AI-Powered Growth & Lead Gen Specialist (Remote)

oneclick AG

Deutschland

Hybrid

USD 58,052 - 87,078

Full time

14 days+

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Benefits offered by this job

Remote work flexibility

Career development opportunities

Supportive work environment

Job summary

oneclick AG is seeking a Marketing Automation & Lead Generation Specialist passionate about scaling data-driven systems. You will build and optimize lead generation systems while collaborating closely with the sales team.

The role allows for remote work and flexible hours, enabling you to manage your projects in a supportive environment. If you are experienced in growth marketing and have a hands-on mentality, we'd love to hear from you!

Qualifications

Experience in lead generation, growth marketing or marketing automation.
Strong understanding of funnels, conversion optimization.
Good organizational skills and ability to work independently.

Responsibilities

Building, operating and continuously optimizing lead generation systems.
Developing automated outreach campaigns.
Monitoring and analyzing relevant KPIs.

Skills

Experience in lead generation

Strong understanding of funnels

Hands-on mentality

Practical experience using AI

Fluent German (C1)

Very good English (B2)

Education

European citizenship or permanent work visa for Germany

Tools

HubSpot

Zapier

Make

Clay

Apollo

Instantly

Smartlead

Job description

Remote or in Traunstein, Germany – Full-time

Location: 100% remote, hybrid or at our office in Traunstein – you decide
Working hours: Full-time
Work model: Flexible, by arrangement
Travel: Very limited, approx. 2x per year for team events
Salary: €50,000–75,000 gross/year, depending on expertise

About oneclick

With our oneclick™ Desktop-as-a-Service platform, we provide secure, scalable cloud workspaces for SMEs and large enterprises across sectors such as retail, industry, logistics, healthcare and the public sector. In addition to our headquarters in Zurich and our development center in Traunstein, we are present in 7 countries across 4 continents. For three years in a row, we have been the only European vendor named in the Gartner® Magic Quadrant™ for Desktop as a Service for our innovative strength and data sovereignty.

Your role with us

For our growing team, we are looking for an experienced Marketing Automation & Lead Generation Specialist (m/f/d) who is passionate about building and scaling data-driven lead-gen systems with a focus on modern AI and agent-based automation. A varied scope of work awaits you, centered on growth, funnel optimization and Agentic AI, along with a motivated team.

How you’ll support our team

Building, operating and continuously optimizing data-driven lead generation systems (inbound & outbound)
Developing and implementing automated outreach campaigns (e.g. email, LinkedIn using tools such as Instantly, Smartlead or Lemlist)
Using AI and agent-based systems (Agentic AI) to scale research, personalization and content creation (e.g. ChatGPT, Claude, GPT APIs)
Identifying, enriching and qualifying target accounts (e.g. with Clay, Apollo, Phantombuster)
Building and maintaining marketing automations (e.g. with Make, Zapier or comparable tools)
Creating, testing and optimizing landing pages and conversion funnels
Building and scaling Growth Engine Optimization (GEO) strategies for AI-supported content and SEO optimization (e.g. automated content creation, programmatic SEO, data-driven keyword and topic clusters)
Monitoring and analyzing relevant KPIs (e.g. CPL, conversion rate, pipeline contribution) using common analytics and tracking tools
Working closely with sales, in particular using and maintaining CRM systems (e.g. HubSpot or comparable)
Documenting and further developing processes, systems and automations
Identifying and implementing new growth approaches through testing, iteration and data-driven decisions

What will impress us

Experience in lead generation, growth marketing or marketing automation (ideally in a B2B environment)
Strong understanding of funnels, conversion optimization and targeted prospecting
Hands-on mentality – you implement systems and campaigns independently
Experience with modern tools for automation, lead-gen and outreach (e.g. Make, Zapier, Clay, Apollo, Instantly, Smartlead)
Practical experience using AI in marketing (e.g. ChatGPT, Claude, Jasper, Copy.ai or comparable systems)
Interest or experience in agent-based systems (Agentic AI)
A structured, analytical and data-driven way of working
Good organizational skills and the ability to work independently
Strong communication skills within the team and with internal stakeholders
Fluent German (C1) and very good English (at least B2)
European citizenship or a permanent work visa for Germany

What will surprise us

A proven track record of building scalable lead-gen systems with measurable results
Strong technical understanding (e.g. APIs, data structures, automations, workflows)
Experience building automations, scripts or AI-supported systems (e.g. AI agents, GPT workflows)
Experience with modern lead-gen and outreach tools (e.g. Clay, Apollo, Instantly, Smartlead)
A developer mindset: you think in systems, enjoy building and automate manual processes
Experience in a SaaS, cloud or tech environment
An understanding of tracking, attribution and data-driven marketing

Why you should join us

Remote work & flexibility

What we enable for our customers with our product also applies to you: work from the office, hybrid or up to 100% remote from home, and manage your working hours flexibly. Choose your preferred equipment from a wide range of models and use the OS that suits you best (Microsoft, Apple, Linux).

At oneclick, you’ll work with great colleagues in an appreciative environment with maximum flexibility and on equal footing, giving you room to bring in and develop your talents and personality.

Shape your Job

Your career can develop in any direction. Want to take responsibility for projects early on? Discovering new talents and skills in yourself? Great – let’s find the ideal tasks for you! Through our oneclick Learning offerings, you’ll also have access to modern skill diagnostics and a wide range of learning options via our partner academies.