The client is seeking an experienced AI Social Video Producer to lead hands-on
creative and production work for a multi-phase, high-priority content innovation initiative.
This role will support Content teams by leveraging proven experience in creating AI enabled
social and video content to help internal teams build fluency with the technology.
The producer will turn approved creative briefs into platform-native social and video
content, test and refine prompts and workflows, support rapid iteration, and document
Duties & Responsibilities
- Write, develop, edit, and produce engaging, high-quality content and copy tailored for social media platforms, including but not limited to Instagram, X, TikTok, Facebook, and YouTube.
- Write, develop, edit, and produce engaging, high-quality, platform-native content and copy for social media, including but not limited to Instagram, X, TikTok, Facebook, and YouTube.
- Create AI-generated and AI-assisted social and video content using OpenAI and other approved tools, translating creative concepts, briefs, scripts, and story ideas into effective prompts and production-ready outputs.
- Stay ahead of developing news, cultural moments, social trends, and emerging topics that connect with The Shade Room audience and identify timely opportunities for original content.
- Develop content that authentically reflects the voice, audience, franchises, and storytelling standards while adapting creative and execution for each platform.
- Generate, test, edit, and refine creative concepts, video, graphics, copy, and other content elements based on editorial direction, audience response, platform considerations, and performance.
- Collaborate across Social, Editorial, Studios, and other relevant teams to support AI assisted content development and production across social, digital, and video programming.
- Maintain organized prompts, assets, project files, and production workflows, and document successful techniques and learnings to support repeatable best practices and internal team knowledge.
- Stay current on emerging AI capabilities, social platforms, content formats, and industry developments, identifying opportunities to improve creative output and production workflows.
- Apply established brand, editorial, legal, rights, and platform guidelines to content development and flag potential accuracy, quality, clearance, compliance, or brand-safety concerns to the appropriate leads.
- Manage multiple assignments and quick-turnaround requests while maintaining strong standards for accuracy, quality, creativity, brand consistency, and attention to detail.
Skills & Qualifications
- Great news judgment and a strong understanding of Black culture across the diaspora, with familiarity with client’s brand, voice, audience, and content style.
- Demonstrated hands-on experience producing high-quality AI-generated or AI assisted social and video content; experience with OpenAI creative tools strongly
- preferred.
- Strong understanding of social media best practices and platform-native storytelling across Instagram, X, TikTok, Facebook, YouTube, and emerging platforms.
- Strong prompting and creative-development skills, with the ability to translate concepts and briefs into compelling AI-generated visual and video outputs.
- A creative producer with the ability to write and self-edit in a witty, fun, culturally relevant, and trendy tone that appeals to core 18–41-year-old demographic.
- Working knowledge of short-form video production, editing, motion, graphic composition, pacing, captions, sound, and social publishing standards.
- Impeccable attention to detail, strong organizational and collaboration skills, and the ability to manage multiple priorities in a quick-turnaround environment without sacrificing quality, accuracy, or personality.
- Ability to experiment with evolving technology, troubleshoot creative and technical challenges, and translate learnings into repeatable production practices.
- Stay up to date on industry and cultural trends, AI tools, social platform developments, and legal and digital media compliance requirements, escalating potential accuracy, rights, compliance, or brand-safety concerns as appropriate.
Education & Experience
- Minimum of 2+ years of relevant experience in social video, digital content production,
- creative production, emerging media, or a comparable field preferred. A portfolio
- demonstrating hands-on AI-generated visual and/or video work is required. Experience
- supporting publishers, media organizations, entertainment brands, or high-volume social
- teams is strongly preferred. Equivalent practical experience may substitute for formal