Art Director
Vesync
An application made for this job — a tailored resume and cover letter that speak straight to the posting.
Benefits offered by this job
Job summary
VeSync is seeking an Art Director to drive the visual execution for Cosori's product launches, campaigns, packaging, and retail presence. You will translate the Creative Director's vision into production-ready assets across paid, organic, e-commerce, packaging, and web, partnering to elevate campaigns with craft and consistency.
You will own end-to-end visual execution for new product introductions and seasonal moments, shaping shot lists, direction before shoots, and guiding designers to
Qualifications
- 5+ years of experience in a creative execution role.
- Hands-on and visionary with ability to build shot lists and visual direction.
- Systems thinking and template/workflow development.
- Strong executional partner with feedback-driven leadership.
- Experience building shot lists for photo/video shoots and directing on set.
- Expert in packaging design and dielines for retail.
- Proficient in Adobe Creative Suite, Figma, and Microsoft 365.
- Strong color theory knowledge applied to branding.
- Clear communicator, organized, and able to manage multiple launches.
Responsibilities
- Own visual execution end to end for product launches and campaigns.
- Build shot lists and pre-production visual direction with the Creative Director.
- Develop modular templates and workflows for fast yet high-quality output.
- Guide designers and ensure brand consistency across formats.
Skills
Tools
Job description
VeSync is a portfolio company with brands that cover different categories of health & wellness products. We wouldn’t be surprised if you have one of our Levoit air purifiers in your living room or a COSORI air fryer whipping up healthy and delicious meals for you every night.
We’re a young and energetic company, we’ve had tremendous success, and we are constantly growing our team. As we garner more industry attention – just check out our accomplishments and awards by CES Innovation, iF Design, IGA, and Red Dot – we also need driven and talented people to join our team.
That brings us to you, and what you’ll be joining. Our teams are smart and diligent and take ownership of their work – they’re confident in their work but know how to collaborate with open ears and a spirit of learning. If you’re down-to-earth, approachable, and easy to strike up a conversation with, this may be a great fit for you.
levoit.com|cosori.com|etekcity.com
The Art Director at VeSync is a hands-on creative leader who drives the visual execution of Cosori's product launches, seasonal campaigns, packaging, and retail presence. You are the connective tissue between the Creative Director's vision and the work that actually ships - translating creative direction into production-ready assets across paid, organic, e-commerce, packaging, and web. You partner closely with the Creative Director, bringing campaigns to life with the craft, consistency, and polish that build the brand with every asset you touch.
This is a launch-and-campaign-first seat. You own the visual execution of new product introductions and seasonal moments end to end - from concept handoff through final delivery - while building the systems and standards that let the creative team move fast without sacrificing quality. You work closely with the Creative Director to shape shot lists and visual direction ahead of every shoot, then hand that direction off to production designers and set dressers who bring it to life on set. You bring a visionary eye to execution-level work, elevating every asset even when working within someone else's creative direction.
- Own visual execution end to end. Lead the development and production of visual assets for product launches, seasonal campaigns, packaging, and retail/e-commerce, translating the Creative Director's direction into deliverables across every channel.
- Build shot lists and pre-production visual direction. Partner with the Creative Director to develop shot lists, mood boards, and visual direction ahead of photo and video shoots, briefing the production designers and set dressers who execute on set.
- Build launch and campaign systems. Develop the modular templates, layouts, and workflows that let product launches and seasonal campaigns move quickly across formats and channels without losing craft.
- Guide the creative team. Activate and direct designers, video editors, and other creative team members, giving specific, actionable feedback that raises the bar on execution.
- Maintain brand consistency. Apply and enforce visual standards — layout, typography, color, imagery, and hierarchy — across every platform and format.
- Own packaging and retail execution. Develop packaging and in-store merchandising materials that are structurally sound and shelf-ready, with a strong grasp of dielines and production requirements.
- Partner with the Creative Director. Serve as the primary executional partner to the Creative Director, bringing concepts to life through thoughtful production and hands-on problem-solving, and flag conflicts or gaps early.
- Collaborate cross-functionally. Work with Product Marketing, Brand Marketing, e-commerce, and other stakeholders to ensure visual output supports messaging, positioning, and campaign goals.
- Present and defend creative work. Walk stakeholders through design options and production progress, incorporating feedback while protecting the integrity of the work.
- Build the brand through every asset. Treat each deliverable — however small — as a brand-building opportunity, holding the same craft standard on a retail sign as on a hero launch video.
- Drive iterative rounds with the design team. Review work in progress and push designers through revision cycles, catching and resolving visual issues before assets go to the Creative Director for final review and sign-off.
- A hands-on creative leader with 5+ years of experience in a creative execution role, in-house or agency, with a portfolio that spans product launches, seasonal campaigns, and packaging.
- You are hands-on and visionary at once. You can build a shot list, refine a layout, and still see the bigger campaign idea a piece of work is meant to serve.
- You think in systems. You'd rather build a template or workflow once than reproduce the same fix campaign after campaign.
- You are a strong executional partner. You take a Creative Director's point of view and run with it, filling in gaps with good instincts rather than waiting for every detail to be specified.
- You have experience building shot lists and pre-production visual direction for commercial photo and video shoots, briefing production designers and set dressers who execute on set.
- You are proficient in packaging design and structural formats, with a solid understanding of dielines and production requirements for retail and shelf.
- You have expert-level proficiency in Adobe Creative Suite, Figma, and Microsoft 365; PowerPoint/Keynote skills a plus.
- You have strong knowledge of color theory and color psychology, applied fluently in brand and marketing contexts.
- You are a generous, clear communicator who gives specific, actionable feedback and flags issues before they become problems.
- You are organized and adaptable, able to manage multiple launches and campaigns at once in a fast-paced environment.
- This is an on-site, office-based role in Tustin, CA.
- Starting at $100K
- 100% covered Medical/Dental/Vision insurances for employee AND spouse + dependents!
- 401K with 4% employer match (eligible after 90 days of employment) and immediate 100% vesting
- Generous PTO policy + paid holidays
- Life Insurance
- Voluntary Life Insurance
- Disability Insurance
- Critical Illness Coverage
- Accident Insurance
- Healthcare FSA
- Dependent Care FSA
- Travel Assistance Program
- Employee Assistance Program (EAP)
- Fully stocked kitchen
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