AI-Powered Marketing Technology & Insights Specialist

American Sugar Refining; West Palm Beach (FL); On-site; USD 90,000 - 120,000; Full time

Job summary

American Sugar Refining in West Palm Beach, FL seeks a Specialist, AI Marketing Technology & Insights to administer and optimize Marketing Technology platforms, CRM, CMS, and AI-enabled tools across the Marketing organization. The role supports analytics, automation, and data-driven improvements to marketing effectiveness.

You will translate business needs into technical requirements, maintain dashboards, and coordinate vendor and internal teams to drive efficiency and impact in campaigns and

Qualifications

• Experience administering Marketing Technology platforms and integrations.
• Ability to translate business requirements into technical specifications.
• Familiarity with CRM, content management systems, and digital asset management.

Responsibilities

• Administer Marketing Technology platforms, including system configuration and user access.
• Coordinate troubleshooting, upgrades, migrations, and testing with IT, vendors, and stakeholders.
• Support websites and digital properties with analytics, tagging, and CMS workflows.
• Translate business requirements into technical requirements for integrations and data flows.
• Monitor platform usage and identify opportunities to improve adoption and efficiency.

Skills

Marketing technology

CRM platforms

CMS administration

Analytics & dashboards

Tools

Syndigo

Bynder

Job description

American Sugar Refining in West Palm Beach, FL seeks a Specialist, AI Marketing Technology & Insights to administer and optimize Marketing Technology platforms, CRM, CMS, and AI-enabled tools across the Marketing organization. The role supports analytics, automation, and data-driven improvements to marketing effectiveness.

You will translate business needs into technical requirements, maintain dashboards, and coordinate vendor and internal teams to drive efficiency and impact in campaigns and