Associate Brand Manager

The Hartz Mountain Corporation; Secaucus (NJ); Hybrid; USD 100,000 - 115,000; Full time

Benefits offered by this job

Hybrid work schedule

Pet-friendly culture

Competitive compensation & benefits

Generous paid time off

Parental leave

Comprehensive health coverage

Tuition reimbursement

Career growth

Employee perks

Job summary

A prominent pet care company in Secaucus, NJ, is seeking an Associate Brand Manager to assist in marketing and innovation plans. The role involves product development, market analysis, and collaboration with cross-functional teams. Candidates should have a Bachelor's degree and experience in CPG Brand Management. The anticipated salary range is $100,000 to $115,000, with benefits including a hybrid work schedule and competitive compensation.

Qualifications

• Minimum 1 year of experience in Consumer-Packaged Goods (CPG) Brand Management.
• Experience conducting market research and P&L analysis.
• Willingness and ability to travel domestically a few times a year.

Responsibilities

• Assist in identification and development of new products, product improvements.
• Analyze and summarize results of market research and POS data.
• Monitor and analyze sales performance drivers and develop accurate forecasts.
• Support consumer communications/promotional activities.

Skills

Analytical Skills

Market Analysis

Technical Proficiency

Communication Skills

Education

Bachelor’s degree in Marketing, Business or related field

Tools

Microsoft Office Suite

IRI/Circana

Nielsen POS and Panel Data

Job description

Associate Brand Manager (Hybrid) – Hartz Mountain Corporation

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About Us

Join Hartz, where our love for pets drives everything we do. With over 95 years of commitment to pet care excellence, we are a trusted household name across the United States. Innovation is at the heart of our mission as we continuously strive to provide products that nurture the special bond between pets and their owners, ensuring they experience nothing but Unconditional Love.

As leaders in the pet care industry, we are dedicated to pioneering advancements that enhance the well-being of pets, leading to happier, healthier, and longer lives. Our success is fueled by the passion and dedication of our diverse team members, who bring their unique perspectives and talents to every aspect of our work.

We are committed to cultivating an inclusive and supportive work environment where individuals from all backgrounds and identities are valued and empowered to thrive. At Hartz, your contributions matter, whether collaborating in the office or embracing the flexibility of a hybrid work arrangement. Together, we empower our employees and furry companions to make a meaningful impact within our company and beyond. Join us in shaping the future of pet care and experience the joy of making a difference, one pet at a time.

The Role

You’ll Need…

Role: Associate Brand Manager (Hybrid) – Marketing professional responsible for assisting the Brand Management Team in the development and execution of marketing and innovation/renovation plans that deliver sales, market share, and profit growth targets for their category. Responsibilities include forecasting, new item development, graphics and packaging improvement, consumer communication/support, and SKU/inventory management. Develop deep understanding of category, consumer, competitor, customer, channel dynamics, and the internal P&L. This position is located at our Secaucus, NJ corporate headquarters with a hybrid schedule.

• Assist in identification and development of new products, product improvements, packaging improvements, and line extensions; develops 3C/4P analysis and development; partners with R&D.
• Analyze and summarize results of market research and POS data.
• Monitor and analyze sales performance drivers (POS-based and internal shipments) and develop accurate forecasts.
• Develop insightful, clear, and impactful sales presentations to support new products and educate on category trends/consumer understanding.
• Maintain knowledge of competitive activity, new products, product improvements, and market/channel trends within the category.
• Assist in SKU portfolio management for the category and inventory with cross-functional teams.
• Support consumer communications/promotional activities, working with Hartz agency of record on 360-degree activation.
• Provide support to cross-functional project teams and day-to-day management of business issues and opportunities.
• Forecast volume and participate in S&OP process with Sales, Operations Planning and other parties.
• Develop P&Ls for new and existing items to evaluate pricing/cost/trade support changes.
• Collaborate with Marketing Coordinator on packaging design development/approval.
• Develop materials to execute consumer market research studies.
• Maintain IRI database integrity for the category.

You’ll Need

• Education: Bachelor’s degree in Marketing, Business or related field; minimum 1 year of experience in Consumer-Packaged Goods (CPG) Brand Management.
• Analytical Skills: Working knowledge of IRI/Circana and Nielsen POS and Panel Data.
• Market Analysis: Experience conducting market research and P&L analysis.
• Technical Proficiency: Proficient in Microsoft Office Suite.
• Business Travel: Willingness and ability to travel domestically a few times a year.

The anticipated salary range for this role is between $100,000 and $115,000. This role may be eligible for an annual discretionary incentive award, based on qualifications and experience.

If this sounds like a good match and you want to learn more about this exciting role, please get in touch with us today!

Hartz is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age or any other characteristic protected by law.

Job Details

• Seniority level: Associate
• Employment type: Full-time
• Job function: Marketing
• Industries: Manufacturing

We also offer: Hybrid work schedule, pet-friendly culture, competitive compensation & benefits, generous paid time off, parental leave and insurance, comprehensive health coverage, tuition reimbursement and career growth, and employee perks.

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