why Join MediaGo?

This role offers hands-on experience managing campaigns from activation to reporting in a little known, high-potential DSP that is taking the direct response ad space by the storm. If you thought generative AI was cool, at MediaGo you will have the opportunity to experience the world's first deep-learning advertising AI modeling that utilizes 5 LLMs to predict our clients' next likely customer. You will continue to build your expertise in ad tech, hone-in your agency collaboration skills & deliver data-driven optimization across various clientele - while positioning yourself for rapid growth within our team.

Hourly rate range: $25$35 DOE, negotiable