Associate Brand Manager

Winland Foods; Oak Brook (IL); Hybrid; USD 73,000 - 109,000; Full time

Benefits offered by this job

Medical

Dental

Vision

401(k) with match

STD/LTD/AD&D/Life

HSA

FSA

EAP

Hospital indemnity

Identity and Fraud Protection Plan

Legal

Critical Illness

Job summary

Winland Foods in Oak Brook, IL is seeking an Associate Brand Manager to help develop annual operating plans, grow assigned brands, and lead cross-functional projects from concept to launch.

This full-time marketing role requires a marketing or business degree, at least two years in the CPG industry, strong data analysis, and collaboration with agencies and internal teams. Schedule is hybrid, with in-office days at Oak Brook.

Qualifications

• Bachelor’s degree in marketing or related field is required.
• 2+ years of experience in the Consumer Packaged Goods industry is required.
• Experience leading external agencies (creative, media, digital, packaging, shopper).
• Experience supporting product innovation or commercialization projects.
• Strong data interpretation and pricing/promotion knowledge in CPG.

Responsibilities

• Supports annual operating and multi-year growth plans for brands.
• Performs forecasting, planning, and performance tracking against objectives.
• Analyzes category, brand, consumer, and competitive performance using data tools.
• Identifies drivers of sales including pricing, promotion, and distribution.
• Leads cross-functional projects from concept through commercialization.
• Tracks post-launch performance and recommends optimization actions.
• Contributes to integrated marketing programs across channels and partners with agencies.

Skills

Analytical skills

Cross-functional collaboration

Agency management

Product innovation

Communication skills

Education

Bachelor's degree in marketing, Business, or related degree

Tools

Circana

NielsenIQ

Numerator

Job description

At Winland Foods, our success starts with people who live our values of Excellence, Quality, Integrity, Respect, and Collaboration every day.

Employee Type

Full time

Location

IL Oak Brook

Job Type

Marketing

Job Posting Title

Associate Brand Manager

Job Description

Schedule: Hybrid office schedule; T-W-TH in office

Work Location: 2015 Spring Road Suite 400, Oak Brook, IL 60523

Benefits:

• Medical
• Dental
• Vision
• 401(k) with match
• STD/LTD/AD&D/Life
• HSA
• FSA
• EAP
• Hospital indemnity
• Accident Insurance
• Identity and Fraud Protection Plan
• Legal
• Critical Illness

Salary, based on experience and other qualifications: $73k - $109k annually with additional bonus potential

Responsibilities

• Supports the development of annual operating plans and multi-year strategic growth plans for assigned brands and product categories.
• Supports forecasting, annual planning, and performance tracking against business objectives.
• Analyzes category, brand, consumer, customer, and competitive performance using Circana, syndicated data, panel data, internal sales data, and other business intelligence tools.
• Identifies key drivers of sales performance, including distribution, pricing, promotion, velocity, and consumer behavior.
• Leads cross-functional project management of innovation, renovation, productivity, and cost-savings initiatives from concept through commercialization.
• Tracks post-launch performance and recommend actions to optimize business results.
• Supports the development and execution of integrated marketing programs across consumer, shopper, retail, digital, and eCommerce channels.
• Partners with internal and external agencies to develop creative assets, promotional programs, and marketing campaigns.
• Supports customer meetings, business reviews, and strategic presentations.

The duties and responsibilities described are not a comprehensive list of all tasks. Additional tasks and duties may be assigned from time to time as necessitated by business needs.

Qualifications & Experience

• Bachelor’s degree in marketing, Business, or related degree required
• Minimum of 2 years of business related experience within the Consumer Packaged Goods (CPG) industry required
• Experience leading and working with external agencies such as creative, media, digital, packaging, or shopper marketing agencies
• Experience supporting product innovation or commercialization projects
• Strong analytical skills with ability to conduct data pulls and interpret data (i.e. Circana, NieslenIQ, Numerator)
• Understanding of pricing, promotion, assortment, and category management principles within CPG
• Demonstrated success in leading cross functional teams and collaborating with others
• Self-starter with the ability to work independently
• Ability to thrive in an entrepreneurial fast-paced work environment with a high level of ambiguity and change
• Ability to prioritize work and effectively manage multiple priorities with a sense of urgency
• Strong communication skills at all levels of the organization and with customers

Travel Requirements

• Occasional travel to business meetings and/or company locations may be required

Physical Demands and Work Environment

• Repetitive use of hands/fingers and ability to operate standard office equipment
• Sedentary position with occasional light to moderate lifting when working in an office environment
• Ability to sit for extended periods of time while working at desk, with occasional standing or walking
• Requires close visual acuity to work on a computer and/or viewing data
• Work performed in an office environment where temperatures variations and noise levels are minimal

EEO Statement

Winland Foods seeks to recruit, develop, and retain the most talented people from a diverse candidate pool, and as a global company we believe our success is enhanced by fostering equity and inclusion in the workplace. Therefore, Winland Foods is committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy, national origin, age, physical or mental disability, marital status, sexual orientation, gender identity, genetic information, military or veteran status, and any other characteristic protected by applicable law.