AI Developer Marketing Lead

OpenAI; San Francisco (CA); Hybrid; USD 287,000 - 318,000; Full time

Job summary

OpenAI in San Francisco is seeking an integrated marketing manager who speaks to developers, founders, startups, and engineering teams. You’ll shape how OpenAI shows up for technical audiences, supporting campaigns around new products and creating meaningful developer experiences.

You’ll partner with Product, Product Marketing, Developer Relations, Research, Brand, and Creative, plus external agencies, to bring strong ideas to market. This role is hybrid with three days in the office.

Qualifications

• Extensive experience in developer marketing or technology marketing.
• Ability to translate audience insights into credible campaigns for technical audiences.
• Strong collaboration with cross-functional teams including product, design, and brand.

Responsibilities

• Support marketing strategies for developers, founders, startups, and engineering teams.
• Partner with creative, media, and production agencies to develop briefs and campaigns.
• Establish agency relationships, campaign budgets, media planning, and paid media investments.
• Manage integrated campaigns across product launches, developer events, startup initiatives, community programs.
• Shape campaign positioning, storytelling, and channel strategy; advocate for ideas resonating with developers.
• Identify compelling developers, founders, and companies building with OpenAI and tell their stories.
• Measure awareness, engagement, product adoption, and business outcomes; apply insights to future campaigns.

Skills

Developer marketing

Integrated marketing

Brand marketing

Agency management

Campaign briefs

Job description

OpenAI in San Francisco is seeking an integrated marketing manager who speaks to developers, founders, startups, and engineering teams. You’ll shape how OpenAI shows up for technical audiences, supporting campaigns around new products and creating meaningful developer experiences.

You’ll partner with Product, Product Marketing, Developer Relations, Research, Brand, and Creative, plus external agencies, to bring strong ideas to market. This role is hybrid with three days in the office.