AI Infrastructure Marketing Strategist

Keysight Technologies

Greensboro (NC)

On-site

USD 117,000 - 232,000

Full time

14 days+
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Benefits offered by this job

Medical, dental and vision
Health Savings Account
401(k) Plan
Flexible Time Off
Paid Holidays
Paid Family Leave
Tuition Reimbursement
Adoption Assistance
ESPP (Employee Stock Purchase Plan)
Restricted Stock Units

Job summary

Keysight Technologies is seeking an Industry Marketing Manager to shape our AI infrastructure narrative and campaigns. You’ll translate industry shifts into messaging and assets, and partner with product marketing, sales, and regions to drive credible content for customers and partners.

You’ll own the voice across campaigns—white papers, articles, webinars, customer stories, videos, and executive talks—while staying credible with engineers and executives alike.

Qualifications

  • A technical foundation—a degree in electrical engineering, computer engineering, computer science, or a related field, or equivalent hands‑on experience.
  • 5+ years in industry marketing, product marketing, technical marketing, or similar B2B technology marketing work.
  • Existing knowledge of AI infrastructure, data centers, accelerated computing, high‑speed interconnects, or power systems.
  • A real ability to take something technically complex and explain it clearly—in writing, in a deck, out loud.
  • Comfort learning fast in a technical space; you don’t need to already be a networking or semiconductor expert, but you should be excited to become conversant quickly.
  • Experience building marketing programs end‑to‑end: messaging, content, campaigns, and the teams needed to run them.

Responsibilities

  • Read the industry, then act on it. Track what's shifting in AI compute, interconnect, networking, power, and data center infrastructure. Then translate what you find into concrete recommendations for messaging, campaigns, and where Keysight should be investing attention.
  • Build Keysight’s voice in the industry. Develop the core narrative, experiences, and assets conveying our AI infrastructure work—the kind that holds up with engineers and executives alike.
  • Make Keysight easier to do business with. Create content and programs (white papers, articles, webinars, customer stories, videos, executive talks) that genuinely help customers and partners solve problems, not just content that promotes us.
  • Show up where the industry gathers. Represent Keysight at key industry events, and build relationships with analysts, standards groups, and industry influencers that make us part of the conversation, not just an attendee.
  • Work across teams. Partner with product marketing, portfolio, sales, field marketing, communications, creative, and regional teams to get campaigns into the world—and partner with subject‑matter experts, customers, and partners to keep the content credible and grounded.
  • Know if it’s working. Define what success looks like for your campaigns and content, track it, and adjust.

Skills

5+ years in industry marketing
Explain complex concepts clearly
Experience building marketing programs
Comfort learning fast in technical空间
Cross-functional collaboration

Education

Technical foundation in EE/CE/CS or related field

Tools

AI infrastructure knowledge
Data centers / accelerated computing

Job description

Keysight Technologies is seeking an Industry Marketing Manager to shape our AI infrastructure narrative and campaigns. You’ll translate industry shifts into messaging and assets, and partner with product marketing, sales, and regions to drive credible content for customers and partners.

You’ll own the voice across campaigns—white papers, articles, webinars, customer stories, videos, and executive talks—while staying credible with engineers and executives alike.

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