Amazon Growth Manager

Mira

United States

Remote

USD 120,000 - 180,000

Full time

48 hours ago
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Job summary

Mira ищет опытного менеджера по развитию Amazon в Сан-Франциско. Роль подразумевает владение стратегиями роста, рекламу через Sponsored Ads и DSP, оптимизацию листингов и управление обзорами.

Ваша задача — увеличить конверсию, расширять ассортимент и координировать операционные аспекты роста на рынке США. Требуется как минимум 4 года опыта в Amazon, знание Seller Central/FBA и способность работать автономно.

Qualifications

  • Степень бакалавра по маркетингу, бизнесу, экономике или эквивалентный опыт.
  • Минимум 4 года управления ростом Amazon с ощутимыми коммерческими улучшениями.
  • Опыт владения дорожной картой каналов в целом.
  • Необходим hands-on опыт создания/оптимизации Sponsored Ads и DSP кампаний.
  • Умение объяснить таргетинг, ставки и распределение бюджета.
  • Сильные навыки CRO и копирайтинга для Amazon (SEO, A+ Content).
  • Умение превращать обратную связь клиентов в улучшения CX/продукта.
  • Коммерческое/аналитическое мышление: UA, конверсия, сборы Amazon, возвраты.
  • Знание Seller Central, FBA, статуса аккаунта и отзывов.
  • Опыт координации инвентаря и зависимостей продукта

Responsibilities

  • Построение и владение рост-планом Amazon, выявление возможностей и приоритетов дорожной карты.
  • Управление рекламой Amazon: Sponsored Ads и DSP, ставки, бюджеты, тестирования.
  • Распределение инвестиций между спросом бренда и привлечением новых клиентов.
  • Улучшение листингов: копирайтинг, SEO, A+ Content, Brand Store.
  • Создание креативных брифов, координация материалов и реализация изменений.
  • Владение программой обзоров и рейтингов, анализ отзывов и трендов.
  • Координация операций роста: требования по промо, наличие и вопросы аккаунтов.
  • Расследование причин возвратов и проблем клиентов с CX-руководителем.
  • Рекомендации по ассортименту, пакетам, ценам и приоритетам запуска.
  • Сотрудничество с владельцем Product Mix по feasibility и delivery.

Skills

Amazon growth
Channel roadmap ownership
Sponsored Ads
DSP campaign management
Listing optimization
Analytics & attribution
English writing

Education

Bachelor's degree in Marketing, Business, Economics, or related field

Tools

Seller Central
FBA

Job description

Описание: Mira is a San Francisco-based hormonal health company providing integrative care and hormonal testing. It created the market’s only FDA-compliant at-home hormone monitor with quantitative testing technology, making hormone data accessible and meaningful through personalized insights, technology, and science-backed data.

Задачи
  • Build and own the Amazon growth plan, identify opportunities and constraints across all six pillars, prioritize a roadmap, and agree on goals and resource needs with Jonas Manage Amazon advertising, including Sponsored Ads and DSP targeting, bids, budgets, exclusions, and creative tests
  • allocate investment between brand demand and new-customer acquisition within agreed financial limits
  • Improve conversion and discoverability through listing copy, search optimization, A+ Content, Brand Store improvements, and structured testing
  • Develop creative briefs, coordinate asset production, and implement approved changes
  • Own the Reviews and Ratings program, generate reviews in compliance with policy, monitor feedback and rating trends, and turn recurring customer concerns into listing improvements and recommendations for CX and Product teams
  • Coordinate growth-related operations, provide promotional requirements, monitor availability and account issues, and work with the Operations owner to protect sales continuity
  • Investigate return reasons, product confusion, and recurring complaints with the CX owner
  • recommend improvements to product education, listing expectations, and post-purchase support
  • Recommend assortment, bundles, pricing, and launch priorities using demand, customer feedback, and unit economics
  • partner with the Product Mix owner on feasibility and delivery
  • Build the Amazon promotional and launch calendar, coordinate with the wider DTC business, and evaluate market-specific opportunities, constraints, and economics
  • Track kit growth, revenue, acquisition efficiency, contribution, and operational constraints
  • report multi-month trends with explanations, decisions, and next actions
  • Audit and take over existing accounts independently without an agency handover, document account knowledge and decisions, and regularly review progress, dependencies, and unresolved trade-offs with Jonas and the pillar owners
Требования
  • Bachelor’s degree in Marketing, Business, Economics, or a related field, or equivalent practical experience
  • At least 4 years of directly managing Amazon growth, with evidence of meaningful commercial improvements and clear responsibility for the work that produced them
  • Experience owning a broader channel roadmap
  • Recent hands-on experience building and optimizing Sponsored Ads, plus practical DSP campaign-management experience
  • Ability to explain targeting, bidding, budget allocation, attribution limitations, and personal account changes
  • Strong Amazon CRO and copy skills, including listing SEO, A+ Content, and structured experimentation
  • Ability to turn customer concerns and performance data into better shopping experiences
  • Commercial and analytical judgment, including understanding acquisition cost, conversion, net revenue, Amazon fees, returns, and contribution, and distinguishing advertising performance from overall business growth
  • Working knowledge of Seller Central, FBA, account health, and compliant review practices
  • Experience coordinating inventory, customer experience, or product dependencies
  • US Amazon market experience
  • Strong ownership, prioritization, and written English; able to execute independently and influence colleagues without direct reporting authority
  • Будет плюсом: experience across multiple Amazon markets, experience with health, wellness, or other considered-purchase consumer products
Условия
  • 40-Hour workweek with flexible working hours and occasional overlap with the US team
  • Competitive salary and a performance-based bonus system tied to OKRs
  • Career growth opportunities, with the ability to shape, build, and develop teams as the company scales
  • Assessment task as part of the recruiting process
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