Analytics & AI Insights Analyst

Adelphi Group; Washington (Washington County); Hybrid; USD 60,000 - 70,000; Full time

Job summary

Weber Shandwick seeks a curious, detail‑oriented Analyst to join the Analytics & AI team in Washington, D.C. You will support research, social listening, campaign measurement, and reporting across client programs in sectors such as technology, healthcare, and government.

You will turn data into clear findings to inform communications strategy and build fluency in analytics tools and AI-enabled insights. Reporting to the Manager of Analytics, you will contribute to data collection, analysis,

Qualifications

• 0-2 years of relevant internship or full‑time experience in marketing analytics, digital analytics, social listening, communications research, campaign measurement, or a related field.
• Experience with data in Excel or Google Sheets, including basic cleaning, organization, QA, and analysis.
• Exposure to data visualization or reporting tools such as PowerPoint, Excel, Tableau, Domo, Looker Studio, or similar platforms.
• Familiarity with social listening, digital analytics, or performance analytics platforms such as Talkwalker, Brandwatch, Quid, Google Analytics, Adobe Analytics, Meta Business Suite, or similar tools is a plus.

Responsibilities

• Research & Reporting: Learn client industries and contexts to support analytics deliverables.
• Data Collection & Management: Gather, clean, organize, and maintain data from social listening, digital, web, and other sources.
• Analysis & Insights: Interpret results, identify patterns, and translate findings into insights and recommendations.
• Measurement Support: Apply measurement frameworks across paid, earned, owned, and influencer channels; track performance.
• Visualization & Storytelling: Build charts, tables, dashboards, and presentation-ready materials for decision-making.
• Team Collaboration: Work with integrated project teams and provide day-to-day support.
• Project Coordination: Manage workstreams, meet deadlines, document processes, and develop plans.
• AI Curiosity & Innovation: Explore AI tools for research, data analysis, and insight generation.

Skills

Excel/Sheets

Data visualization

QA & cleaning

Communication

Analytics mindset

Tools

Power BI

Tableau

Looker Studio

Domo

Job description

Weber Shandwick seeks a curious, detail‑oriented Analyst to join the Analytics & AI team in Washington, D.C. You will support research, social listening, campaign measurement, and reporting across client programs in sectors such as technology, healthcare, and government.

You will turn data into clear findings to inform communications strategy and build fluency in analytics tools and AI-enabled insights. Reporting to the Manager of Analytics, you will contribute to data collection, analysis,