AI-Driven Product Marketing & Content Director

Impiricus

United States

Remote

USD 170,000 - 200,000

Full time

3 days ago

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Benefits offered by this job

Healthcare

401(k) match

Remote work option

Flexible time off

Parental leave

Job summary

Impiricus, the AI-powered HCP Engagement Engine, is seeking a Sr. Director of Product Marketing & Content to own how we tell our story and bring our products to market.

This role demands a product storyteller, strategic thinker, exceptional writer, and creative marketer who can translate complex AI technology into clear, compelling value for pharmaceutical leaders. You will lead messaging, launches, content across the funnel, and close collaboration with Product, Sales, ABM and Design to deliver

Qualifications

7+ years in product marketing or content marketing at a tech company.
Experience in AI, enterprise SaaS, healthcare tech preferred.
Exceptional communicator and writer with the ability to simplify complexity.

Responsibilities

Own product positioning, messaging, and storytelling across the customer journey (marketing copy, assets, narratives).
Lead launches and go-to-market strategy with Product, ABM, Sales, and Design.
Own content strategy across funnel: product pages, case studies, one-sheets, demos, and thought leadership.
Partner with Sales to enable and equip teams with persuasive materials.

Skills

Product marketing

Content marketing

Exceptional writer

Cross-functional collaboration

Strategic storytelling

AI/enterprise SaaS

Creative marketing

Demo/prod know-how

Job description

Impiricus, the AI-powered HCP Engagement Engine, is seeking a Sr. Director of Product Marketing & Content to own how we tell our story and bring our products to market.

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