Assistant Store Manager

MINISO USA; Rockaway (NJ); On-site; USD 25,000 - 34,000; Full time

Job summary

MINISO USA is seeking an Assistant Store Manager in the Rockaway, NJ area. The role supports the Store Manager in daily operations, coaching the team, and upholding visual and service standards to drive sales and productivity.

You will lead shifts, promote the membership program, mentor staff, and ensure inventory and compliance are managed effectively. The position requires reliable leadership, strong communication, and a flexible schedule including nights, weekends, and holidays.

Qualifications

• Experience leading store teams and driving sales targets.
• Excellent communication and interpersonal skills.
• Willingness to work flexible hours including nights, weekends and holidays.

Responsibilities

• Support Store Manager in daily operations and customer service excellence.
• Lead a team of Shift Leads and Sales Associates.
• Promote membership program and loyalty to boost sales.
• Assist with inventory, shipments, damages, and returns.
• Support recruitment, training, and retention of store staff.
• Handle administrative duties and ensure policy compliance.

Skills

Retail management

Leadership

Customer service

Communication

Team mentoring

Education

High school diploma or equivalent

Associate degree or higher preferred

Job description

Job Summary

The Assistant Store Manager supports the Store Manager in overseeing daily operations, ensuring exceptional customer service, and driving store performance. This role includes coaching team members, maintaining visual and operational standards, and implementing strategies to achieve sales and productivity goals.

Essential Job Functions

• Will report directly to the Store Manager and lead a dynamic team of Shift Leads and Sales Associates.
• Expected to consistently embody and promote the mission and core values of Miniso in every aspect of your role.
• Responsibility will be to support the Store Manager in ensuring smooth store operations, which includes delivering exceptional customer service, maintaining merchandising standards, adhering to operational procedures, and driving sales performance.
• Drive customer engagement with the membership program, actively promoting sign-ups and building loyalty to increase both retention and sales performance.
• Support the Store Manager by mentoring trainee associates, achieving sales targets, and driving business growth.
• Support management of inventory levels, processing shipments, handling damages and returns, and managing supplies.
• Assist in the recruitment process for store talent, training, staffing, and retention.
• Support the Store Manager with all administrative tasks, ensuring strict adherence to policies and procedures, including staff scheduling, inventory management, and compliance with Miniso handbook guidelines.
• Help ensure the store remains in top condition and adheres to visual merchandising standards by communicating insights and feedback to the Store Manager.
• Capable in delivering constructive feedback that promotes both recognition and accountability, fostering a culture of growth and continuous improvement within the team.
• Work closely with the Store Manager and Loss Prevention Team to address internal and external shrink in alignment with company policies and procedures.
• Achieve sales targets by training, motivating, mentoring, and offering constructive feedback to the sales team.
• Manage cash-handling tasks, ensure strict adherence to standard operating procedures, and create a clean, safe environment for both associates and customers.

Additional Qualifications

• Ability to work a flexible schedule, including nights, weekends, and holidays.
• Proven successful experience in retail management.
• Strong leadership, organizational, and customer management skills.
• Excellent communication and interpersonal abilities.
• Ability to relocate or manage additional stores based on business needs.
• Ability to travel between locations is required.

Education & Experience

• High school diploma or equivalent required; Associate degree or higher in Business Administration, Organizational Behavior, Hospitality or related degrees is preferred.
• 1+ years of experience in retail management, with a strong track record of leading teams.

Pay Range

USD $18.00 - USD $25.00 /Hr.