Application Specialist - Western Michigan

Sandvik; Grand Rapids (MI); On-site; USD 50,000 - 75,000; Full time

Job summary

GWS Tool Group in Western Michigan is seeking an Applications Specialist for Solid Round and Insert Cutting Tools. You will manage existing accounts, generate new opportunities, and educate customers, prospects, and distributors about our products and capabilities.

The role requires understanding customer needs in metalworking, coordinating with inside sales for quotes, and presenting solutions at customer sites and trade shows.

Qualifications

• 1-3 years of manufacturing experience with milling, turning, or grooving.
• Knowledge of tooling and manufacturing processes.
• Degree in sales/marketing is highly regarded.

Responsibilities

• Scheduling appointments and meeting customers to review applications and product requirements.
• Conducting on-site sales presentations and reviews with customers daily.
• Liaising between customers and internal teams for pricing, service, and product launches.
• Generating and developing prospect accounts to increase revenue.

Skills

Account management

Prospecting

Sales presentations

Communication skills

Team player

Time management

Multi-tasking

Education

Degree in sales/marketing

Tools

Microsoft Excel

Job description

Job Title: Application SpecialistCompany: GWS Tool GroupDepartment: SalesReports to: VP Of SalesClassification: ExemptLocation: Western Michigan TerritoryTravel: Travel RequiredJob Summary:We are seeking an Applications Specialist of Solid Round and Insert Cutting Tools. A successful representative is responsible for account management and generating new opportunities for the organization. The main task involves understanding customers' needs in metalworking, as well as educating customers, prospects, and distributors of GWS Tool Groups products and capabilities. It is essential for the applications specialist to effectively provide detailed information on various products, programs or services offered by GWS Tool Group, but also clearly and effectively communicate what the customer needs back to the GWS Tool Group team.Supervisory Responsibilities:noneDuties/Responsibilities:Scheduling appointments, meeting existing customers in order to review customer applications and product requirements and to determine opportunities.Effective planning to conduct sales presentations by meeting customers physically on a daily basis.Liaising between the company and the customers for up-to-date conditions on pricing, service, and latest product release launches.Generating and developing prospect accounts to increase revenue, by partnering with the distribution chain.Continuously updating all customers on company product modifications, changes, and enhancements.Enhancing up to date knowledge on new products, procedures, services, and tools by attending departmental and training meetings.Maintaining professionalism, diplomacy, sensitivity, and tact to portray the company in a positive manner.Effectively attending conferences and trade shows.Using marketing data to maximize sales effectiveness and efficiency by using relevant sales management tools.Organizing joint sale calls and attending them with distributors.Preparing reports for sales and marketing and maintaining expense accounts.Updating and maintenance of customer accounts including contact names and numbers for future sales.With the help of inside sales support, provide product quotes to customers as needed.Ensuring follow-up after passing leads to managers with complete profile customer information, calls-to-action, sources, dates.Education and Experience:1-3 years Strong Manufacturing background with a focus in Milling, Turning, GroovingKnowledgeable in tooling and manufacturing processAbility to assist customers with processing parts and correct application of tools.Job shop experience is high in regardAssisting customers with proper speeds and feeds for materials used.Experience in designing special tools is highly regardedExperience processing customer parts from drawing to finished product.Account management for current customersProven ability to develop new customers is ideal.Degree in any field of sales and marketing is highly regardedRequired Skills/Abilities:Capable of preserving confidential or sensitive information.Effective time management, organization and multi-tasking skills.Special people skills to deal with customers and an outgoing personality.Able to prospect new accounts.Effective written and verbal communication skills.Very good team player and should work well under pressure.Proficient in Microsoft Excel.Requires knowledge and some experience in own discipline through education and experience.Has some knowledge of business and its various aspects but is still acquiring further knowledge and experience.No supervisory responsibilities; accountable for developing functional contribution.Uses existing procedures to solve standard problems; analyzes information and standard practices to make judgments.Exchanges simple information, asks questions and checks for understanding.Use assigned methods, tools and processes. Support sharing of best practices.Physical Requirements:Must be able to lift 15 pounds at times.Must be able to travel.Must have a valid driver's license and the ability to travel 50%All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age, genetic information, or any other factors prohibited by law.