AI-Driven Design Associate — Visual Content & Branding

Pomona College; Bethesda, Northern (MD, KY); Hybrid; USD 60,000 - 80,000; Full time

Job summary

Potomac is seeking a Design Associate to join our marketing team in Bethesda, MD. You will leverage cutting-edge generative AI tools alongside traditional design methods to create high-quality visuals for print, web, and video.

Ideal candidates have prompt engineering experience, a strong portfolio, and are proficient in Adobe Creative Suite. You will collaborate cross-functionally to support campaigns and maintain brand excellence.

Qualifications

• On-site in Bethesda, MD required.
• Bachelor's degree in Film, Digital Media, or Communications.
• 1–2+ years of generative AI content creation experience.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Strong communication and teamwork skills.
• Portfolio of professional video projects, including AI content.

Responsibilities

• Develop prompts and guidelines for AI design and video outputs.
• Collaborate with marketing, research, and sales to align visuals with strategy.
• Review content for brand aesthetics and accuracy.
• Stay updated with AI tools and integrate them into production.
• Mentor teammates on best practices for AI-driven content.
• Organize design assets and ensure brand consistency.

Skills

Prompt engineering

Cross-functional collaboration

Video design

Creative storytelling

Attention to detail

Communication

Education

Bachelor's degree in Film/Digital Media/Communications

Tools

Adobe Creative Suite

Photoshop

Illustrator

InDesign

Job description

Potomac is seeking a Design Associate to join our marketing team in Bethesda, MD. You will leverage cutting-edge generative AI tools alongside traditional design methods to create high-quality visuals for print, web, and video.

Ideal candidates have prompt engineering experience, a strong portfolio, and are proficient in Adobe Creative Suite. You will collaborate cross-functionally to support campaigns and maintain brand excellence.