AI-Enabled Creative Director, Game Art & Innovation

Colonial Group; Austin (TX); On-site; USD 150,000 - 220,000; Full time

Benefits offered by this job

100% health benefit premiums for you/5

401K match and RSUs

Flexible vacation policy

Weekly office catered lunches

Employee-driven entertainment and team

Snacks and drinks in the kitchen

Casual work environment

Job summary

PLAYSTUDIOS is seeking an experienced Creative Director to shape the studio's artistic vision and to drive the adoption of AI-assisted content creation across the art organization.

You will champion experimentation, develop repeatable AI workflows, and mentor artists in prompt development and AI best practices while collaborating with Product, Engineering, and Production to elevate quality and player experience.

Qualifications

• Bachelor's degree in Fine Arts, Design, Animation, or equivalent professional experience.
• 5+ years of experience as an Art Director or senior creative leader within the games industry.
• Strong understanding of production pipelines, asset optimization, and game development workflows.
• Demonstrated experience using modern generative AI tools in professional creative workflows.
• Excellent communication, collaboration, and leadership skills.

Responsibilities

• Lead concept development and production art across our social casino portfolio, live operations, and promotional content.
• Define and maintain the visual quality bar across products while ensuring artistic consistency.
• Partner with Product Managers, Producers, Design, Engineering, and Technical Art throughout the development lifecycle.
• Develop style guides, creative direction, and visual standards for new games and features.
• Mentor artists through creative feedback, coaching, and career development.
• Lead the studio's transition toward AI-assisted art production, establishing scalable workflows.

Skills

Art direction

Leadership

Communication

AI workflows

Education

Bachelor's degree in Fine Arts, Design, Animation, or equivalent professional experience

Tools

Unity pipelines

Maya

Blender

ZBrush

Houdini

Job description

PLAYSTUDIOS is seeking an experienced Creative Director to shape the studio's artistic vision and to drive the adoption of AI-assisted content creation across the art organization.

You will champion experimentation, develop repeatable AI workflows, and mentor artists in prompt development and AI best practices while collaborating with Product, Engineering, and Production to elevate quality and player experience.