Analytics Manager

HireMinds; Boston (MA); On-site; USD 120,000 - 150,000; Full time

Job summary

HireMinds client is a global consumer brand expanding its commercial analytics team. The Category Insights & Analytics Manager will lead a team of analysts to deliver category, shopper, consumer, and sales insights that shape strategic decisions across Sales and Marketing.

This leadership role focuses on transforming data into actionable recommendations, building dashboards, and partnering with Sales to develop joint business plans.

Qualifications

• 8+ years in Category Management, Shopper/Consumer Insights, Sales/Commercial Analytics, or related field.
• Experience leading analysts or insights professionals.
• Strong experience with syndicated data platforms (Circana/IRI, NielsenIQ, Numerator).
• Advanced proficiency in Excel and PowerPoint.
• Ability to translate complex data into actionable recommendations.
• Excellent communication, storytelling, and presentation skills.
• Experience partnering with Sales and presenting to senior leadership.

Responsibilities

• Lead team delivering category, shopper, consumer, and sales insights to support Sales and Marketing decisions.
• Transform data into actionable recommendations beyond reporting.
• Develop dashboards and scorecards to monitor category performance.
• Evaluate pricing, promotions, assortment, and overall performance.
• Support annual planning and customer business reviews with data-driven insights.
• Partner with Sales to create customer presentations and joint plans.
• Support line reviews, assortment decisions, and growth initiatives.
• Build data-driven selling stories for customer meetings.

Skills

Leadership

Data storytelling

Communication

Influence cross-functional teams

Presentation skills

Storytelling with data

Tools

Circana (IRI)

NielsenIQ

Numerator

Excel

PowerPoint

Job description

Our client is a well-established global consumer brand experiencing significant growth and investing in the expansion of its commercial analytics team. They are hiring a Category Insights & Analytics Manager to lead a team of analysts while elevating the organization's category management and insights capabilities.

This newly created leadership role is ideal for someone who enjoys transforming data into compelling business recommendations that influence commercial strategy, strengthen customer partnerships, and drive category growth.

The Role

The Category Insights & Analytics Manager will lead a team of analysts responsible for delivering category, shopper, consumer, and sales insights that support strategic decision making across Sales and Marketing. This individual will move beyond reporting by translating complex data into actionable recommendations that create value for both the business and its retail partners.

Key Responsibilities

Category Leadership

• Develop category reviews and strategic business recommendations that drive category growth.
• Analyze category trends, shopper behavior, competitive dynamics, and marketplace opportunities.
• Identify assortment, distribution, and whitespace opportunities.

Insights & Analytics

• Transform consumer, shopper, retailer, syndicated, and sales data into actionable business insights.
• Develop dashboards and scorecards to monitor category and brand performance.
• Evaluate pricing, promotional effectiveness, assortment optimization, and overall business performance.
• Support annual planning and customer business reviews through data-driven recommendations.
• Partner closely with Sales to develop customer presentations and joint business planning materials.
• Support line reviews, assortment decisions, and category growth initiatives.
• Build compelling, data-driven selling stories for customer meetings.
• Identify customer opportunities and business risks through ongoing analysis.

Leadership

• Lead, coach, and develop a team of analytics professionals.
• Foster a culture of continuous improvement and analytical excellence.
• Evaluate new tools and data platforms to improve team capabilities and efficiency.
• Establish best practices for reporting, insights generation, and business recommendations.

Qualifications

• 8+ years of experience in Category Management, Shopper Insights, Consumer Insights, Sales Analytics, Commercial Analytics, or a related CPG function.
• Previous experience leading and developing analysts or insights professionals.
• Strong experience with syndicated data platforms such as Circana (IRI), NielsenIQ, Numerator, or similar tools.
• Advanced proficiency in Excel and PowerPoint.
• Experience translating complex data into actionable business recommendations.
• Excellent communication, storytelling, and presentation skills.
• Experience partnering with Sales and presenting insights to senior leadership and/or major retail customers.
• Ability to influence cross-functional teams through data-driven recommendations.